SocialMoMojo Web
Follow
Find
14.7K views | +5 today
 
Scooped by Jessica Kelly
onto SocialMoMojo Web
Scoop.it!

Six Tips to Improve Your Facebook Page | Social Media Examiner

Six Tips to Improve Your Facebook Page | Social Media Examiner | SocialMoMojo Web | Scoop.it
Build a successful Facebook page by combining these tips on cover and profile images, the about section, 3rd party apps for custom tabs, and posting updates
Jessica Kelly's insight:

The tip about mobile display is important.

more...
No comment yet.

From around the web

SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
Your new post is loading...
Your new post is loading...
Scooped by Jessica Kelly
Scoop.it!

The Bank of Facebook | TechCrunch

The Bank of Facebook | TechCrunch | SocialMoMojo Web | Scoop.it
Technology is changing one of the most fundamental mediums that touch every person on the planet: money. Bitcoin’s rise showed us how much demand there is..
Jessica Kelly's insight:

"Long term, Facebook payments has the power to completely destroy Western Union and Money Gram (good riddance) and massively benefit millions of people in the developing world with billions of dollars more freely flowing into those countries. Facebook is in a position to control the lion’s share of remittances sent globally by offering below market-rate transfers and the best experience on mobile." 


Intrigued? Click thru for the whole story -- it's worth the reading time.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these digital experts and explorers for for tweets about social media, marketing, and more.

--

Jeanne Quinn

https://twitter.com/JeanneQuinn

Cisco Digital Marketing and Social Media

 

Julia Bramble

https://twitter.com/JuliaBramble

Social Media Marketing

 

Karen Rogers-Robinson

https://twitter.com/SocialMMMDiva

Social Media and Digital Strategy

 

Russ LeFevre

https://twitter.com/russlefevre

Cisco Marketing and Innovation

--

* Click the headline above to go to my Twitter profile, connect, follow lists etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

69% of U.S. Adults Skeptical that Social Network Activities Remain Private [study] | SocialTimes

69% of U.S. Adults Skeptical that Social Network Activities Remain Private [study] | SocialTimes | SocialMoMojo Web | Scoop.it
Social networks did not inspire confidence in a new study from Pew Research Center, as 69 percent of respondents said they were not confident that records of their activities would remain private and secure.
Jessica Kelly's insight:

Promising stat: "93% of respondents believe being in control over who can access information about them is important." Let's hope at least half of those folks will advocate for online privacy.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

“Should We Be on Snapchat?” | Social Media Today

“Should We Be on Snapchat?” | Social Media Today | SocialMoMojo Web | Scoop.it

"Call it peer pressure, call it Fear of Missing Out (FOMO), or call it something else, but some marketers and even brand experts will tell companies that they need to be on every social media platform..."

Jessica Kelly's insight:

Good advice here for brands: "Stick to the platforms your voice actually needs."

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

LinkedIn Adds Robust Analytics for Content Marketers | SocialTimes

LinkedIn Adds Robust Analytics for Content Marketers | SocialTimes | SocialMoMojo Web | Scoop.it
As part of the shift toward becoming a content destination, LinkedIn recently launched a suite of analytics to give publishers on its site more information about their readers.
Jessica Kelly's insight:

"Until this point, LinkedIn content analytics were limited to a content marketing score for B2B marketers, and some information on trending content. The new analytics provide content marketers with demographic data on their readers, with breakdowns for industries, job titles, locations, and traffic sources." Click through for all the details.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

A Handy Little Guide to Creating Visual Content for Social Media [infographic] | HubSpot

A Handy Little Guide to Creating Visual Content for Social Media [infographic] | HubSpot | SocialMoMojo Web | Scoop.it
Learn to create visual content for social media that your followers will love.
Jessica Kelly's insight:

The infographic title claims that this is "the ultimate guide," which immediately makes me want to prove that it's not. Well, I was not successful. It contains just everything you need to know to get started: usage/preference stats, content types, rules of thumb, recommended tools, and design tips. Yep, the title fits the content. :)

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

Jessica Kelly's insight:

Follow these fine folks for tweets about social media, marketing, and more.

--

Bob Hutchins

https://twitter.com/BobHutchins

Marketing, Growth Hacking

 

Brett Cornell

https://twitter.com/CrowdedHead

Web Usability, SM, Sciences, Music...

 

Jo Saunders

https://twitter.com/JoAtWildfire

Social Media, Digital Strategy

 

Melanie Kraintz

https://twitter.com/MRSKRAINTZ

Social Media @CiscoDC

 

Tanya Smith

https://twitter.com/CoachTanyaSmith

Content Marketing, Social Media

--

* Click the headline above to go to my Twitter profile, connect, follow lists etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

 

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Facebook Is Reportedly Trying Out an In-App Search Feature | SiliconANGLE

Facebook Is Reportedly Trying Out an In-App Search Feature | SiliconANGLE | SocialMoMojo Web | Scoop.it
Jessica Kelly's insight:

You may have seen a lot of back and forth on this already... I found this to be the best summary of the news as it mentions the net neutrality component. It doesn't, however, discuss the possible effect on Google, which also is interesting. 

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

It's the latest Twitter #FF spotlight from Jessica Kelly (@JessGoddesse).

 

Jessica Kelly's insight:

Follow these fine folks for tweets about social media, marketing, and more.

--

Kevin Thomas Tully

https://twitter.com/kevinttully

Social Media/Brand Strategist

 

Mike Barzacchini

https://twitter.com/MikeBarzacchini

Writer, Communicator, Higher-Ed Marketer

 

Stuart McIntyre

https://twitter.com/StuartMcIntyre

Social Business Strategist

--

* Click the headline above to go to my Twitter profile, connect, follow lists etc.
 

* Click here for all #FF Spotlights:  http://bit.ly/19Q0Jr2

 :-J

 

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

100 Years of Brand Storytelling [infographic] | Business 2 Community

100 Years of Brand Storytelling [infographic] | Business 2 Community | SocialMoMojo Web | Scoop.it
Earlier this month, when we were discussing brand authenticity, you may have noticed that “authentic” brands share at least one common characteristic: They’re storytellers. Today’s open and h…
Jessica Kelly's insight:

This is fun and interesting, plain and simple. The author asks for readers' favorite eras. I have to say I've always been (and still am) strongly drawn to radio (but on the noncom side, so perhaps that doesn't count for this purpose). :)

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Five Tips to Create Effective Internal Communications with Your Team | Fast Company

Five Tips to Create Effective Internal Communications with Your Team | Fast Company | SocialMoMojo Web | Scoop.it
Your company is connected on Slack, but are you really communicating? Here's how to be truly engaged with your colleagues.
Jessica Kelly's insight:

This is very good advice, end to end, from defining tools to budgeting to garnering leadership support.

more...
Chris Leigh's curator insight, May 2, 9:14 AM

MyITdirector Chris Leigh comments absolutely "Bang on. If your competition is communicating like this then this should be in your strategy"

Scooped by Jessica Kelly
Scoop.it!

Facebook Is Shutting Down Its API for Giving Your Friends’ Data to Apps | TechCrunch

Facebook Is Shutting Down Its API for Giving Your Friends’ Data to Apps | TechCrunch | SocialMoMojo Web | Scoop.it
It was always kind of shady that Facebook let you volunteer your friends' status updates, check-ins, location, interests and more to third-party apps. While..
Jessica Kelly's insight:

Shady, indeed. Happy to see this change.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

What You Are Missing about Snapchat and the Future of Storytelling? | Social Media Today

What You Are Missing about Snapchat and the Future of Storytelling? | Social Media Today | SocialMoMojo Web | Scoop.it

"Retail businesses are thriving on Instagram, Pinterest, Facebook and Twitter, while b2b tend to do better on LinkedIn and Facebook..."

Jessica Kelly's insight:

Good info for brands considering Snapchat, which perhaps should be many of us.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Six Unique Ways to Target Your Facebook Ads | Social Media Examiner

Six Unique Ways to Target Your Facebook Ads | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you use Facebook ads? In this article, you'll learn six ways to target Facebook users with your ads, many you've likely not considered.
Jessica Kelly's insight:

I think a lot of FB ad strategies revolve around #3 here -- targeting college-educated homeowners in a certain zip code. This list gives us a few more much interesting ways to target. I'd add a 7th strategy, too: targeting on very specific keywords/interests.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Facebook Messenger Eyes Non-Friend Conversations with Chat ID | TechCrunch

Facebook Messenger Eyes Non-Friend Conversations with Chat ID | TechCrunch | SocialMoMojo Web | Scoop.it
Is that a message from some rando, a spammer, or the nice guy you met yesterday? Facebook Messenger wants to give you some clues before you consider..
Jessica Kelly's insight:

Facebook will give recipients the 411 on first-time message senders, providing relevant public info, like location and mutual friends. Again, FB will share public info only, and so this shouldn't cause a kerfuffle over privacy. Platforms include Android and iOS.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Everything You Wanted to Know about Facebook User Behavior in Three Infographics | Contently

Everything You Wanted to Know about Facebook User Behavior in Three Infographics | Contently | SocialMoMojo Web | Scoop.it
So you don't have to creep over strangers shoulders or acquire mind-reading superpowers.
Jessica Kelly's insight:

I find especially interesting the similarities in usage stats among Twitter and YT users.

more...
Patrick Findlay's curator insight, May 21, 8:52 AM

9 twitter users in 10 have a Facebook Account. Cross-media potential 

Scooped by Jessica Kelly
Scoop.it!

How Millennials, Gen Xers, and Boomers Consume Content Differently [infographic] | Contently

How Millennials, Gen Xers, and Boomers Consume Content Differently [infographic] | Contently | SocialMoMojo Web | Scoop.it
If you're looking to optimize your content strategy for your demographics, this infographic is a gold mine of helpful information.
Jessica Kelly's insight:

This contains a wealth of data for content strategists on content consumption by demo, from time spent to daypart to device to content type.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Is There Interest in Facebook at Work? [infographic] | SocialTimes

Is There Interest in Facebook at Work? [infographic] | SocialTimes | SocialMoMojo Web | Scoop.it
The Facebook at Work project the social network launched in January is still in a limited testing phase, but is there interest in it?
Jessica Kelly's insight:

What's most interesting to me about this "interest" data is that it's mostly *LinkedIn* users who are interested. :)

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

How World Leaders Use Twitter: Twiplomacy Study 2015 | Simply Communicate

How World Leaders Use Twitter: Twiplomacy Study 2015 | Simply Communicate | SocialMoMojo Web | Scoop.it

"Twitter has become an essential social media tool for world leaders to communicate with their audiences, according to Burson-Marsteller's latest Twiplomacy study."

Jessica Kelly's insight:

Who's the most followed world leader? The best connected? The most conversational? This and more in this summary post, which also links to the Twiplomacy study.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Seven Surprising Stats That Show the Importance of Internal Comms | ENPLUG

Seven Surprising Stats That Show the Importance of Internal Comms | ENPLUG | SocialMoMojo Web | Scoop.it
You know internal communications are important to your company’s success, but do you know how important? You may be surprised by just how much internal …
Jessica Kelly's insight:

Yep, I work in internal comms nowadays, and I'm not surprised by these stats. I did find them interesting and confirming, though. Did any surprise you? If you're not in IC, I'll bet "yes."

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Facebook Teams Up with Publishers to Debut Interactive Instant Articles | SocialTimes

Facebook Teams Up with Publishers to Debut Interactive Instant Articles | SocialTimes | SocialMoMojo Web | Scoop.it
Facebook teamed up with nine publishing partners to launch interactive Instant Articles, available via its iPhone application.
Jessica Kelly's insight:

And the money...  "We designed Instant Articles to give publishers control over their stories, brand experience and monetization opportunities. Publishers can sell ads in their articles and keep the revenue, or they can choose to use Facebook’s Audience Network to monetize unsold inventory. Publishers will also have the ability to track data and traffic through comScore and other analytics tools."

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Facebook Tests Feature Letting Users Pick Pages, Friends They’d Want to See Atop News Feed | SocialTimes

Facebook Tests Feature Letting Users Pick Pages, Friends They’d Want to See Atop News Feed | SocialTimes | SocialMoMojo Web | Scoop.it
Facebook is testing a feature on mobile that allows users to select friends and pages whose posts they'd want to see atop News Feed.
Jessica Kelly's insight:

Not terribly exciting but good to know...

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

12 Secret Facebook Features EVERY Marketer Should Be Using | Post Planner

12 Secret Facebook Features EVERY Marketer Should Be Using | Post Planner | SocialMoMojo Web | Scoop.it
Want to tap into the deepest powers of Facebook? Perfect! Check out these 12 secret Facebook features that unleash the TRUE power of Facebook marketing.
Jessica Kelly's insight:

We all see these a lot -- articles/posts about "secret features." Well, I have to say, this one got me. There were at least three things I either didn't know or had forgotten about. Good stuff.

 

That said, a minor gripe. Trying to combat fake likes is very difficult as Facebook really will not show you *everyone* who's liked your page, not by this or any other method that I can find.

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Nine Awesome Twitter Hacks that You're TOTALLY Not Using (But Should!) | Post Planner

Nine Awesome Twitter Hacks that You're TOTALLY Not Using (But Should!) | Post Planner | SocialMoMojo Web | Scoop.it
Want to leverage the power of Twitter in your business? Perfect! Here are 9 awesome Twitter hacks to help you FULLY leverage the Twitter platform.
Jessica Kelly's insight:

I feel like I've seen this post before, but if it's a dupe, so be it. Well worth the share... 

more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Top Nine Facebook Marketing Questions Answered | Social Media Examiner

Top Nine Facebook Marketing Questions Answered | Social Media Examiner | SocialMoMojo Web | Scoop.it
Have you got Facebook marketing questions? In this article I'll dive deeper into frequently asked questions for businesses on Facebook.
Jessica Kelly's insight:

You'll likely find an answer to your burning questions here -- and you may even find answers to a question you hadn't thought of, such as "How do I Facebook merge pages?"

more...
No comment yet.