There’s no doubt that mobile has gone mainstream with consumers increasingly on the move and companies seeking more ways to stay in front of their eyes and right at their fingertips. As a result, businesses are realizing the importance of maintaining a mobile presence, yet many are uncertain whether a mobile application or mobile website is the best way to go to reach consumers on the go.
To outline the basics and benefits of a mobile website vs. mobile app, MDG Advertising developed the infographic above. It outlines the options and opportunities behind both mobile methods, along with the facts and figures regarding reach and response to help companies make the right move to mobile.
Local companies have some measure of advantage, with their familiarity with local tastes, culture and language. Imports, however, have an appeal for Asian populations that are rapidly becoming global consumers.
There's so much more to keywords than traffic. Keywords are how people remember you, so they should reflect what you do, not be picked based on search volume. Here are some ways to make sure the keywords you choose will reach the audience you want.
SMS marketing has exploded in popularity over the last few years. It’s becoming one of the most effective methods of marketing for businesses who have repeat customers and need to reach them at specific times. If you’re unfamiliar with this stream of marketing, it allows businesses and organizations to send targeted, opt-in text messages to people who have subscribed to a particular list. Here’s the skinny on how it works…
As promised last month, I’ll be sharing more information about how to do mobile SEO specifically and less about why to do mobile SEO. This month, I’m going to go through how to do mobile keyword research.
Facebook page builder ShortStack doesn’t call it quits once its users’ pages are up and running, sharing its advice on how page administrators can craft the most effective status updates.
More details are available in the infographic, but ShortStack’s 10 quick tips and examples for better status updates are:
Post an interesting fact.Share a tip.Endorse content.Don’t always ask a question.Inspire action.Tell users what to expect.Add a P.S.Use short links.Use images with text.Ask users to comment.
Via Brian Yanish - MarketingHits.com, Lauren Moss
Visiting a desktop-only or misconfigured website on your mobile device can be a very frustrating experience. They are not easy to navigate or fail to work properly, leaving you with little to no satisfaction.
How To Unlock Your Cell Phone And Use Other Networks. And because of the competition today, service providers electronically lock their phones so that it can only be used in their own network and part of their reason for ...
SMS marketing may have been absent from our blog for a while, but it’s far from absent from the marketing world. I feel like every week lately, another company sends either an email or social media post announcing that they’re starting SMS campaigns.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.