SocialMoMojo Web
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SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
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11 Social Media Management Software Apps to Shave Time Off Your Day | Razor Social

11 Social Media Management Software Apps to Shave Time Off Your Day | Razor Social | SocialMoMojo Web | Scoop.it
Check out 11 social media management software apps which can help you save some time on social media.
Jessica Kelly's insight:

Aside from the Hootsuite option, these aren't your freebies, but they form a comprehensive list.

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Five Storytelling Techniques the Best Presenters Use | Ragan Communications

Five Storytelling Techniques the Best Presenters Use | Ragan Communications | SocialMoMojo Web | Scoop.it
Even when you have to handle corporate damage control, storytelling will entice your audiences and win them over.
Jessica Kelly's insight:

Start with a story. Yep.

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Nine New Social Media Statistics and What They Really Mean | Convince and Convert

Nine New Social Media Statistics and What They Really Mean | Convince and Convert | SocialMoMojo Web | Scoop.it
Jay Baer analyzes new social media statistics from Social Media Examiner including new data on social media tools and social media usage
Jessica Kelly's insight:

Note the point about social and content convergence. Why they were ever considered divergent is boggling to me -- content, comms, social should all be connected, not siloed. All in all, another good analysis from Jay Baer...

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Social Media Scheduling App Buffer Adds Content Feeds In Dashboard Play | TechCrunch

Social Media Scheduling App Buffer Adds Content Feeds In Dashboard Play | TechCrunch | SocialMoMojo Web | Scoop.it
Buffer, the social media scheduling app with 1.5 million users, picked up a bit of notoriety when it got hacked and its users started sending out weight-loss..
Jessica Kelly's insight:

As a devoted Buffer user, I'll be watching this play out.

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Eight Very Useful Social Media Tools Reviewed in Q1 | Razor Social

Eight Very Useful Social Media Tools Reviewed in Q1 | Razor Social | SocialMoMojo Web | Scoop.it
Here's 8 very useful social media tools that we reviewed in Q1 2015. Check out some great ones.
Jessica Kelly's insight:

Two words: "Clipping Magic.".

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Klout Is Basically Dead, but It Finally Matters | Slate

Klout Is Basically Dead, but It Finally Matters | Slate | SocialMoMojo Web | Scoop.it

"Klout once aspired to be the Q Score of the Internet: a way of tracking reach and influence across Facebook, Twitter, LinkedIn, and other social media. Its algorithm has always been a black box. But the company moved beyond the vanity metrics of social media—things like number of friends or followers—and into deeper indicators of engagement, like retweets. By doing so, Klout tried to become the world’s first and most reliable standard of measuring social influence.  It never quite got there..." 

Jessica Kelly's insight:

Is Klout really dead? Does it really matter? Is Bieber's hair real? Does that matter?

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Here Is Your Next Move for More Facebook Engagement | SocialMouths

Here Is Your Next Move for More Facebook Engagement | SocialMouths | SocialMoMojo Web | Scoop.it
How to increase engagement on your Facebook Page by creating new and more consistent content instead of just sharing photos.
Jessica Kelly's insight:

Got the time/resources to do a video series? Then you may be able to bump your FB engagement. Makes sense -- not necessarily the "video" part, as people will probably get tired of those soon, especially as they autoplay -- but the *series* part. Since FB doesn't want to show people your content for free, a series is a good way to get people to visit your page on a regular basis. But, of course, you can do that on your website--which is your home, where you really want the traffic to end up anyway, right?. So this just makes me ask once again where FB will end up in the mix for many folks.

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Information Overload: Users Burnt Out on Social Media [infographic] | Business 2 Community

Information Overload: Users Burnt Out on Social Media [infographic] | Business 2 Community | SocialMoMojo Web | Scoop.it
It’s impossible for us to wrap our minds around the amount of information created on a daily basis. For example: there are enough tweets written in a single day to fill a 10-million page book – o…
Jessica Kelly's insight:

Too burnt out to comment... ;)

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Hey Google Hangouts, Skype Now Offers Free Screen Sharing and Group Calls, Too | ReadWrite

Hey Google Hangouts, Skype Now Offers Free Screen Sharing and Group Calls, Too | ReadWrite | SocialMoMojo Web | Scoop.it
Skype is taking on Google Hangouts and helping businesses in one fell swoop.
Jessica Kelly's insight:

Current changes at GooglePlus make this particularly interesting.

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Why You Should Forget Facebook | Jeffbullas's Blog

Why You Should Forget Facebook | Jeffbullas's Blog | SocialMoMojo Web | Scoop.it
Has Facebook got you fooled? Are you chasing likes for your brand page? Paying for fans? Maybe it's time to forget Facebook!
Jessica Kelly's insight:

What say you? Are you forgetting Facebook? Or at least giving much less attention?

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Facebook Evolves from Social Network to Social Ecosystem | Brian Solis

Facebook Evolves from Social Network to Social Ecosystem | Brian Solis | SocialMoMojo Web | Scoop.it

"Every so often, Facebook hosts its f8, a conference in San Francisco aimed at developers, media, and partners. This year, in front of an audience of 2,500+, Facebook introduced its vision for the next year and beyond."

Jessica Kelly's insight:

Brian Solis gives a nice summary of f8, with some details around the new FB login (including anonymous login), app links, Messenger, and the new FbStart program. 

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GooglePlus Users with 1000+ Followers Can Now Use +Post Ads | Small Biz Trends

GooglePlus Users with 1000+ Followers Can Now Use +Post Ads | Small Biz Trends | SocialMoMojo Web | Scoop.it
Google has moved Google Plus Post ads out of their limited testing phase and they are now available to any member with more than 1,000 followers.
Jessica Kelly's insight:

"+Post ads can be used to get other users engaging. People can comment on your ad, share the ad with a friend, or join a live Hangout On Air."

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GooglePlus Is Walking Dead | TechCrunch

GooglePlus Is Walking Dead | TechCrunch | SocialMoMojo Web | Scoop.it
Today, Google’s Vic Gundotra announced that he would be leaving the company after eight years. The first obvious question is where this leaves Google+,..
Jessica Kelly's insight:

Dead channel walking? And will it be missed? Hmm...

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Facebook Stops Irresponsibly Defaulting Privacy of New Users’ Posts to "Public" | TechCrunch

Facebook Stops Irresponsibly Defaulting Privacy of New Users’ Posts to "Public" | TechCrunch | SocialMoMojo Web | Scoop.it

"After years of putting new users at risk of oversharing by defaulting the visibility of their status updates and photos to public, Facebook is switching the default to friends."

Jessica Kelly's insight:

'Bout time.

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Six Tips to Improve Your Facebook Page | Social Media Examiner

Six Tips to Improve Your Facebook Page | Social Media Examiner | SocialMoMojo Web | Scoop.it
Build a successful Facebook page by combining these tips on cover and profile images, the about section, 3rd party apps for custom tabs, and posting updates
Jessica Kelly's insight:

The tip about mobile display is important.

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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these fine folks for tweets about social media and more.

--

Sudip Das

https://twitter.com/sudipdasin

Web, Tech, Social Media


Casey Gabriel

https://twitter.com/caseygabrielsc

Writing, Blogging, Link Building


Andrea Rossi

https://twitter.com/wwwizard999

Social Media, Tourism

--

* Click the headline above to go to my Twitter profile, connect, follow lists, etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2


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How to Speak Like a Human (and Why It Matters) | Convince and Convert

How to Speak Like a Human (and Why It Matters) | Convince and Convert | SocialMoMojo Web | Scoop.it
We’re living in the middle of an information explosion, which is preferable to a literal explosion, but still pretty bad if you’re a marketer. Learn how to cut through the marketing clutter with these tips on how to speak like a human.
Jessica Kelly's insight:

Write as if you're speaking to another human. It may not be easy if you've been trained in corp-speak, but there's really no other way to communicate well.

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Seven Tools for Lean Content Marketing | Scoop.it

Recently, Scoop.it released the official #leancontent framework. The lean content ideology addresses the issue of knowing a content strategy is necessary but...
Jessica Kelly's insight:

Nice use of slideshare here, which, btw, is one of the tools. :)

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How to Write for Busy Readers | Fast Company

How to Write for Busy Readers | Fast Company | SocialMoMojo Web | Scoop.it
Less time and shorter attention spans mean adjusting your writing to fit your audience--without losing your voice.
Jessica Kelly's insight:

These tips are universal: Every reader's a busy reader, and tight writing rules.

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The 14 Types of Twitter Users You'll Mute First | Mashable

The 14 Types of Twitter Users You'll Mute First | Mashable | SocialMoMojo Web | Scoop.it
Start keeping tabs, because these Twitter types will be the first to get muted.
Jessica Kelly's insight:

Twitter has announced a new "mute" feature. I know I rely on my Twitter lists to include instead of exclude--believe me, I work hard to keep these types of folks off those lists. You probably do the same, but this is still a fun read. One thing I'd add. "The Boomer" who starts every tweet w/ "BOOM!" Maybe I'd add those "This" folks, too. ;)

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Has Twitter Entered Its Twilight, or Is It on the Cusp of Greatness? | SocialTimes

Has Twitter Entered Its Twilight, or Is It on the Cusp of Greatness? | SocialTimes | SocialMoMojo Web | Scoop.it
Twitter stock dropped sharply today as a lock-up agreement expired. Is the social network doomed?
Jessica Kelly's insight:

As Twitter becomes more mainstream (and less differentiated from Facebook), I think it can go either way. To me, the bigger question is "Is social as we know it in its twilight?" -- I'm seeing more and more lazy social interactions, more than a little obvious apathy, and fewer new faces every week.

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Why I Just Can't Quit Facebook | ReadWrite

Why I Just Can't Quit Facebook | ReadWrite | SocialMoMojo Web | Scoop.it
I'm still stuck under Facebook's thumb.
Jessica Kelly's insight:

Interesting personal look at FB use/avoidance...

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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

The latest #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these fine folks for tweets about content, comms, leadership, social media, tech... :-J


Steve Armenti

https://twitter.com/armentisteve

Content Strategy


Deke Bridges

https://twitter.com/dekebridges

Social Media, Digital Marketing, SEO, IT


Marc Lawn

https://twitter.com/businessgp

Communication


John Le

https://twitter.com/marketer_talent

Talent Advisor, Digital Marketing/Comms


J. Kevin Parker

https://twitter.com/JKevinParker

Enterprise Information Architecture

 

Mark Salke

https://twitter.com/marksalke

Marketing and Leadership

 

* Click the headline above to go to my Twitter profile, connect, follow lists etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

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Facebook Launches Anonymous Login So You Can Try Apps without Giving Up Your Data | TechCrunch

Facebook Launches Anonymous Login So You Can Try Apps without Giving Up Your Data | TechCrunch | SocialMoMojo Web | Scoop.it
At its F8 developer conference today, Facebook announced a new version of its login system for third-party apps that lets people log in anonymously so they..
Jessica Kelly's insight:

OK, I like this Facebook change. (I don't think I say that very often.)

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Seven Amazingly Simple Ways to Get More Blog Comments | RazorSocial

Seven Amazingly Simple Ways to Get More Blog Comments | RazorSocial | SocialMoMojo Web | Scoop.it
Blog comments are extremely important to build your community but hard to get. Here are some simple ways of getting comments.
Jessica Kelly's insight:

Key takeaways (to me): Make it easy to comment, and interact w/ folks who comment. Makes perfect sense.

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