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SocialVoice
SocialVoice
Promoting a humanizing approach to building business/brands that enable true relationships between people, planet and social purpose.
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Check Out the First Tweets Ever Sent By Nike, ESPN, Xbox, Coke and More

A critical mass of big brands including Coca-Cola and Subway began tweeting in 2009, and many were at a total loss for what to say.
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47pc of brand loyalists post brand-related text every day: ad:tech - Luxury Daily

47pc of brand loyalists post brand-related text every day: ad:tech - Luxury Daily | SocialVoice | Scoop.it
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The 5 Blind Men And Other Myths Of Innovation

The 5 Blind Men And Other Myths Of Innovation | SocialVoice | Scoop.it
What an ancient Indian folk tale teaches us about truth and creativity.
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What is the most important trait a leader must cultivate? 14 qualities every leader needs via SmartBlogs

What is the most important trait a leader must cultivate? 14 qualities every leader needs via SmartBlogs | SocialVoice | Scoop.it
The following answers are provided by the Young Entrepreneur Council, an invite-only organization comprised of the world’s most promising young entrepreneu
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8 Ways to Screw Up Your Marketing

8 Ways to Screw Up Your Marketing | SocialVoice | Scoop.it
You work hard to build a reputation and generate positive word-of-mouth. But are you undermining your own efforts? Consider these common blunders.
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7 Types of Brand Advocates And What You Need To Know - Business 2 Community

7 Types of Brand Advocates And What You Need To Know - Business 2 Community | SocialVoice | Scoop.it
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Quality vs. Quantity? Content Marketing Pros Pick Sides - Business 2 Community

Quality vs. Quantity? Content Marketing Pros Pick Sides - Business 2 Community | SocialVoice | Scoop.it
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Innovation Is Executive Porn -- InformationWeek

Innovation Is Executive Porn -- InformationWeek | SocialVoice | Scoop.it
When it comes to both innovation and porn, there's a huge appetite for fantasy.
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Why firms fall short on touting their sustainability work

Why firms fall short on touting their sustainability work | SocialVoice | Scoop.it
Why aren't consumers more aware of sustainability efforts ramping up at companies around the world?
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7 Ways to Humanize Storytelling for Business & Brands

7 Ways to Humanize Storytelling for Business & Brands | SocialVoice | Scoop.it
Many of the story themes that were once regarded best practice and believed to be useful, we now know via social media as ineffective in generating meaningful and enduring interest. The new tradi...
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Sandra Pickering @opento's comment, September 10, 2013 12:22 PM
good post
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Are You Building a Culture or CULTure?

Are You Building a Culture or CULTure? | SocialVoice | Scoop.it
What is your company culture built upon? Is it a culture focused on a mission. vision and values or is it singularly creating a toxic environment ...

Via Ana Cristina De Lion, Sandra Pickering @opento
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Is climate change humanity's greatest-ever risk management failure?

Is climate change humanity's greatest-ever risk management failure? | SocialVoice | Scoop.it
Dana Nuccitelli: Humans are very good at managing risks, except when it comes to the greatest risk we've faced - climate change
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What's the Point of Creativity?

What's the Point of Creativity? | SocialVoice | Scoop.it
Creativity cannot be divorced from the real needs of real people.
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Trusted brands can obtain troves of consumer data | SmartPlanet

Trusted brands can obtain troves of consumer data | SmartPlanet | SocialVoice | Scoop.it
Boston Consulting Group (BCG) today published the results of a survey on “big data” that highlights how trusted brands obtain the most inf
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The Social Business Shift [Infographic]

The Social Business Shift [Infographic] | SocialVoice | Scoop.it
Social business is about welcoming disruption. This infographic charts how to build one.
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Six principles of psychology which affect analytics and decision making | Econsultancy

Six principles of psychology which affect analytics and decision making | Econsultancy | SocialVoice | Scoop.it
The success of analytics within a business is not just about numbers, technology and processes, it's about how we integrate between analysts and marketers.
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The Simplest Way to Hear the Best Stories - Let's Grow Leaders

The Simplest Way to Hear the Best Stories - Let's Grow Leaders | SocialVoice | Scoop.it
Everyday your team is doing great work.  Sometimes you miss their stories.   Some folks will go home and tell their stories around the dinner table.  Others can't, or won't. Don't let stories go
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How to Get Noticed as a Designer: Seven Tips from Influential Curators, Retailers and Creative Directors

How to Get Noticed as a Designer: Seven Tips from Influential Curators, Retailers and Creative Directors | SocialVoice | Scoop.it
Over the last few weeks, I've been lucky enough to talk with ten of the most important names in industrial design—not designers themselves, but the people who make design careers by manufacturing, exhibiting and selling original work.
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Give Them Something to Talk About: Brian Solis on the Art of Engagement – Think Insights – Google

Give Them Something to Talk About: Brian Solis on the Art of Engagement – Think Insights – Google | SocialVoice | Scoop.it
Author and digital analyst Brian Solis says brands must engage in conversations that consumers are having online.
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Is Social Media Killing Brands?

Is Social Media Killing Brands? | SocialVoice | Scoop.it
Learn how social media can actually support your business objectives and build your brand -- if used in the right way.
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The Future of Marketing Is About Listening, Curating and Building Good Relationships

The Future of Marketing Is About Listening, Curating and Building Good Relationships | SocialVoice | Scoop.it

Via Robin Good, Dolly Bhasin
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Fab GOUX-BAUDIMENT's curator insight, September 24, 2013 8:03 AM

pour le projet du CG79

Jeff Domansky's curator insight, October 3, 2013 1:02 PM

Valuable insight into generation Z. and how they process information.

Amal Rafeeq's comment, October 4, 2013 6:05 AM
Just loved it :) ♥
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Introducing the Fifth P of Marketing: Proper Name

Introducing the Fifth P of Marketing: Proper Name | SocialVoice | Scoop.it
al ries: product, place, price and promotion might ultimately be less important than picking the right name.
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Commentary: Making innovation personal

Commentary: Making innovation personal | SocialVoice | Scoop.it
Ask yourself the most important question you may ever ask: How can I innovate myself so that I’m achieving a purpose that benefits my organization and is fulfilling to me?
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Innovation: The consistency of change

Innovation: The consistency of change | SocialVoice | Scoop.it

In the intense and competitive world marketplace, innovation is a key factor in determining the success of a entrepreneur. For entrepreneurs to be successful innovators, they must create an optimistic environment and overall mindset that will allow them, as well as their employees, to take risks, be creative and explore.

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The Nine Circles of Employee Engagement Hell

The Nine Circles of Employee Engagement Hell | SocialVoice | Scoop.it

If you have spent any time traveling in the HR landscape, chances are at some point or another you’ve found yourself in what I would call “Employee Engagement Hell.” With a nod to Dante, I thought it might be fun to map the challenges to engagement a la the 14th century epic poem Divine Comedy.

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