NBC is giving the public more than just a new slate of programming. There are prizes to be had, too.
The network said Sunday that it's holding a Twitter-based sweepstakes linked to its fall schedule presentation to advertisers - a social-media twist on the annual TV rite occurring this week.
One of the prizes is a trip to Los Angeles to attend a final taping of Jay Leno's "Tonight Show." The other is a New York visit to see one of the first tapings of the relocated "Tonight" with new host Jimmy Fallon.
The contest opens Monday, when the network announces its lineup, and it runs through June 13. Fans can enter by following NBC's Twitter accounts of its upcoming schedule, which will include a new Sean Hayes sitcom.