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SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
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12 Must-See Instagram Statistics and Insights for 2015 Infographic | Infographics Designs Pro

12 Must-See Instagram Statistics and Insights for 2015 Infographic | Infographics Designs Pro | SocialMoMojo Web | Scoop.it
Explore new statistic and insights before you get started with Instagram marketing.
Jessica Kelly's insight:

Great graphic chock full of Instagram insta-info... :)

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Chaquita Lewis's comment, June 13, 1:05 AM
Thanks Jessica!! This was an interesting find!
Jessica Kelly's comment, June 15, 5:06 PM
YW, @Chaquita Lewis!
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GooglePlus Is DEAD | Computerworld

GooglePlus Is DEAD | Computerworld | SocialMoMojo Web | Scoop.it

""Yes, really, this time it's true; would I lie to you? ... No, no, it's resting ... There, it moved!"

 

Jessica Kelly's insight:

G+, dead or alive? Good read...

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iSparkCEO's curator insight, June 11, 11:43 AM

I don't know!!.. Hard to say!!..

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15 New Social Media Templates to Save You Even More Time | Buffer

15 New Social Media Templates to Save You Even More Time | Buffer | SocialMoMojo Web | Scoop.it
Our best list of social media templates for scheduling, organizing, analyzing, and sharing better and faster than ever before.
Jessica Kelly's insight:

Pick a template -- any template... Whatever you're looking for, it's likely here.

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Five Digital Marketing Trends That Will Disrupt Your Business | Jeff Bullas

Five Digital Marketing Trends That Will Disrupt Your Business | Jeff Bullas | SocialMoMojo Web | Scoop.it

The social and mobile web are transforming business models. Here are 5 digital marketing trends that will disrupt your business A digital fire had started.

Jessica Kelly's insight:

The only thing I'd add is a tag to the title: "If They Haven't Already." I especially like the Uber chart -- great example of an innovative biz model. And, of course, Jeff Bullas gives a great overview of the five trends: marketing automation, big data, pay-to-play social, mobile, and visual media. 

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Three Contagious Content Formats Your Content Strategy Needs [infographic] | Uberflip

Three Contagious Content Formats Your Content Strategy Needs [infographic] | Uberflip | SocialMoMojo Web | Scoop.it
We teamed up with BuzzSumo to gather some information on the three most shared forms of content: "How To" posts, quizzes, and picture lists.
Jessica Kelly's insight:

Yes, we all get tired of how-to's and lists, BUT a truly useful how-to, or a list that employs meaningful imagery, can be a plus to the content strategy canon. As for quizzes, sometimes even jaded me gets sucked into those...shh...

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Social Media Experts to Follow (Who Manage Their Own Twitter Accounts) | Nuzzel

Social Media Experts to Follow (Who Manage Their Own Twitter Accounts) | Nuzzel | SocialMoMojo Web | Scoop.it
My search for 'Who should I follow on Twitter' produced 1,220,000,000 results in 0.52 seconds. Clearly, the Internet has a lot of advice on the topic. Every post had one thing in common - the featured influencers were selected by the number of…
Jessica Kelly's insight:

Yep, we've all seen these types of posts before, but this one goes above and beyond.

 

* First, it's sorted by type of expert, from SM to SEO to PPC.

* Second, it includes links to each expert's website.

* Third, it shares each expert's fave tweeps and tools.

* Fourth, it includes only ACTIVE Twitter users. (I checked.)

* Fifth/foremost, these are folks who do manage their own accts.

 

These kinds of lists can be overwhelming, I know. I do not want to usurp this greatness of this post in any way, but if you just don't have it in you to research and follow each of these tweeps, I do curate a list of SM stars -- influencers and thought leaders who tweet regularly, engage with others, and interact/follow back. Yes, most if not all of these folks are on it, and you can find it here:

* https://twitter.com/JessGoddesse/lists/social-mo-mojo

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Social Video Chart: Your At-A-Glance Guide To Seven Major Platforms | Marketing Land

Social Video Chart: Your At-A-Glance Guide To Seven Major Platforms | Marketing Land | SocialMoMojo Web | Scoop.it
A side-by-side feature comparison of the seven major social video players -- YouTube, Facebook, Twitter, Instagram, Vine, Snapchat and Tumblr.
Jessica Kelly's insight:

This is pretty interesting. For example, the fact that multiple platforms consider push (autoplay) vids as 'views, even if they play for only 3 secs, is good to know. Yikes.

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Les DIGIVORES's curator insight, June 3, 3:27 AM

La video sociale sous toutes ses formes et leurs caractéristiques. Un guide précieux pour savoir quelle plateforme convient le mieux à votre stratégie digitale.

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29 Essential Content Marketing Metrics [infographic] | DR4WARD

29 Essential Content Marketing Metrics [infographic] | DR4WARD | SocialMoMojo Web | Scoop.it
What Are 29 Essential Content Marketing Metrics? #infographic Curata I look 4Ward to your feedback. Keep Digging for Worms! DR4WARD enjoys helping connect students and pros to learn about all forms of communication and creativity. He talks about, creates, and curates content on: Digital, Marketing, Advertising, Public Relations, Social Media, Journalism, Higher Ed, Innovation, Creativity, and Design. Curated global resources can be found here: https://www.rebelmouse.com/dr4ward/ Find DR4WARD resources on Pinterest: http://pinterest.com/dr4ward/ Follow DR4WARD on Twitter: @DR4WARD I look 4Ward to your feedback. Keep Digging for Worms!
Jessica Kelly's insight:

Great infographic includes consumption, retention, share, engagement, lead-gen, sales, and production metrics!

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Les DIGIVORES's curator insight, June 3, 3:30 AM

29 mesures essentielles du content marketing pour mieux comprendre l'efficacité de vos contenus.

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Five Smart Ways to Increase Your Facebook Page's Organic Reach [infographic] | HubSpot

Five Smart Ways to Increase Your Facebook Page's Organic Reach [infographic] | HubSpot | SocialMoMojo Web | Scoop.it
Discover what you can do to improve your Facebook Page's organic reach when your engagement starts to drop.
Jessica Kelly's insight:

This great graphic is not about just chasing the algorithm. I especially like the tip about non-peak times. Have you had success on the FB midnight shift?

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Patricia Rivera's curator insight, May 30, 10:19 AM

Engaging organically on Facebook is increasingly frustrating. But these tips can help increase your reach.

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Eight Words to Banish From Your Work Communication Forever | The Muse

Eight Words to Banish From Your Work Communication Forever | The Muse | SocialMoMojo Web | Scoop.it
8 Words to Banish From Your Work Communication Forever: These words are not your friends.
Jessica Kelly's insight:

"The endeavor to deliver synergistic and holistic practices, processes, solutions, and other offerings is tantamount to the drive to impact outcomes in a positive manner."

 

OK, your turn, 60 secs or less. Go!

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The Bank of Facebook | TechCrunch

The Bank of Facebook | TechCrunch | SocialMoMojo Web | Scoop.it
Technology is changing one of the most fundamental mediums that touch every person on the planet: money. Bitcoin’s rise showed us how much demand there is..
Jessica Kelly's insight:

"Long term, Facebook payments has the power to completely destroy Western Union and Money Gram (good riddance) and massively benefit millions of people in the developing world with billions of dollars more freely flowing into those countries. Facebook is in a position to control the lion’s share of remittances sent globally by offering below market-rate transfers and the best experience on mobile." 


Intrigued? Click thru for the whole story -- it's worth the reading time.

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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these digital experts and explorers for for tweets about social media, marketing, and more.

--

Jeanne Quinn

https://twitter.com/JeanneQuinn

Cisco Digital Marketing and Social Media

 

Julia Bramble

https://twitter.com/JuliaBramble

Social Media Marketing

 

Karen Rogers-Robinson

https://twitter.com/SocialMMMDiva

Social Media and Digital Strategy

 

Russ LeFevre

https://twitter.com/russlefevre

Cisco Marketing and Innovation

--

* Click the headline above to go to my Twitter profile, connect, follow lists etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

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69% of U.S. Adults Skeptical that Social Network Activities Remain Private [study] | SocialTimes

69% of U.S. Adults Skeptical that Social Network Activities Remain Private [study] | SocialTimes | SocialMoMojo Web | Scoop.it
Social networks did not inspire confidence in a new study from Pew Research Center, as 69 percent of respondents said they were not confident that records of their activities would remain private and secure.
Jessica Kelly's insight:

Promising stat: "93% of respondents believe being in control over who can access information about them is important." Let's hope at least half of those folks will advocate for online privacy.

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Tweets Without Hashtags or Mentions Get More Clicks | Search Engine Journal

Tweets Without Hashtags or Mentions Get More Clicks | Search Engine Journal | SocialMoMojo Web | Scoop.it
Want the links in your tweets to get more clicks? A new study suggests you should avoid using hashtags or mentions. After missing Wall Street revenue estim
Jessica Kelly's insight:

This is a tough one for me. Even if I'd get more clicks, I can't quite accept the notion of not tagging the originator of a tweet, or not using a hashtag so people searching the topic can find my tweet. Will this change your Twitter strategy?

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Honey Almast's comment, June 12, 2:43 AM
hahah you got to check this out - http://goo.gl/QJIdMf
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12 Social Media Marketing Trends for Small Business | Social Media Examiner

12 Social Media Marketing Trends for Small Business | Social Media Examiner | SocialMoMojo Web | Scoop.it

"Curious about how other small businesses are using social media? Follow these social media marketing trends from the Social Media Marketing Industry Report. First, 96% of survey participants use social media marketing, and 92% of those agree or strongly agree with the phrase, 'Social media marketing is important for my business.' Keep in mind that participants self-selected..."

Jessica Kelly's insight:

There are plenty of interesting usage stats here, including B2B vs. B2C platform use, SMB time spent on social, SMB top benefits of social, and top content types.

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27 Awesome Social Media Marketers to Follow on Pinterest | Post Planner

27 Awesome Social Media Marketers to Follow on Pinterest | Post Planner | SocialMoMojo Web | Scoop.it
Looking for social media marketers to follow on Pinterest? No problem! These 27 must-follow people & boards share amazing social media content daily!
Jessica Kelly's insight:

While I stay active on Pinterest (if somewhat reluctantly) with daily pins (latest content, comms, social news and resources), I have neglected following new pinners in far too long (other than follow-backs). If you're in a similar situation, you'll likely find a few new folks to follow here. If you're new to Pinterest, this is a solid starter list.

 

The author of this post, Rebekah Radice, has some great boards:
https://www.pinterest.com/rebekahradice/

 

And if you want to connect w/me over at the pin party:
https://www.pinterest.com/jessgoddesse/

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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

Yep, it's the latest Twitter #FF spotlight from @JessGoddesse.

Jessica Kelly's insight:

Follow these fine folks for tweets about comms, content, sm, marketing, and more.

__

Bernie Charland
https://twitter.com/mountainmagic

Employee Comms, Social Media

 

Dave Finn
https://twitter.com/Finn_creative

Graphic/Web Design, Marketing

 

Tami Clark
https://twitter.com/Tami_Ontario

Communications, Public Affairs

 

Walter Wartenweiler
https://twitter.com/Waltika

Tech, Data, Content, Marketing

__

* Click the headline above to visit and connect on Twitter.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

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The Pros and Cons of Social Media [infographic] | Click Consult

The Pros and Cons of Social Media [infographic] | Click Consult | SocialMoMojo Web | Scoop.it
Because not all social media channels are created equal.
Jessica Kelly's insight:

Clean, quick ready-reference snapshot of pros and cons of each SM platform...

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15 Fascinating Social Media Facts and Statistics for 2015 [infographic] - Mauve

15 Fascinating Social Media Facts and Statistics for 2015 [infographic] - Mauve | SocialMoMojo Web | Scoop.it
Take a look at some of the latest and most interesting facts and stats from the world of social media. For example, did you know that Snapchat grew more Instagram last year? And did you know that social networks will earn over $8 billion in advertising revenue this year?
Jessica Kelly's insight:

Interesting, yes, but what do you think of that Pinterest stat? It'd be more impressive to read that X% of Pinterest users had purchased something they found on Pinterest, right? But, still, again, interesting...

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Five Tips to Create an Irresistible Call to Action | Jeff Bullas

Five Tips to Create an Irresistible Call to Action | Jeff Bullas | SocialMoMojo Web | Scoop.it
If you are getting website traffic but not conversions - use these 5 tips to create a compelling call to action and get more visitors to take action.
Jessica Kelly's insight:

Not just tips but also some nice examples...

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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest (and late!) Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

We have a fine mix of friendly folks this week -- just great tweeps in a variety of vocations. Enjoy!

--

Christian Lipski

https://twitter.com/ChristianLipski

The original Rappin' Granny; 2014 Eisner Awards judge; 

guitarist for the @PDXBroadsides and EXPO

 

Fields Jackson, Jr.

https://twitter.com/fleejack

Founder and CEO at @Race2Diversity magazine; coordinator
of special projects and adjunct prof at @ChicagoState

 

Jeff Faria

https://twitter.com/PatriotsOfMars

Sci-fi author ("Patriots of Mars," coming soon); designer

 

Katia Bordignon

https://twitter.com/OneShot_IT

Social butterfly and SM consultant with love for tech,
marketing, animals, and general positivity

 

Team Hommaku

https://twitter.com/HOMMAKU

Awesome writers, coders, networkers, podcasters; dreamthinkdesign.com

 

--

* Click the headline above to visit and connect on Twitter.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

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Six Quick Stats from Social Media Examiner’s 2015 Industry Report | Simply Measured

Six Quick Stats from Social Media Examiner’s 2015 Industry Report | Simply Measured | SocialMoMojo Web | Scoop.it
Each year, Michael Stelzner, the founder of Social Media Examiner publishes a Social Media Marketing Industry Report. This is one of my favorite reads each year, because it highlights the areas that social marketers will be focused on in the coming year. The highly anticipated 2015 report showcases findings from a survey of 3,700 social marketers,…
Jessica Kelly's insight:

I find the integration-marketing stat pretty compelling: 84% of social marketers have integrated strategies. More integration and few silos can make for much more effective marketing. It's also good to see nearly 3/4 of marketers using social analytics, eh?

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Twitter Needs to Change, But Only if It Stays the Same | WIRED

Twitter Needs to Change, But Only if It Stays the Same | WIRED | SocialMoMojo Web | Scoop.it
Twitter would love to attract new users with a feed that works more like Facebook's. But Twitter's core users would revolt.
Jessica Kelly's insight:

"Twitter has a problem."
Agree.

 

"It wants to appeal to n00bs and power users all at once."
Yep.

 

"And it thinks a more curated experience may be the key."
Really?

 

What do you think of Twitter's attempts to pull in newbies? Is it really possible to do so w/o driving the rest of us away?

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Six Unique Ways to Target Your Facebook Ads | Social Media Examiner

Six Unique Ways to Target Your Facebook Ads | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you use Facebook ads? In this article, you'll learn six ways to target Facebook users with your ads, many you've likely not considered.
Jessica Kelly's insight:

I think a lot of FB ad strategies revolve around #3 here -- targeting college-educated homeowners in a certain zip code. This list gives us a few more much interesting ways to target. I'd add a 7th strategy, too: targeting on very specific keywords/interests.

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Facebook Messenger Eyes Non-Friend Conversations with Chat ID | TechCrunch

Facebook Messenger Eyes Non-Friend Conversations with Chat ID | TechCrunch | SocialMoMojo Web | Scoop.it
Is that a message from some rando, a spammer, or the nice guy you met yesterday? Facebook Messenger wants to give you some clues before you consider..
Jessica Kelly's insight:

Facebook will give recipients the 411 on first-time message senders, providing relevant public info, like location and mutual friends. Again, FB will share public info only, and so this shouldn't cause a kerfuffle over privacy. Platforms include Android and iOS.

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