Telemundo Takes Social TV Strategy to Next Level With New Novela 'Relaciones Peligrosas' | SocialTVNews | Scoop.it

NBCUniversal's Telemundo Media is looking to make 2012 a banner year for its social media strategy with its latest original telenovela, Relaciones Peligrosas, being its biggest effort ever. The Spanish-language broadcaster's latest original, which premieres on TV on Tuesday, will include tweets from characters' Twitter handles during the show and also use Facebook and YouTube to engage audiences.