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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

The latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these fine folks for tweets about social media and more.

--

Brian Fanzo

https://twitter.com/iSocial_Fanz

Social Tech Evangelist

 

Robin Luymes

https://twitter.com/SuperDU

ED of Comms @DavenportU


Scott Penton

https://twitter.com/scottpentonAnalyst @Yahoo  

--

* Click the headline above to go to my Twitter profile, connect, follow lists, etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

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Brian Fanzo's curator insight, June 6, 2014 5:33 PM

Coolest #FF I've scene and thankful that Jess included me in the list! 

SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
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Millennials Actively Using 4+ Social Networks

Millennials Actively Using 4+ Social Networks | SocialMoMojo Web | Scoop.it
Thursday’s chart concludes our preview of GWI’s new audience report on Millennials to look at social networking behaviors among this key group.
Jessica Kelly's insight:
No millennial, me, but I've just recently cut back from 5+ to 3-ish. 
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Supporting Line Managers: 5 Pearls of Wisdom to Inspire Better Comms

Supporting Line Managers: 5 Pearls of Wisdom to Inspire Better Comms | SocialMoMojo Web | Scoop.it
Jessica Kelly's insight:
"Be the Three Cs...Clear, Consistent and Continuous."
"Be a Two-Way Street."
Yes, please.
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LinkedIn Adds Autoplay Video to the Dismay of Its Users

LinkedIn Adds Autoplay Video to the Dismay of Its Users | SocialMoMojo Web | Scoop.it
LinkedIn added autoplay video and some of its users are revolting.
Jessica Kelly's insight:
In a word: "No." In another word: "Disable."
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Instagram's Carousel Ads Now Play Video

Instagram's Carousel Ads Now Play Video | SocialMoMojo Web | Scoop.it
What's more profitable than one video ad? Multiple video ads at the same time.
Jessica Kelly's insight:
A small -- OK, not SO small -- part of me wants to replace "profitable" with "annoying" in the lead-off sentence. :)
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10 Tools to Increase Your Brand’s Social Media Engagement 

10 Tools to Increase Your Brand’s Social Media Engagement  | SocialMoMojo Web | Scoop.it
The following tools can assist in all areas of social media management, and can ultimately help increase your brand’s overall engagement.
Jessica Kelly's insight:
I'm kinda diggin' RiteTag. Other cool tools here, too, o'course.
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Twitter Now Bills Itself as a News App, Not a Social Network | Digiday

Twitter Now Bills Itself as a News App, Not a Social Network | Digiday | SocialMoMojo Web | Scoop.it
Twitter is now Apple App Store's News category, shifting away Social Networking.
Jessica Kelly's insight:
Interesting...
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Facebook Is Finally Letting People Turn Off Live-Video Notifications | Digiday

Facebook Is Finally Letting People Turn Off Live-Video Notifications | Digiday | SocialMoMojo Web | Scoop.it
Facebook is finally letting people disable live video notifications.
Jessica Kelly's insight:
"Finally" is the key word here for me. :)
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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it
It's the latest Twitter #FF Spotlight from Jessica Kelly (@JessGoddesse).
Jessica Kelly's insight:
Follow these fine folks for tweets about digital marketing, social media, networking, content, community management, and even more:  
____ 
Andrew Herriford
https://twitter.com/AndrewHerriford
Internet Marketing, Leadership, Branding

Gary Kissel
https://twitter.com/yrlinkedincoach
LinkedIn Strategy, Professional Networking

Gerald Wilmink

James Stephan-Usypchuk
SMB Digital Marketing, Social Media

Jeremy Divinity
https://twitter.com/Yermzus
Integrated Marketing, Content Creation

Mat Loup
Writing, Editing

Roma Tiwari
Social Business, Community Management

Simona de Rubis
https://twitter.com/bufotenina
Social Media, Community Management

Vincent Dignan
Growth Hacking
____ 
* Click the headline above to visit my Twitter profile, connect, converse, follow lists, etc.

* Click here for the #FF Spotlight archive: http://bit.ly/19Q0Jr2 :-J
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Facebook Glitch Causes Pages to Automatically Like Their Own Posts | Digiday

Facebook Glitch Causes Pages to Automatically Like Their Own Posts | Digiday | SocialMoMojo Web | Scoop.it
A Facebook glitch is causing ire among page administrators because it appears the brand is liking their own posts.
Jessica Kelly's insight:
And it's annoying as hell...
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Personal Branding: How to Write an "About Me" Page | Marketing Tech Blog

Personal Branding: How to Write an "About Me" Page | Marketing Tech Blog | SocialMoMojo Web | Scoop.it

"Andrew Wise has written a really in-depth article on The Ultimate How to Guide to Building an About Me Page that you should go check out in detail. Along with the article, he’s developed..."

Jessica Kelly's insight:
This post is all about what it's takes for a great personal or organizational "About" page... (I really like the infographic.)
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The Three Most Effective Content Curation Strategies | CMI

The Three Most Effective Content Curation Strategies | CMI | SocialMoMojo Web | Scoop.it
Here are three tactics to ensure that your content curation efforts are noticed, appreciated, and rewarded – Content Marketing Institute
Jessica Kelly's insight:
I especially like the tip to look in less-likely places--"the places that publish content strongly relevant to your audience 10 to 20% of the time." Good read...
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How to Get Around Facebook’s 20% Rule With This Neat Trick | Ignite Social Media

How to Get Around Facebook’s 20% Rule With This Neat Trick | Ignite Social Media | SocialMoMojo Web | Scoop.it
If you're a content creator and frequently challenged by Facebook's 20% rule for promoted content, try this neat trick to get around it.
Jessica Kelly's insight:
What's at the core of this neat trick? Video. Read on... :)
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Facebook Messenger Bots Are Here: How to Find Them, Use Them, Block Sponsored Messages | SiliconANGLE

Facebook Messenger Bots Are Here: How to Find Them, Use Them, Block Sponsored Messages | SiliconANGLE | SocialMoMojo Web | Scoop.it

"Over the past year, Facebook has been expanding what its 900 million Facebook Messenger users can do in the app, including the ability to hail an Uber or Lyft ride, share Spotify songs, and send and receive money. Facebook will now allow companies to create bots for Facebook Messenger, announced on Tuesday at its F8 developer conference. Users can start checking out what these bots can do by interacting with the few bots that are already on Messenger.

Jessica Kelly's insight:
Yes, FB's going to test ads within Messenger, and yes, we'll be able to block them. :)
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Creating a Content Inventory: A Journey through the Five Stages of Grief 

Creating a Content Inventory: A Journey through the Five Stages of Grief  | SocialMoMojo Web | Scoop.it
Does a content inventory send you into mourning? Content strategist Gayle Frassenei can help you through the five stages of grief, in this article, as well as at her upcoming talk at Confab Central!
Jessica Kelly's insight:
Denial, depression... :)
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New Facebook Sharing Options: What Marketers Need to Know 

New Facebook Sharing Options: What Marketers Need to Know  | SocialMoMojo Web | Scoop.it
Want more people to share your content on Facebook? Learn to use Facebook's new social sharing buttons and plugins to increase shares of your content.
Jessica Kelly's insight:
You want options? You got options -- from Like to Quote to Save to Share...
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How to Engage with Other Facebook Pages Using Your Facebook Page 

How to Engage with Other Facebook Pages Using Your Facebook Page  | SocialMoMojo Web | Scoop.it
Are recent changes making it difficult to use Facebook as your page? Learn how page admins and Business Manager users can use Facebook as their page.
Jessica Kelly's insight:
Most folks I know have already seen and adjusted to FB's latest changes for Page admins. The one thing, however, I hear asked most often is "What happened to my Page newsfeed?" This, friends, answers that question--and many more. 
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Why You Should Start Building Employee Advocacy on Day One

Why You Should Start Building Employee Advocacy on Day One | SocialMoMojo Web | Scoop.it
Investing in employee advocacy builds more than just great company culture. It also increases your brand's credibility and reach.
Jessica Kelly's insight:
It's frustrating to me that so many orgs still don't understand the value of employee voice. More trust, reach, engagement? Yes, please.
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Four Reasons Content is King for Marketing

Four Reasons Content is King for Marketing | SocialMoMojo Web | Scoop.it
4 reasons why content marketing should be on the agenda for any business looking to drive up traffic and further engage with their audience.
Jessica Kelly's insight:
Please don't miss that top reason for brand advocacy: high-quality offerings. Also key is social's place in the overall marketing strategy.
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Friilance's curator insight, April 28, 5:41 PM

Four Reasons Content is King for Marketing

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16 Writing Tools for Social Media Marketers | Social Media Examiner

16 Writing Tools for Social Media Marketers | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you create copy for social media posts? Discover 16 tools to help social media marketers write, edit and proof their content.
Jessica Kelly's insight:
While no app can replace a human editor (and I say that as objectively as humanly possible!), there are some useful tools here--for and beyond social media.
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Facebook Releases New Guide to Help Advertisers Maximize Video Ad Performance | Social Media Today

Facebook Releases New Guide to Help Advertisers Maximize Video Ad Performance | Social Media Today | SocialMoMojo Web | Scoop.it
Video is where it’s at in social media marketing to
Jessica Kelly's insight:
That is one nice graphic, no?
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What’s a Better Social Media Goal: Customer Loyalty or Brand Awareness? | Social Fresh

What’s a Better Social Media Goal: Customer Loyalty or Brand Awareness? | Social Fresh | SocialMoMojo Web | Scoop.it
Every business should measure the conversion of their social media marketing. Even if it is not your primary social media goal, thinking in terms of conversion
Jessica Kelly's insight:
Is this a trick question? Acknowledging that awareness is often an early-phase goal, would anyone really consider it more important than engagement and loyalty? Click through for a great Jay Baer quote, and then tell me what you think. :)
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Friilance's curator insight, April 23, 1:38 AM

What’s a Better Social Media Goal: Customer Loyalty or Brand Awareness? | Social Fresh

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Five Social Media Management Tools to Save Time | Social Media Examiner

Five Social Media Management Tools to Save Time | Social Media Examiner | SocialMoMojo Web | Scoop.it
Looking for a better way to manage multiple profiles? Discover five social media management tools to consolidate your social media marketing efforts.
Jessica Kelly's insight:
First, you want to know what the tools are, right? OK...
* Everypost
* Buffer
* SocialOomph
* Hootsuite
* Sprout Social

I'll chime in with love for Buffer, and I'll add TweetDeck, which I stubbornly prefer over Hootsuite. 

Curious: Have you tried Everypost yet? Anything else you'd add?
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Facebook Considers Letting Users Add a Tip Jar to Make Money from Posts | The Verge

Facebook Considers Letting Users Add a Tip Jar to Make Money from Posts | The Verge | SocialMoMojo Web | Scoop.it
Facebook is exploring new ways for individual users to profit from their posts on the network, The Verge has learned. A user survey distributed this week hints at a broad range of ways tha
Jessica Kelly's insight:
Will there be a "Tip Me" button?
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How the News Feed Algorithms Work on Facebook, Twitter, and Instagram | HubSpot

How the News Feed Algorithms Work on Facebook, Twitter, and Instagram | HubSpot | SocialMoMojo Web | Scoop.it

"You're connected with hundreds of people -- maybe even thousands -- on Facebook, Twitter, and Instagram. But when you log in to each of these social networks, it's likely that you don't want to be bombarded by every single update from every single connection. That'd be pretty overwhelming, wouldn't it? That's how the folks from each of these social networks feel -- and they've done a ton of user research to validate that feeling. In fact, that's exactly why the news feeds -- and the algorithms behind them -- exist..."

Jessica Kelly's insight:
You know I'm going to say it: "Don't chase the algorithm." Still, this post serves as a great informer or reminder of how the algos roll.
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Nine Awesome Tools to Up Your Instagram Marketing Game | Marketing Feast

Nine Awesome Tools to Up Your Instagram Marketing Game | Marketing Feast | SocialMoMojo Web | Scoop.it
Instagram has come quite a long way in its short life. From being loved as the land of sepia selfies and delicious foodie pics, Instagram is now a major social
Jessica Kelly's insight:
Any tools to add, friends?
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