SocialMoMojo Web
22.1K views | +0 today
Follow
SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
Your new post is loading...
Your new post is loading...
Scooped by Jessica Kelly
Scoop.it!

Four Real-Time Monitoring Tools That Save Your Brand Time | Ignite

Four Real-Time Monitoring Tools That Save Your Brand Time | Ignite | SocialMoMojo Web | Scoop.it
"How does one brand monitor and listen to the thousands, if not millions of members in its community? This daunting task seems like a nightmare to any individual managing a social channel for a brand or organization..."
Jessica Kelly's insight:
I'll say it again, I prefer TweetDeck to Hootsuite, but, yeah, nice list. :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

The Social Media Monitoring Lighthouse: A Guide on What and How to Monitor | Razor Social

The Social Media Monitoring Lighthouse: A Guide on What and How to Monitor | Razor Social | SocialMoMojo Web | Scoop.it
What do you need to monitor on social media? Check out the social media monitoring lighthouse with social media monitoring tools!
Jessica Kelly's insight:
Social is a channel. That said, it's not a *one-way* channel. It's called "social" for a reason; it's designed for engagement and dialogue -- and to foster engagement and meaningful conversation, you have to *listen* Remember, two ears, one mouth.
more...
Pierre Bon's curator insight, April 2, 4:16 AM
Social is a channel. That said, it's not a *one-way* channel. It's called "social" for a reason; it's designed for engagement and dialogue -- and to foster engagement and meaningful conversation, you have to *listen* Remember, two ears, one mouth.
Jhones Robat's curator insight, April 2, 5:26 AM
Social is a channel. That said, it's not a *one-way* channel. It's called "social" for a reason; it's designed for engagement and dialogue -- and to foster engagement and meaningful conversation, you have to *listen* Remember, two ears, one mouth.
Scooped by Jessica Kelly
Scoop.it!

The Pros and Cons of Social Listening Tools | Likeable Media

The Pros and Cons of Social Listening Tools | Likeable Media | SocialMoMojo Web | Scoop.it

"Social listening tools, like Sysomos, are often talked about as one way brands and marketers can measure the impact that their social media campaigns have on their revenue. However...there are pros and cons you should consider before basing your success completely off the data..."

Jessica Kelly's insight:
There's reading, and there's reading *comprehension.*
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

The Rise and Stall of Social Media Listening | InformationWeek

The Rise and Stall of Social Media Listening | InformationWeek | SocialMoMojo Web | Scoop.it
The Rise And Stall Of Social Media Listening
InformationWeek
Listening builds on social media monitoring and on traditional methods such as surveys.
more...
No comment yet.