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Why Content Strategy, Content Marketing and SEO Are The Future For Small Businesses

Why Content Strategy, Content Marketing and SEO Are The Future For Small Businesses | SOLO Media Marketing | Scoop.it
Content Marketing is the new form of advertising for small businesses in 2014. Rather than creating ads that are shoved in the faces of consumers during commercial breaks, companies are now seeking t…
Tysa Fennern's insight:
This is exactly why content is king. We need to think about the relevance of our resources and the authority of our assets and then map them out to best serve our people...
Content Strategy: “the big picture” and covers the planning, goals, type of contents, publishing schedule, and governanceContent Marketing Strategy: the active result of your planning and take into consideration the creation of the content to achieve your business goalsContent SEO: the metrics upon which test and evaluate your strategy and efforts


Read more at http://www.business2community.com/seo/content-strategy-content-marketing-seo-future-small-businesses-0878074#wZVwMC75UyFjkVWS.99

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Rescooped by Tysa Fennern from Startup Revolution
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Why Paperli Rocks - ScentTrail Marketing

Why Paperli Rocks - ScentTrail Marketing | SOLO Media Marketing | Scoop.it

Content Marketing Tools For Startups
I didn't write this post with #Startups in mind, but I could have. Startups wrestle with content marketing. I suggest these content marketing tools for any startup:

* Paper.li

* Scoop.it
* Google Analytics
* Google Adwords
* Google Plus
* Twitter
* A Blog (WordPress) 

It is possible to change the world with those seven tools.  

 

The linked post explains how I use Paper.li for everything from spidering the social web to reputation management. If you are a startup and don't know what either of those ideas are, trust me you will and I promise to post more about content marketing for startups soon. 


Via Martin (Marty) Smith
Tysa Fennern's insight:

I <3 this simple set-up system - totally practical and relevant way to begin content curation.

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Kelly Hungerford's comment, June 18, 2013 11:15 AM
Thanks Marty. That's a great list and we're proud to be a part of it in your "Do More With Less Strategy" Appreciated!
Martin (Marty) Smith's comment, June 18, 2013 7:54 PM
You ROCK Kelly :). Marty
Brett.Ashley.Crawford's curator insight, October 29, 2013 10:55 AM

nonprofits of small and medium size are distinctly and significantly similar to start-ups. They can similarly utilize these content curation tools, especially nonprofit arts looking for online impact.  

 

Rescooped by Tysa Fennern from Geography Education
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Billions of Geotagged Tweets Visualized

Billions of Geotagged Tweets Visualized | SOLO Media Marketing | Scoop.it

Via Seth Dixon
Tysa Fennern's insight:

Birds of a Feather...tweet together.

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fabio sousa's comment, June 3, 2013 9:00 AM
que lindo
oyndrila's curator insight, June 3, 2013 1:35 PM

Useful and interesting visuals. They help us to understand significant aspects like varying population density, variable intensity of use of social media, digital divide etc.

Nancy Watson's curator insight, June 10, 2013 8:12 AM

Communication and social media. 

Rescooped by Tysa Fennern from Digital Presentations in Education
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5 killer ways to open up your next presentation

Did you know modern statistics state that you have 60 seconds or less to capture your audience’s attention? You’ve might have heard it before, but maybe not

Via Baiba Svenca
Tysa Fennern's insight:

Great template for keeping presentations simple, engaging, and relevant.

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malek's comment, June 1, 2013 4:09 PM
True, it's all about grasping attention
Ivon Prefontaine's curator insight, June 21, 2013 9:14 AM

This is to the point.

 

Frans Droog's curator insight, August 17, 2013 1:48 AM

Dit zijn echt hele goede tips, voorzien van een overtuigende redenatie, om (nog) beter te presenteren.

Rescooped by Tysa Fennern from Marketing Revolution
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This Is Your Brain On Content Curation - @CrowdFunde

This Is Your Brain On Content Curation - @CrowdFunde | SOLO Media Marketing | Scoop.it

Remember those great, “This Is Your Brain on Drugs,” commercials? New neuroscience research shows benefits of your brain on content curation may be equally startling: I think there are some promising avenues of discovery in the work of Gary Marcus that could one day help address how we learn. Gary Marcus describes deep learning this …

What About You?
Are you seeing conversations and social media becoming increasingly important to your marketing? Share your experiences, fears, concerns, comments here, on CrowdFunde's blog or social media (linked on the post).

Thanks, Mary, Phil & Team at CrowdFUnde

http://www.crowdfunde.com/magical-thinking/your-brain-on-content-curation/  ;


Via Martin (Marty) Smith
Tysa Fennern's insight:

With all the content curation tools, using Scoop.it seems appropriate to share this article!

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10 communication tactics for entrepreneurs

10 communication tactics for entrepreneurs | SOLO Media Marketing | Scoop.it
An entrepreneur celebrates her 13th anniversary in business, noting the 13 communication tactics and skills she needed for success.

Via Marty Koenig
Tysa Fennern's insight:

Lucky 13 - put it into action!

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Contact Boostonsvotrestartup's curator insight, June 3, 2013 3:13 AM

entrepreneurs need a team.

Frédéric Verderau's curator insight, June 3, 2013 4:22 AM

:-)

Nkululeko Makhubu's curator insight, June 3, 2013 5:43 AM

Entrepreneurs are like sharks, once they stop moving they'll die

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25 quotes and 25 reminders that are guaranteed to fire you up

25 quotes and 25 reminders that are guaranteed to fire you up | SOLO Media Marketing | Scoop.it

An introduction to Life Literacy Labs a creative alchemy lab for open-minded creatives who want to transform their lives through meaningful creativity, smart habits and mindful change.

 

Check it out! There's a ton of inspiration and information for creative women.

Tysa Fennern's insight:

Creativity and Inspiration - a match made in heaven.

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