SocialMoMojo Web
24.0K views | +0 today
Follow
 
Scooped by Jessica Kelly
onto SocialMoMojo Web
Scoop.it!

GooglePlus Promoted Posts: What It Means for Your Business

GooglePlus Promoted Posts: What It Means for Your Business | SocialMoMojo Web | Scoop.it

Google Plus (G+) is now in BETA stage with pushing out promoted posts ('Plus Post Ads'). In the same fashion as Facebook, promoted posts will allow you to get your message out to the right person at the right time.

Jessica Kelly's insight:

This post includes an interview with "G+ genius" Mark Traphagen and PlusYourBusiness. Author Stephanie Frasco recommends we follow PYB's Martin Servington: "You'll learn a lot." Indeed.

more...
No comment yet.
SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
Your new post is loading...
Your new post is loading...
Scooped by Jessica Kelly
Scoop.it!

Facebook Tries to Pop Your Media Bubble with New Related Articles Feature | Mashable

Facebook Tries to Pop Your Media Bubble with New Related Articles Feature | Mashable | SocialMoMojo Web | Scoop.it
Expand your horizons with Facebook's help.
Jessica Kelly's insight:
"These additional articles, which appear for topics many people are talking about on Facebook, will appear in a unit below the link. That should provide people easier access to additional perspectives and information, including articles by third-party fact-checkers."

I like the fact-checking part.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

LinkedIn Hits 500 Million Users As It Remains the Quiet Giant of Social Media | Mashable

LinkedIn Hits 500 Million Users As It Remains the Quiet Giant of Social Media | Mashable | SocialMoMojo Web | Scoop.it
You can now peruse the resumes of half a billion people.
Jessica Kelly's insight:
And are you still using BeBee?
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

How to See If Your Instagram Posts Have Been Shadowbanned | Lifehacker

How to See If Your Instagram Posts Have Been Shadowbanned | Lifehacker | SocialMoMojo Web | Scoop.it

"Instagram has reportedly been 'shadowbanning' certain posts, making them invisible on tagged pages. While it might not be a huge deal to casual Instagram users, it could be concerning if you rely on Instagram to market your business. This tool will tell you if you’ve been shadowbanned.

Jessica Kelly's insight:
If you're using Instagram for SMM, seems like a best practice to check out the Instagram Shadowban Tester...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

How to Create Ads in Instagram Stories | Social Media Examiner

How to Create Ads in Instagram Stories | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you advertise on Instagram? Discover how to create Instagram Stories ads that take up the full screen, creating a more immersive viewing experience.
Jessica Kelly's insight:
SME gives us a nice best-practices guide for Instagram Stories ads.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Highlights from Facebook F8 Conference 2017 | Social Media Explorer

Highlights from Facebook F8 Conference 2017 | Social Media Explorer | SocialMoMojo Web | Scoop.it
Facebook announced a ton of new projects and features at F8 2017. Here are some of the most interesting revelations made at the conference.
Jessica Kelly's insight:
Share your insight
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Nine Dying Instagram Trends That Are Dragging You Down | Art + Marketing

Nine Dying Instagram Trends That Are Dragging You Down | Art + Marketing | SocialMoMojo Web | Scoop.it
It doesn’t mean you shouldn’t photograph in this style, but do understand that they’re outdated trends and you should be a little more innovative if you want to increase your following and improve…
Jessica Kelly's insight:
Great tips here to get your creativity going (and out of that rut).
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Instagram on Android Gets Offline Mode | TechCrunch

Instagram on Android Gets Offline Mode | TechCrunch | SocialMoMojo Web | Scoop.it

"80% of Instagram's users 600 million users are outside the U.S., so it needed a way to provide a better experience for users with limited network connectivity..."

Jessica Kelly's insight:
According to the announcement at F8, Instram is exploring an iOS version, too.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Four Things Every Marketer Should Know about Generation Z | GWI

Four Things Every Marketer Should Know about Generation Z | GWI | SocialMoMojo Web | Scoop.it
Millennials have captured the attention of marketers for some time now. But what do marketers need to know about the new Generation Z?
Jessica Kelly's insight:
Not a fan of generational labels, but overcome by fan-ness of demo data. 
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

New Rules of Best-in-Class Social Media Image Composition | Ignite

New Rules of Best-in-Class Social Media Image Composition | Ignite | SocialMoMojo Web | Scoop.it
Losing sleep over how you’ll achieve perfect composition? Let’s get down to the brass tacks of how to create best in class social media image composition.
Jessica Kelly's insight:
It's not just about having a design eye or a creative streak. You have to know your parameters for best display, etc. I'm no perfect example -- not by a long shot -- but there's no denying this good advice.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Instagram Now Lets You Organize Bookmarks into Private Collections | TechCrunch

Instagram Now Lets You Organize Bookmarks into Private Collections | TechCrunch | SocialMoMojo Web | Scoop.it

"Instagram will make its bookmarking feature more useful, the company announced this morning, with the introduction of 'Collections.' The new feature will allow users to organize the posts they save into private groupings for easier access. The addition may further challenge Pinterest, which also favors image bookmarking and the ability to save items to particular boards."

Jessica Kelly's insight:
As noted in the article, the key here is the private grouping.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

The 10 Plagues of Social Media | Heidi Cohen

The 10 Plagues of Social Media | Heidi Cohen | SocialMoMojo Web | Scoop.it
There's no reaction time for a social media plague. You must be prepared to act quickly to mitigate issues at a moment's notice. Is your firm ready?
Jessica Kelly's insight:
My favorite (as in biggest pet peeve) is #4!
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it
Finally, it's a late (and lengthy) FF Spotlight from @JessGoddesse (and, by popular demand, Teddy and Ash).
Jessica Kelly's insight:
Follow these experts and explorers for tweets about social media and so much more: 
__
Anne Ahola Ward
SEO Expert, Growth Scientist, Futurist

Chara Kontaxi
Cisco Networking Pro, Wireless Mobility Advocate

Charlie Lawrance
Gecko² Founder/CEO, Facebook Ads Strategist

Helena George
HR Graduate, Social Seller

Islay O'Hara
PR/Strategic Comms Pro

Lorna Keane
Global Web Index Writer/Editorial Manager

Rick Haring
Content Marketing//SMM Pro

Rick Wallington
PR/Social Media Pro

Russell Nohelty
Publisher, Consultant, Podcaster

Valerie Joy Deveza
Social Media Strategist 
__
* Click the headline above to visit and connect on Twitter. 
* Click here for all #FF Spotlights: http://bit.ly/19Q0Jr2 ;
 :-J
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Best Free Chrome Extensions for Social Media Managers | Rebrandly

Best Free Chrome Extensions for Social Media Managers | Rebrandly | SocialMoMojo Web | Scoop.it
There are an array of Chrome Extensions for Social Media Managers, to save you time we have put together a list our favourites.
Jessica Kelly's insight:
Yes, the list includes Rebrandly, which owns the blog, but it's a good list regardless -- solid tools, free.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Why Pinterest Is Dropping Its Like Button | Marketing Dive

Why Pinterest Is Dropping Its Like Button | Marketing Dive | SocialMoMojo Web | Scoop.it

"Pinterest has quietly grown to fill its own marketing niche, and the latest update shows the platform putting a premium on a seamless and intuitive browsing experience, as many users were reportedly confused in separating the difference between Liked and Saved Pins."

Jessica Kelly's insight:
Just as we find some of the Spotify options confusing...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

How to Use the Facebook Split-Testing Feature for Ads | Social Media Examiner

How to Use the Facebook Split-Testing Feature for Ads | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you want to improve your Facebook ad performance? Discover how to use Facebook's split testing feature to improve the performance of your campaigns.
Jessica Kelly's insight:
Excellent step-by-step instructions to walk you thought the tool...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Facebook Is Offering Publishers Money to Create Produced Video | Recode

Facebook Is Offering Publishers Money to Create Produced Video | Recode | SocialMoMojo Web | Scoop.it
The new deals include a mix of both live and produced video commitments.
Jessica Kelly's insight:
This change looks to be about Facebook pushing its mid-roll ads, as FB will "recoup the cost of payments to publishers by taking the revenue from these mid-roll ads..."
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Pinpricks: Why Pinterest and publishers aren't getting along - Digiday

Pinpricks: Why Pinterest and publishers aren't getting along - Digiday | SocialMoMojo Web | Scoop.it
“We’ve yet to find anyone over there who can actually talk to you about driving organic traffic."
Jessica Kelly's insight:
“They don’t understand publishers, and they don’t care,” one publishing CEO said, who requested anonymity. “Working with publishers is not a priority of theirs.” Wow.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

30 Habits of Highly Productive Content Teams [infographic] | CMI

30 Habits of Highly Productive Content Teams [infographic] | CMI | SocialMoMojo Web | Scoop.it

"Follow these 30 steps to a better workflow and gain back your nights and weekends..."

Jessica Kelly's insight:
I'm so happy this doesn't say "ideate." Beyond that, this is exactly the process I'd recommend--so often folks jump to creation before planning. All-around excellent advise here!
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Your Company's Internal Communications Are Broken. Here's How to Fix Them. | Inc.

Your Company's Internal Communications Are Broken. Here's How to Fix Them. | Inc. | SocialMoMojo Web | Scoop.it
A recent study suggests that workforce comms are challenged. How well does your organization stack up?
Jessica Kelly's insight:
If you work at a large organization that *doesn't* need to improve it's internal comms, I'm impressed (and a little envious).
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Leverage the Power of the Best Social Platforms for Small Businesses | Irfan Ahmed

Leverage the Power of the Best Social Platforms for Small Businesses | Irfan Ahmed | SocialMoMojo Web | Scoop.it

"The past few years have fueled an interesting transformation in the business world. The interest of self-ventures among individuals grew and people across the globe..."

Jessica Kelly's insight:
Nice quick overview, especially the platform descriptions.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Workplace by Facebook Is Growing Up Quickly, with Several Updates Announced at F8 | Adweek

Workplace by Facebook Is Growing Up Quickly, with Several Updates Announced at F8 | Adweek | SocialMoMojo Web | Scoop.it
Facebook announced several updates to its Workplace By Facebook offering for businesses, which is now being used by more than 14,000 organizations in 77 languages.
Jessica Kelly's insight:
Updates include:
*Integration with Box and other enterprise services 
*Custom bots for work chat and groups 
*Partnerships to boost live-broadcast quality
Much more if you click through to original post...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Lessons from Five Brilliant Social Media Ad Campaigns | Shutterstock

Lessons from Five Brilliant Social Media Ad Campaigns | Shutterstock | SocialMoMojo Web | Scoop.it
Here are five recent and brilliant social media ad campaigns from major brands, and what any business can learn from them.
Jessica Kelly's insight:
Don't miss the John Lewis Boxer, Buster!
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

12 Social Media Tools to Keep Your Brand’s Presence Up-to-Date | GetResponse Blog

12 Social Media Tools to Keep Your Brand’s Presence Up-to-Date | GetResponse Blog | SocialMoMojo Web | Scoop.it
Social media tools are a necessity to keep your brand's presence up to date. We're suggesting 12 that will help keep your company's social running smoothly.
Jessica Kelly's insight:
Twelve tools sorted into four logical categories... Nicely done.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Five Things You Need to Do Now to Boost Your SEO | Tech.Co

Five Things You Need to Do Now to Boost Your SEO | Tech.Co | SocialMoMojo Web | Scoop.it
Search engine optimization is one of the best ways to promote your content. And if your SEO is lacking, take some advice from resident expert, Anne Ward.
Jessica Kelly's insight:
SEO: Dead or not? I know we still debate this, but I'm in the "not really dead" camp--and I think there's some good advice here.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Nine Amazing Visual Social Media Tools to Boost Your Authority | B2C

Nine Amazing Visual Social Media Tools to Boost Your Authority | B2C | SocialMoMojo Web | Scoop.it
Are visuals a part of your social media marketing strategy? Would you like some tools to help boost your visual social media marketing? The fastest growing social networks are Tumblr, Pinterest and I…
Jessica Kelly's insight:
You've probably seen most of these before -- but probably not ALL of 'em, hence this share. Not sure these tools will do anything to boost your authority, but they can help you make some nice visuals.
more...
No comment yet.