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Social-Network-Stories
News, post e letture sui Social Network
Curated by Paolo Valzania
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Facebook: uno studio dà ragione a General Motors, il 44% degli utenti non clicca gli annunci

Facebook: uno studio dà ragione a General Motors, il 44% degli utenti non clicca gli annunci | Social-Network-Stories | Scoop.it

Alla luce dei risultati di un recente studio condotto da Greenlight, si potrebbe pensare che questa agenzia di marketing digitale abbia fornito una breve anteprima della sua relazione alla General Motors, che ha annunciato pochi giorni fa la sua decisione di rinunciare ad avvalersi della pubblicità bollata come non sufficientemente efficace. Secondo lo studio di Greenlight, il 44% degli utenti non fa “mai” clic sugli annunci di Facebook....


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Il successo del Leviatano Digitale

Il successo del Leviatano Digitale | Social-Network-Stories | Scoop.it
ONtro Esimi Ricercatori, in questi giorni uno dei temi più ricorrenti nelle conversazioni tra i professionisti del digitale è quello del “quid”… di quel qualcosa di inafferrabil...
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Hollande raccomanda ai suoi ministri: attenti a Twitter e Facebook

Hollande raccomanda ai suoi ministri: attenti a Twitter e Facebook | Social-Network-Stories | Scoop.it
Hollande chiede massima attenzione ai suoi ministri nell'uso dei social network per evitare le gaffes che hanno caratterizzato il precedente governo.
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Digital Strategy: Misurare le impressions e l'engagement su Pinterest

Digital Strategy: Misurare le impressions e l'engagement su Pinterest | Social-Network-Stories | Scoop.it
analisi di curalate e della misurazione di metriche per fare branding su pinterest.
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Twitter hits 10m UK users, 80% use mobile

Twitter hits 10m UK users, 80% use mobile | Social-Network-Stories | Scoop.it
Facebook may be the subject of all of the headlines with its public debut looming this Friday, but another major player in the social networking space is reminding the world that it's still growing too.
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Video Infographic: Pinterest Statistics & Facts

Video Infographic: Pinterest Statistics & Facts | Social-Network-Stories | Scoop.it

Everyone seems to love a good Infographic, so I couldn't resist posting this video infographic on Pinterest, based on the more static version called "The Marketers Guide to Pinterest" 


Via Anne Egros
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Internet - Bing introduce i social network nei risultati di ricerca (PMIservizi)

Internet - Bing introduce i social network nei risultati di ricerca (PMIservizi) | Social-Network-Stories | Scoop.it
PMIservizi scrive: Bing introduce i social network nei risultati di ricerca e anche su Internet social network, bing dal sito news.pmiservizi.it (#internet Internet - Bing introduce i social network nei risultati di ricerca (PMIservizi)
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Pin Pricked: A Cautionary Tale About the Dark Side of Pinterest

Pin Pricked: A Cautionary Tale About the Dark Side of Pinterest | Social-Network-Stories | Scoop.it
That's when I found a disturbing side of Pinterest I didn't know existed, one that anyone visiting Pinterest could casually stumble upon and innocently click.
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Cinque consigli per avere successo su Pinterest | webpointzero.com

Cinque consigli per avere successo su Pinterest | webpointzero.com | Social-Network-Stories | Scoop.it
Il social delle immagini ha un tasso d'interazione molto elevato. In questo articolo vi presentiamo alcuni suggerimenti per sfruttarlo al meglio.
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How to be the Man (Woman) on LinkedIn [INFOGRAPHIC]

How to be the Man (Woman) on LinkedIn [INFOGRAPHIC] | Social-Network-Stories | Scoop.it

LinkedIn continues to be the only major social network focused exclusively on business professionals. Its not as casual as Facebook and not as flippant as Twitter. Today’s infographic focuses on how to be “the man or woman” on LinkedIn. It includes 10 tips that will help you:


Optimize your profile
Extend your reach
Leverage the tools


All three are equally important if you want to drive new business from Linkedin.
If you have a great profile and no one sees it you’ve accomplished nothing. If you have a great network and belong to several groups you’ll still miss out on opportunities if your profile is lacking. Finally, if you are using the available tools such as Answers, Polls, Status Updates, etc. but still have a poor profile, you may drive people back to your inadequate profile, but you’ll likely find that you have nothing to show for your work.


Your profile is the hub of your Linkedin existence. Its your landing page. It should tell people who you are, what you do, how you help people, where they can get more information, and even how to take the next step if they want to engage you or your products and services.


Next I would start naturally building your connections. Connect to you natural network, to people you meet at networking events, and even reach out to those you would like to know. Start looking for groups to join such as:


Those where potential your customers or clients are
Industry related groups where you can make connections that can become partners, vendors, or referral sources


Alumni groups, whether corporate or school based, where you can reconnect to old friends or find new ones
Topic related groups where you can expand your knowledge
A group that you start and grow
Finally, kick start your activity by answering questions to help others and demonstrate your knowledge, engage in group discussions by joining existing conversations or start your own, post status update to share content, ask questions, or share success stories, and finally using the search function to prospect.
Success takes time so be patient and consistent in your activity. My LinkedIn infographic should help you get started (click image to view full size).


Via Jonha Revesencio
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Gli utenti di Pinterest spendono di più - oneWeb20

Gli utenti di Pinterest spendono di più - oneWeb20 | Social-Network-Stories | Scoop.it
Gli utenti del social network Pinterest sono più propensi all'acquisto dei prodotti rispetto a quelli di altre piattaforme social. (Gli utenti di Pinterest spendono di più?
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How To Get More Referral Traffic: Pinterest vs. StumbleUpon

How To Get More Referral Traffic: Pinterest vs. StumbleUpon | Social-Network-Stories | Scoop.it

From The Original Article: "People are motivated to visit blogs from Pinterest by one thing only: Image Quality".

 

Learn how to get more referral traffic using Pinterest and StumbleUpon. Find out which one is better for increasing your page views.

 

Read More Here: http://socialmediarevolver.com/referral-traffic-pinterest-stumbleupon/


Via Antonino Militello
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Il ROI nei Social Network « Social Marketing | CRM | Oversocial

Il ROI nei Social Network « Social Marketing | CRM | Oversocial | Social-Network-Stories | Scoop.it
In quest'articolo tratteremo del ROI ovvero del ritorno sugli investimenti nei social media. C'interroghiamo se e quando prendere in considerazione questa metrica, e sul perché molto spesso è usata a sproposito.
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Pinterest adds attribution for Flickr, Behance, Vimeo, YouTube

Pinterest adds attribution for Flickr, Behance, Vimeo, YouTube | Social-Network-Stories | Scoop.it

Da qualche giorno mi chiedevo perchè alcuni pin provenienti da alcuni network avesserlo la "sponsorizzazione" ovvero vengono citati nel pin con tanto di logo, svelati gli accordi: 

Pinterest is making it easier to "pin and credit content creators" by adding automatic attribution for content pinned from Flickr, creative network Behance, and video sites Vimeo and YouTube.

La news ufficiale dal blog:  http://blog.pinterest.com/post/22201903754/announcing-attribution-and-easy-sharing-with-flickr

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Statistiche Social Media (2012) | Social Media Easy blog

Statistiche Social Media (2012) | Social Media Easy blog | Social-Network-Stories | Scoop.it
Se ci fosse ancora bisogno di qualche numero per spiegare l'importanza dei social media, ecco allora una serie di statistiche pubblicate su slideshare da Mile Van Opstal di Wavelab, e relative a Facebook, Google+, YouTube ...
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Il terremoto al tempo di Twitter: la diretta “de noantri” - Quotidiano.net

Il terremoto al tempo di Twitter: la diretta “de noantri” - Quotidiano.net | Social-Network-Stories | Scoop.it

Fa un certo effetto pensare a quanta gente stesse "twittando" mentre la terra tremava tutt'intorno, quasi che ormai il primo pensiero fosse l'aggiornamento di Twitter e non...

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La scommessa di Mark

La scommessa di Mark | Social-Network-Stories | Scoop.it
La chiave burocratica alla base di tutto è la capacità di avere a che fare con la noia.
Di operare efficacemente in un ambiente che preclude tutto quanto è vitale e umano.
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I social media all’interno delle aziende

I social media all’interno delle aziende | Social-Network-Stories | Scoop.it

I social media sono uno strumento di collaborazione straordinario per connettere marche e persone, ma come vengono utilizzati nelle aziende?


Via Carlo Mazzocco, Diego Orzalesi
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Curation Tool Scoop.it Introduces New Content Discovery Features Today

Curation Tool Scoop.it Introduces New Content Discovery Features Today | Social-Network-Stories | Scoop.it

Excerpted from article:

"Ever since we started working on Social Media, we’ve realized how much content discovery and content publishing were really two sides of the same coin. Working on one is the way to enhance the other. That’s why we didn’t only want to make it easy for people with expertise and passion to curate content, but also felt we needed to help them be discovered.

 

So today, we’d like to deep dive on content discovery by introducing two new features that will help users and readers dig Scoop.it content:

 

1. Topic Filtering:

Filtering now enables any of your readers to search for specific keyword-related posts on your topic.

By typing any keyword (or combination of), they’ll get your topic filtered on the corresponding sub-topic.

 

Note that filtering works by searching through the posts and their content so the great news is that your readers will find keyword-related posts even though you might have not thought of tagging them for that keyword.

 

 

2 – Unlimited Follow View:

When we introduced the Follow View, we were careful not to make it yet another stream to watch and felt overwhelmed with.

 

But what a lot of you told us is that this stream was different than any other social media stream: it was about your interests. And passionate people sometimes can’t get enough of good stuff. In other words, you told us it wasn’t noise; it was signal. A lot of you wanted to be able to go beyond the 25 posts we were able to display on a page. Today, we’re now making this view infinite by letting you go to the next pages beyond the first one by simply clicking the Next button at the end of your Follow page.

 

Read full original article here:

http://blog.scoop.it/en/2012/05/14/digging-the-scoops/


Via Giuseppe Mauriello
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2k9twins's comment, June 7, 2012 9:03 AM
I'm very interested in this kind of content. It's great for inspiring and keep blogging. Thanks.
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Come integrare una brand page di Facebook con Pinterest

Come integrare una brand page di Facebook con Pinterest | Social-Network-Stories | Scoop.it
Uno dei motivi del successo di Pinterest è stata sicuramente l’integrazione con Facebook. Così puoi condividere con i tuoi amici tutto quello che pubblichi su Pinterest. Ma cosa succede per le brand pages di Facebook?
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Sources: Google Is Close to Buying Meebo

Sources: Google Is Close to Buying Meebo | Social-Network-Stories | Scoop.it
Google is in talks to acquire Meebo, according to two sources close to the situation.
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Facebook, status a pagamento "Highlight" aumenterà la visibilità - La Repubblica

Facebook, status a pagamento "Highlight" aumenterà la visibilità - La Repubblica | Social-Network-Stories | Scoop.it
La RepubblicaFacebook, status a pagamento "Highlight" aumenterà la visibilitàLa RepubblicaE da quello che si è visto online (Facebook sta sperimentando la funzione in varie zone del mondo, maggiormente in Nuova Zelanda), saranno uno strumento diverso,...
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Cegid: siamo nell'era dei social network influenzatori delle vendite - Channelbiz

Cegid: siamo nell'era dei social network influenzatori delle vendite - Channelbiz | Social-Network-Stories | Scoop.it
ChannelbizCegid: siamo nell'era dei social network influenzatori delle venditeChannelbizIl commesso di un negozio diventa consulente ei social network assumono sempre più l'aspetto di influenzatori piuttosto che vetrina, come da sempre è il web.
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How Does Social Media Affect Website Search Rankings? [INFOGRAPHIC] - AllTwitter

How Does Social Media Affect Website Search Rankings? [INFOGRAPHIC] - AllTwitter | Social-Network-Stories | Scoop.it

If you run a website, you know how important search engine rankings can be. Getting your site on the first page of Google can bring in advertising dollars, an influx of new customers, or widespread awareness of your cause.

 

However, there is much more to ranking high on Google than just optimizing your website for certain keywords. Social media can help (or hurt!) your placement – and the folks at TastyPlacement have done a little testing to see how much Google+, Facebook and Twitter really do affect search results.

 

Full Post Here: http://www.mediabistro.com/alltwitter/social-media-search-results_b21882


Via Antonino Militello
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Pinterest per pubblicizzare se stessi e trovare lavoro - Il Sole 24 Ore

Pinterest per pubblicizzare se stessi e trovare lavoro - Il Sole 24 Ore | Social-Network-Stories | Scoop.it
Pinterest per pubblicizzare se stessi e trovare lavoroIl Sole 24 OreDopo Twitter e Facebook anche Pinterest entra - e con vigore - nel mercato dei "cacciatori di teste".
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