SocialMoMojo Web
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SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
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Six Superb Social Media Marketing Campaigns from the Past 12 Months

Six Superb Social Media Marketing Campaigns from the Past 12 Months | SocialMoMojo Web | Scoop.it
This year’s Festival of Marketing is rapidly approaching. One of the most exciting stages on the day is bound to be social, with the likes of JustEat and Thomson Reuters lined up to share their expertise.
Jessica Kelly's insight:
Excellent examples -- and happy to see nonprofit inclusion!
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A Quick Guide to Snapchat for Nonprofits | HubSpot

A Quick Guide to Snapchat for Nonprofits | HubSpot | SocialMoMojo Web | Scoop.it
How can non-profits use Snap chat to communicate their story to the masses? Setting it up is more simple than you might think.
Jessica Kelly's insight:
Quick and easy how-to plus some good ideas for nonprofits...
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Facebook Now Lets You Fundraise on Behalf of Nonprofit Organizations | TechCrunch

Facebook Now Lets You Fundraise on Behalf of Nonprofit Organizations | TechCrunch | SocialMoMojo Web | Scoop.it
When people participate in events like the AIDS Walk San Francisco, which raises money for Bay Area organizations fighting the AIDS epidemic, you often see..
Jessica Kelly's insight:
Nicely done, FB.
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Facebook Launches Website for Nonprofits | Marketing Land

Facebook Launches Website for Nonprofits | Marketing Land | SocialMoMojo Web | Scoop.it
Facebook has launched a website that teaches nonprofits how to better utilize the site.
Jessica Kelly's insight:

I'll admit I haven't read through the site yet. I'm thinking it's for new-to-FB folks only, but I'm also thinking there may be some ideas there I hadn't thought of. I hope it's not all just one big pitch for FB ads. We'll see.

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Introducing New Tools for Nonprofits | Facebook Newsroom

Introducing New Tools for Nonprofits | Facebook Newsroom | SocialMoMojo Web | Scoop.it
We're testing two features to help charities raise awareness and funds directly on Facebook.
Jessica Kelly's insight:

The new features are Fundraisers -- "a dedicated place to raise funds from a nonprofit's page for a specific campaign" -- and an improved Donate button.

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How Nonprofts Leverage Social Media to Increase Impact

How Nonprofts Leverage Social Media to Increase Impact | SocialMoMojo Web | Scoop.it
Key takeaways from my panel discussion on how nonprofits leverage social media to increase impact.
Jessica Kelly's insight:

"For non profits, emotive content is inherent in their makeup, so leveraging storytelling is all about using that emotive nature to its fullest potential. In this respect, non profits are in a better position to use social media effectively than most big brands. They have a community that cares deeply about what they do and have meaningful stories to tell."

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Aaron Sherinian: How to Make Social Giving Go Viral | PSFK

Aaron Sherinian: How to Make Social Giving Go Viral | PSFK | SocialMoMojo Web | Scoop.it
Success of the #GivingTuesday campaign underlines importance of Social Media for charities and nonprofits.
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Likes and Follows Don't Mean a Thing without Action | EarnedWeb.com

Likes and Follows Don't Mean a Thing without Action | EarnedWeb.com | SocialMoMojo Web | Scoop.it
As my good friend, Michael Brito, SVP Edelman, stated in an interaction yesterday, So many people are open to like, share and comment for social issues
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Three Nonprofits that Shine on Social Media

Three Nonprofits that Shine on Social Media | SocialMoMojo Web | Scoop.it
3 non-profits who shine on social media http://t.co/LASHTzdB9u
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How Charities Can Make Better Use of Social Media | The Guardian

How Charities Can Make Better Use of Social Media | The Guardian | SocialMoMojo Web | Scoop.it
The Guardian (blog)
How charities can make better use of social media
The Guardian (blog)
Social media is an increasingly effective strategy for charities that want to connect with supporters.
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A Strategic Guide to Social Media for Nonprofits

A Strategic Guide to Social Media for Nonprofits | SocialMoMojo Web | Scoop.it
Nonprofit organizations have become increasingly social over the past decade. This social media guide outlines the steps to craft an effective strategy.
Jessica Kelly's insight:
Social media can be a very, VERY inexpensive publicity/marketing/PR/etc. tool for budget-constrained organizations -- a description that pretty much fits every nonprofit I know of. 
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The Complete Guide to Nonprofit Social Media: Strategy and Design Tips for Success | Canva

The Complete Guide to Nonprofit Social Media: Strategy and Design Tips for Success | Canva | SocialMoMojo Web | Scoop.it
A guide to help nonprofits spread their message on social media.
Jessica Kelly's insight:
Good info here for DIY types, nonprofit and otherwise...
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10 Signs Your Small Nonprofit Excels at Social Media | Nonprofit Tech for Good

10 Signs Your Small Nonprofit Excels at Social Media | Nonprofit Tech for Good | SocialMoMojo Web | Scoop.it
Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of soc…
Jessica Kelly's insight:
Wouldn't it be nice if all of us who volunteer at nonprofits had time to do all of these things? This is a great list, but as one who has to prioritize due limited time/hands, I lean strongly toward signs/tips 1-7. :)
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#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it

Twitter picks o'the week... #ff!

Jessica Kelly's insight:

Follow these fines folks for tweets about business growth, digital marketing, social media, customer experience, employee advocacy, leadership, and SO much more...

___

Alex Booster

https://twitter.com/ABBooster

Business Boosting

 

Bill McAtee

https://twitter.com/billmcatee

Social Media, Digital Marketing

 

Dustin Stout

https://twitter.com/DustinWStout

Social Media Strategy

 

Emilio Garcia

https://twitter.com/emilioga

Customer Experience

 

John White
https://twitter.com/juanblanco76

Social Media Marketing

 

Kathy Klotz-Guest
https://twitter.com/kathyklotzguest

Marketing, Storytelling

 

Leslie Larson
https://twitter.com/LeslieALarson

Marketing, Nonprofits

 

Matthew Pollard
https://twitter.com/MatthewPollard_

NIche Marketing, Sales Strategy

 

Micah-Sage Bolden
https://twitter.com/SageBolden

Inbound Marketing, Social Media, SEO

 

Neal Schaffer
https://twitter.com/NealSchaffer

Social Media, Social Business

 

Patrick Jervis-Stone
https://twitter.com/pjervis

Digital Media, Social Media 

 

Paul McGillicuddy
https://twitter.com/phmcgillicuddy

Leadership, Cybersecurity

 

Ruth Diaz
https://twitter.com/Ruth__Diaz

Digital Marketing, Social Media


Ryan Smith

https://twitter.com/RyanSmithFLA

Inbound Marketing, Social Media, SMM

 

Sarah Goodall

https://twitter.com/SarahGoodall

Social Business, Employee Advocacy

___

* Click the headline above to visit and connect on Twitter.

* Click here for all #FF Spotlights: http://bit.ly/19Q0Jr2
:-J

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LinkedIn Launches Volunteer Marketplace for Nonprofits

LinkedIn Launches Volunteer Marketplace for Nonprofits | SocialMoMojo Web | Scoop.it
To help nonprofits recruit qualified volunteers and to assist individuals eager to volunteer with nonprofits, LinkedIn has launched a Volunteer Marketplace where nonprofits can post volunteer oppor...
Jessica Kelly's insight:

It's not free, but the discount for nonprofits orgs is deep.

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14 Questions to Ask When Developing Your Nonprofit’s Social Media Policy

14 Questions to Ask When Developing Your Nonprofit’s Social Media Policy | SocialMoMojo Web | Scoop.it
Jessica Kelly's insight:

"Here are 14 questions nonprofit marketers should ask when creating their organization's social media policy."

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Three Great Social Media Apps for Nonprofit Fundraising and More

Three Great Social Media Apps for Nonprofit Fundraising and More | SocialMoMojo Web | Scoop.it
Pinterest is highly visual, so any marketing campaigns or swag can be displayed beautifully here and re-pinned by supporters. A nonprofit can create special boards for items with price tags, and links to purchase.
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Google Adds Non-Profit Information to Knowledge Graph, Gives Them a Boost with GooglePlus Follow Buttons | TechCrunch

Google Adds Non-Profit Information to Knowledge Graph, Gives Them a Boost with GooglePlus Follow Buttons | TechCrunch | SocialMoMojo Web | Scoop.it
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
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Social Media for Nonprofits: Three Ways to Engage Do-Gooders

Social Media for Nonprofits: Three Ways to Engage Do-Gooders | SocialMoMojo Web | Scoop.it
Use social media to engage your volunteers by using applications, getting involved with student organizations, and showing your volunteers you love their help! Guest post from Mike Query.
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