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Solopreneur Success!
Ideas, information and inspiration for solopreneurs
Curated by Mary Anne Hahn
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3 skills solopreneurs need at least a little bit of - Michele Christensen

3 skills solopreneurs need at least a little bit of - Michele Christensen | Solopreneur Success! | Scoop.it
If you want to be a solopreneur, you have to be prepared to dig into all the areas of your business.
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Are You Falling Out of Love with Your Business? | The Word Genie

Are You Falling Out of Love with Your Business? | The Word Genie | Solopreneur Success! | Scoop.it
Mary Anne Hahn's insight:

How to rekindke your passion for your business.

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The Rise Of The Million Dollar, One-Person Business

The Rise Of The Million Dollar, One-Person Business | Solopreneur Success! | Scoop.it
For most people who start a one-person business, riches don't follow. The U.S. Census Bureau's recently released annual report on "non-employer" businesses found that there were 22.5 million "nonemployer firms" in 2011.

Via Barbara Saunders
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6 things small businesses should do this summer

6 things small businesses should do this summer | Solopreneur Success! | Scoop.it
NEW YORK (AP) — Attention small business owners: It's time to get ready for the summertime slowdown.Business slows down a bit in the summer as people head away to take vacations.
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Build a Better Professional Network and Transform Your Business

Build a Better Professional Network and Transform Your Business | Solopreneur Success! | Scoop.it
Did you know there is a direct correlation between who you spend time with and what your life looks like? True. You tend to be happier if you hang out
Mary Anne Hahn's insight:

It's all about collaboration.

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The Game of Social Media

The Game of Social Media | Solopreneur Success! | Scoop.it
When you think about every game you've played. There's always a key to winning: communication, hand-eye coordination, discipline, IQ, strategy, persuasion, and etc. The game of social media has a k...
Mary Anne Hahn's insight:

I totally agree with this.

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More Money | Less Marketing

More Money | Less Marketing | Solopreneur Success! | Scoop.it
What if More Money Didn't Mean More Marketing? Almost every Solo Pro I know starts to hyperventilate when they  talk about marketing. There's this huge expanding cloud of 'marketing tasks' that han...
Mary Anne Hahn's insight:

Excellent article by my friend and colleague Barbara Saunders.

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7 Ways To Promote Advanced Content Like eBooks, White Papers and Guides | Social Media Today

7 Ways To Promote Advanced Content Like eBooks, White Papers and Guides | Social Media Today | Solopreneur Success! | Scoop.it

Writing advanced content like an eBook, white paper or guide is hard enough without having to worry about promotion. However, much of the effort put into creating a significant piece of downloadable content is often wasted because weak promotion.


Via Abir Roy, Panicos Kamasia , Hannah Kramer
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Panicos Kamasia 's curator insight, February 27, 2013 7:00 AM

Writing advanced content like an eBook, white paper or guide is hard enough without having to worry about promotion. However, much of the effort put into creating a significant piece of downloadable content is often wasted because weak promotion.

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5 P’s of Success in Business

5 P’s of Success in Business | Solopreneur Success! | Scoop.it

There is no magic formula that guarantees success as an entrepreneur.  Most knowledgeable business owners create their unique style of work, its process and implementation.  Becoming a successful and profit-oriented entrepreneur doesn’t happen overnight. 

 

In fact, according to the Small Business Administration, “Seven out of 10 new employer firms survive at least 2 years, half at least 5 years, a third at least 10 years, and a quarter stay in business 15 years or more.” So, what does it take to build a successful business? Here are 5 P’s of Success in Business.

”To be a successful business owner and investor, you have to be emotionally neutral to winning and losing. Winning and losing are just part of the game.” - Rich Dad


Via paulgreen
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paulgreen's curator insight, February 23, 2013 5:52 AM

These are not the "normal" P's...!

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How I Built A High-Growth Online Credibility Company In One Year | Digital Marketer | It's just smarter

How I Built A High-Growth Online Credibility Company In One Year | Digital Marketer | It's just smarter | Solopreneur Success! | Scoop.it
Mary Anne Hahn's insight:

Good stuff here.

 

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How to Spot Potentially Bad Clients Before it’s Too Late

How to Spot Potentially Bad Clients Before it’s Too Late | Solopreneur Success! | Scoop.it
Not all clients are created equal. Some are a true joy to work with. They value your expertise and experience. They never complain. And they happily pay you top dollar for your work (and always on ...
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How to Free Your Mind: 15 Decluttering Tips | A.R.Karthick

How to Free Your Mind: 15 Decluttering Tips | A.R.Karthick | Solopreneur Success! | Scoop.it
Men are not prisoners of fate, but prisoners of their own minds. Here are 15 decluttering tips to free your mind.

Via dj Goddessa
Mary Anne Hahn's insight:

Excellent tips (although I personally would struggle with limiting my social media access!)

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Lori Wilk's curator insight, December 22, 2013 4:54 PM

Both men and women can need help decluttering.

Mary Anne Hahn's curator insight, December 24, 2013 12:18 PM

Excellent tips (although I struggle with limiting social media time!)

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4 Contacts You Need In Your Network Now - Entrepreneur

4 Contacts You Need In Your Network Now - Entrepreneur | Solopreneur Success! | Scoop.it
Entrepreneur
4 Contacts You Need In Your Network Now
Entrepreneur
Whether you're a solopreneur, or you have employees, your network is your most important asset. It has to be intentional, rather than happenstance.
Mary Anne Hahn's insight:

It's about relationship building, engagement and give and take.

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39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog

39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog | Solopreneur Success! | Scoop.it

...The explosion of websites, apps, tools and resources online is often confusing. These are some of the resources that I use and recommend that I have found helpful with blogging and social media marketing.

 

They include tools, links, books and courses and a whole range of resources that will:

- Get you started.

- Take your blog and social media marketing to the next level.


Via Jeff Domansky
Mary Anne Hahn's insight:

Excellent list of online resources.

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Jeff Domansky's curator insight, June 4, 2013 11:54 PM

Very useful tips and tactics for blogging and social marketing by Jeff Bullas.

Lisa Hamilton's curator insight, June 14, 2013 4:44 PM

I just started blogging, so I'm looking for ideas to help my with my blogs.

http://www.inspiredmeditationblog.com

http://www.paranormalpursuits.org

http://www.blogs4money.com

http://www.findingyoursoul.com

Please give me some feedback..Thank you!

Lisa Hamilton's comment, June 14, 2013 4:45 PM
It's a good article!
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These 7 Things Will KILL Your Business.

These 7 Things Will KILL Your Business. | Solopreneur Success! | Scoop.it
As an entrepreneur, and especially if you are a solo-preneur, there are dangerous areas that can lead to business paralysis which can lead quickly to business failure.
Mary Anne Hahn's insight:

At one time or another I've dealt with all of these--how about you?

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How to Improve Your Social Media Calls to Action

How to Improve Your Social Media Calls to Action | Solopreneur Success! | Scoop.it

Excerpted from article by Heidi Cohen published on Social Media Examiner:
"Here are seven steps for crafting calls to action to get your social community to do what you’d like them to and transform your social media marketing to get the results you want.

#1: Determine What You Want Prospects to Do:
Your call to action should encourage readers to engage with you further.
Make readers an offer they want. You can consider offering white paper downloads, ebooks, ongoing emails, discount coupons and/or free consultations.

#2: Create a Great Hook:
You’ll need to answer the question, “What’s in it for me?” This is what your prospects want to know.
And your request must make sense to them. This means not asking prospects to purchase if they’re still in an information-gathering mode.

#3: Motivate Prospects to Act:
Remember, you want to give your readers a reason to act.
Provide sense of urgency. Make people an offer they can’t refuse. Give them a one-time offer to encourage a response. Realize, however, they may only buy when you provide coupons going forward.

#4: Optimize Your Call to Action:
Like other aspects of your content, formatting matters! Here are some points to consider.
- Use a contextually relevant presentation;
- Make your call to action stand out visually;
- Qualify your offer;
- Limit selection choices;
- Place calls to action in multiple locations on your pages;
- Keep calls to action above the fold;
- Put call-to-action options in order of importance;
- Include social sharing.

#5: Maintain a Consistent Presentation on Landing Pages:
This is one of the biggest reasons calls to action don’t work. Send prospects to the appropriate step in the purchase process.
Make sure you use the same wording and graphics. The goal is to show continuity. Don’t let the reader think that you’ve sent them to the wrong place or they’ll leave.

#6: Test to Maximize Results:
Every element of your call to action can be tested. When testing, only modify one factor at a time or you won’t know what caused the change.

#7: Measure Results:
How can you measure your results? You want to track the impact of your social media calls to action back to your original objectives. Here are some metrics to track:
- Impressions;
- Click-throughs;
- Click-through rate;
- Completions;
- Completion rate..."

Each step is analyzed with detailed information. Read full article here:
http://www.socialmediaexaminer.com/how-to-improve-your-social-media-calls-to-action/


Via Giuseppe Mauriello
Mary Anne Hahn's insight:

Your marketing goes nowhere without an effective call to action.

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Martin (Marty) Smith's curator insight, May 3, 2013 8:29 AM

No matter how GOOD your calls to action are they can always get better :).M

Mr Branson's curator insight, May 5, 2013 9:13 AM

A great article. Social Media is the online promotional tool that communicates or presents you or your business locally, nationally or globally. http://www.infogurushop.com It has now become a central part of  daily business and most business onwers will discover multi-tasking and updating all your social media outlets plus run a website and business are not easy.

Liz Wilson's curator insight, May 5, 2013 2:07 PM

How much time do copywriters give to crafting the best CTAs? Great tips here to do better.

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Spring Cleaning for Your Business

Spring Cleaning for Your Business | Solopreneur Success! | Scoop.it
Mary Anne Hahn's insight:

Great post by my Solo Pro Success friend and colleague Barbara Saunders.

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Four Reasons for Baby Boomers to Consider Solopreneurship

Four Reasons for Baby Boomers to Consider Solopreneurship | Solopreneur Success! | Scoop.it
This is an exciting week for Better, Smarter, Richer!  We're thrilled to announce that Jackie B. Peterson is about to head to Chicago to attend this year's Aging in America Conference, where she'll share her wisdom for Encore Entrepreneurs.
Mary Anne Hahn's insight:

Yes!

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The Top 10 Ways to Market Your Business Online

The Top 10 Ways to Market Your Business Online | Solopreneur Success! | Scoop.it
As a marketing expert, I receive a lot of email, calls, and I notice tons of questions on discussion boards from business owners who are trying to market their business online. So as a business  ow...
Mary Anne Hahn's insight:

It takes commitment, consistency and stategic planning...but these DO work!

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30 Terrible Pieces of Social Media Advice You Should Ignore

30 Terrible Pieces of Social Media Advice You Should Ignore | Solopreneur Success! | Scoop.it
Don't be fooled by this terrible social media marketing advice.
Mary Anne Hahn's insight:

I agree with 29 of these!

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To Post or Not To Post? How To Decide What You Should Be Posting, and When #infographic

To Post or Not To Post? How To Decide What You Should Be Posting, and When  #infographic | Solopreneur Success! | Scoop.it

To Post or Not To Post? How To Decide What You Should Be #Posting, and When?


Via Linda Buckmaster, Brian Yanish - MarketingHits.com, John van den Brink, Barbara Saunders
Mary Anne Hahn's insight:

I guess I do at least som of this decision-making subconciously!

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Linda Buckmaster's curator insight, February 20, 2013 8:36 AM

That is the question..!

Randi Thompson's curator insight, February 20, 2013 9:03 AM

Great ideas here on posting. If you posts are not interesting, why would anyone want to read or respond to them?

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Adam Urbanski

Adam Urbanski | Solopreneur Success! | Scoop.it
Is your current marketing plan not attracting enough new clients? Let me show you how to use...
Mary Anne Hahn's insight:

I personally identified with this and decided to share.

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5 Ways to Boost Your Freelance Income Without Working More Hours

5 Ways to Boost Your Freelance Income Without Working More Hours | Solopreneur Success! | Scoop.it
You’re sunning yourself on some exotic beach, sipping a cold, refreshing drink. Life is good. And then ... a sudden jolt of reality: You’re a solopreneur. Which means that you’re not earning an inc...
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