SocialMoMojo Web
21.8K views | +1 today
Follow
SocialMoMojo Web
Your Daily One-Stop Spot for Fresh Content Strategy, Communications, Digital Marketing, and Social Media resources, curated by @JessGoddesse
Curated by Jessica Kelly
Your new post is loading...
Your new post is loading...
Scooped by Jessica Kelly
Scoop.it!

Six Editing and Proofreading Tools for Strategic Content Writing | Relevance

Six Editing and Proofreading Tools for Strategic Content Writing | Relevance | SocialMoMojo Web | Scoop.it
How do you get your content to stand out? Here are six editing and proofreading tools to polish your posts into high quality articles.
Jessica Kelly's insight:
I *am* the Word Rake, but again...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

172+ Magic Words: How to Write Persuasive Business Content (as Proven by Science) | Enchanting Marketing

172+ Magic Words: How to Write Persuasive Business Content (as Proven by Science) | Enchanting Marketing | SocialMoMojo Web | Scoop.it
Learn which 3 types of words make you more persuasive - as proven by science. Includes a tutorial on how to use power words. With 172 examples.
Jessica Kelly's insight:
Well, if it's science AND magic... :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Content Curation for B2B: Five Great Examples | B2BNN

Content Curation for B2B: Five Great Examples | B2BNN | SocialMoMojo Web | Scoop.it
A few months ago, we published a series of tips from experts to help you take full advantage of content curation. Advice is great, of course. But it is not enough. You need case studies to inspire your strategy. That’s exactly the goal of today’s article. Here are five examples of major B2B brands that …
Jessica Kelly's insight:
Five great tools than can help us achieve seven clear benefits that together add up to "powerful branding." Thumbs-up all around.
more...
Cendrine Marrouat - cendrinemarrouat.com's comment, July 15, 12:10 AM
Thank you for sharing my post, @Jessica Kelly!
Jessica Kelly's comment, July 18, 5:21 PM
You're v welcome, Cendrine. (tagging not working for me today!)
Scooped by Jessica Kelly
Scoop.it!

15 Books For Everyone to Better Their Writing Skills | Lifehack

15 Books For Everyone to Better Their Writing Skills | Lifehack | SocialMoMojo Web | Scoop.it
This list goes through 15 of the best books for everyone to better their writing skills, each with a short description, and a review from other readers.
Jessica Kelly's insight:
I love my Chicago. I really do.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Writing Skills: Getting Your Written Message Across Clearly

Writing Skills: Getting Your Written Message Across Clearly | SocialMoMojo Web | Scoop.it
Learn about composition, style, common errors, and proofreading, so that you can become a better writer.
Jessica Kelly's insight:
Some good info here ... format, style, structure, grammar, targetting ... shoutout for the "rhetorical triangle." And remember, proofreaders, tseb si drawkcab.  :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

30 Worries Every Blogger Feels--and Writing Tips to Address Them

30 Worries Every Blogger Feels--and Writing Tips to Address Them | SocialMoMojo Web | Scoop.it
We’ll give you the writing tips to conquer the 30 biggest worries and doubts every blogger feels.
Jessica Kelly's insight:
I finally found time for this today -- comprehensive and worth the read.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Seven Less-Obvious Tools to Improve Your Visual Content

Seven Less-Obvious Tools to Improve Your Visual Content | SocialMoMojo Web | Scoop.it
Do you see the same visual content tools listed in every roundup? We bet you haven't heard of these seven – Content Marketing Institute
Jessica Kelly's insight:
CMI's right: I hadn't heard of Datawrapper (which looks to be pretty darn useful).
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Four Reasons Content is King for Marketing

Four Reasons Content is King for Marketing | SocialMoMojo Web | Scoop.it
4 reasons why content marketing should be on the agenda for any business looking to drive up traffic and further engage with their audience.
Jessica Kelly's insight:
Please don't miss that top reason for brand advocacy: high-quality offerings. Also key is social's place in the overall marketing strategy.
more...
Friilance's curator insight, April 28, 5:41 PM

Four Reasons Content is King for Marketing

Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it
It's the latest Twitter #FF Spotlight from Jessica Kelly (@JessGoddesse).
Jessica Kelly's insight:
Follow these fine folks for tweets about digital marketing, social media, networking, content, community management, and even more:  
____ 
Andrew Herriford
https://twitter.com/AndrewHerriford
Internet Marketing, Leadership, Branding

Gary Kissel
https://twitter.com/yrlinkedincoach
LinkedIn Strategy, Professional Networking

Gerald Wilmink

James Stephan-Usypchuk
SMB Digital Marketing, Social Media

Jeremy Divinity
https://twitter.com/Yermzus
Integrated Marketing, Content Creation

Mat Loup
Writing, Editing

Roma Tiwari
Social Business, Community Management

Simona de Rubis
https://twitter.com/bufotenina
Social Media, Community Management

Vincent Dignan
Growth Hacking
____ 
* Click the headline above to visit my Twitter profile, connect, converse, follow lists, etc.

* Click here for the #FF Spotlight archive: http://bit.ly/19Q0Jr2 :-J
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

The Three Most Effective Content Curation Strategies | CMI

The Three Most Effective Content Curation Strategies | CMI | SocialMoMojo Web | Scoop.it
Here are three tactics to ensure that your content curation efforts are noticed, appreciated, and rewarded – Content Marketing Institute
Jessica Kelly's insight:
I especially like the tip to look in less-likely places--"the places that publish content strongly relevant to your audience 10 to 20% of the time." Good read...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

#FollowFriday Spotlight

#FollowFriday Spotlight | SocialMoMojo Web | Scoop.it
It's the latest Twitter #FF Spotlight from Jessica Kelly (@JessGoddesse).
Jessica Kelly's insight:
Follow these fine folks for tweets about digital marketing, social media, content, communications,, and more.
____
Amy Beth Outland

Justin Kerby
Digital Marketing, @CaveSocial

Leslie Lawton
https://twitter.com/leslielawton
Content Development

Piotr Makula
Enterprise Social, Internal Comms

Stefan Held
Social Media
____
* Click the headline above to go to my Twitter profile, connect, converse, follow lists, etc. 

* Click here for the #FF Spotlight archive: http://bit.ly/19Q0Jr2

:-J 
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Top 20 Tools to Create Visual Content for the Web and Social Media | Four Dog Creative

Top 20 Tools to Create Visual Content for the Web and Social Media | Four Dog Creative | SocialMoMojo Web | Scoop.it
As social media marketers, it’s our job to help brands and organizations connect with their audience and we do that by creating awesome visual content.
Jessica Kelly's insight:
I'll bet you'll find at least one cool new tool here. Enjoy!
more...
Wilson Jeriff's curator insight, March 8, 12:32 AM
I'll bet you'll find at least one cool new tool here. Enjoy!
Scooped by Jessica Kelly
Scoop.it!

10 Simple Edits That'll Instantly Improve Any Piece of Writing | HubSpot

10 Simple Edits That'll Instantly Improve Any Piece of Writing | HubSpot | SocialMoMojo Web | Scoop.it
Check out these 10 simple editing tips that'll help you transform dull copy into persuasive, actionable content.
Jessica Kelly's insight:

If you're a pro writer/editor, you just may be thinking this post is for beginners -- that you shouldn't waste your time. So, yes, it would be a good reference for beginners, but it's also a great reminder for content creators, regardless of experience level--especially the last two points about adverbs and CTAs.

more...
Patricia Rivera | Hook PR Group's curator insight, February 11, 11:06 PM

Tips to yield more email opens, more shares, and more conversions,

Scooped by Jessica Kelly
Scoop.it!

10 Writing Tools So Useful It Will Blow Your Creative Mind | Basic Blog Tips

10 Writing Tools So Useful It Will Blow Your Creative Mind | Basic Blog Tips | SocialMoMojo Web | Scoop.it
Why does writing have to be so hard? Having a few good tools to use can make all the difference in the world.
Jessica Kelly's insight:
I already *am* a Grammar Monster, but I still kida like to play there. :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Breaking the Myth of Viral Content | beBee

Breaking the Myth of Viral Content | beBee | SocialMoMojo Web | Scoop.it
A few weeks ago I had the pleasure of attending a very interesting conference about inbound marketing , with worldwide experts -- like HubSpot’s C…
Jessica Kelly's insight:
"It’s key that we understand that creating viral content is not a matter of imitating whatever went viral last week, or whatever worked for another brand. We have to target our own audience."
Agreed.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

What Makes Visual Content Go Viral? | Convince & Convert

What Makes Visual Content Go Viral? | Convince & Convert | SocialMoMojo Web | Scoop.it
Research proves that creating viral content isn't purely a matter of luck—you just need to spark the right combination of emotions.
Jessica Kelly's insight:
One word answer: emotion
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

10 Simple Editing Hacks for DIY Bloggers | Jeff Bullas

10 Simple Editing Hacks for DIY Bloggers | Jeff Bullas | SocialMoMojo Web | Scoop.it
If you write a lot of content, you are bound to come across errors. Fortunately there are some simple editing hacks that can help you minimize these errors.
Jessica Kelly's insight:
Bloggers, writers, editors, content/comms folks of all stipes...
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Four Content Marketing Insights for the Post-Mobilegeddon Era

Four Content Marketing Insights for the Post-Mobilegeddon Era | SocialMoMojo Web | Scoop.it

"With 'mobilegeddon' behind us and more changes on the horizon, it’s high time to re-examine your content strategy for mobile."

Jessica Kelly's insight:
The first two insights are intuitive: "mobile first" and "short, strong headlines." The third insight--that post timing has become irrelevant--may take our brains some times to process. The fourth insight reminds us of the reasons why people share content--well worth the read.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

A (Meta) Infographic about Infographics

A (Meta) Infographic about Infographics | SocialMoMojo Web | Scoop.it
Infographics are easy to digest and even easier to share — which is why people love them. But if you're going to put effort into making one, you want to be sure you're getting more bang for your buck. What better way to learn about awesome infographics than with an awesome infographic?
Jessica Kelly's insight:
Meta. :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Creating a Content Inventory: A Journey through the Five Stages of Grief 

Creating a Content Inventory: A Journey through the Five Stages of Grief  | SocialMoMojo Web | Scoop.it
Does a content inventory send you into mourning? Content strategist Gayle Frassenei can help you through the five stages of grief, in this article, as well as at her upcoming talk at Confab Central!
Jessica Kelly's insight:
Denial, depression... :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

16 Writing Tools for Social Media Marketers | Social Media Examiner

16 Writing Tools for Social Media Marketers | Social Media Examiner | SocialMoMojo Web | Scoop.it
Do you create copy for social media posts? Discover 16 tools to help social media marketers write, edit and proof their content.
Jessica Kelly's insight:
While no app can replace a human editor (and I say that as objectively as humanly possible!), there are some useful tools here--for and beyond social media.
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

Personal Branding: How to Write an "About Me" Page | Marketing Tech Blog

Personal Branding: How to Write an "About Me" Page | Marketing Tech Blog | SocialMoMojo Web | Scoop.it

"Andrew Wise has written a really in-depth article on The Ultimate How to Guide to Building an About Me Page that you should go check out in detail. Along with the article, he’s developed..."

Jessica Kelly's insight:
This post is all about what it's takes for a great personal or organizational "About" page... (I really like the infographic.)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

The Inseparability of Content Marketing and Social Media | SpinSucks

The Inseparability of Content Marketing and Social Media | SpinSucks | SocialMoMojo Web | Scoop.it
While social media is often viewed as a separate strategy from content marketing, in truth, it is one of the most important tool marketers use.
Jessica Kelly's insight:
Absolutely agree on this inseparability. Social is not a standalone device -- it's a **channel.** You may use it as part of an overall marketing (including content marketing) mix. You may use it for, say, the publicity (free) portion of your marketing mix. You may use it simply for personal networking... But whatever you do with it, it doesn't (or shouldn't) be viewed as a separate effort.
more...
Pierre Bon's curator insight, April 2, 4:33 AM
Absolutely agree on this inseparability. Social is not a standalone device -- it's a **channel.** You may use it as part of an overall marketing (including content marketing) mix. You may use it for, say, the publicity (free) portion of your marketing mix. You may use it simply for personal networking... But whatever you do with it, it doesn't (or shouldn't) be viewed as a separate effort.
Marion Amslm's curator insight, April 4, 3:13 AM
Absolutely agree on this inseparability. Social is not a standalone device -- it's a **channel.** You may use it as part of an overall marketing (including content marketing) mix. You may use it for, say, the publicity (free) portion of your marketing mix. You may use it simply for personal networking... But whatever you do with it, it doesn't (or shouldn't) be viewed as a separate effort.
Scooped by Jessica Kelly
Scoop.it!

Sadistic Writing App Deletes Your Work if You Stop Typing | Wired

Sadistic Writing App Deletes Your Work if You Stop Typing | Wired | SocialMoMojo Web | Scoop.it
A high-stakes, tough-love approach to writing.
Jessica Kelly's insight:
When I saw the title of this post, I thought the use of "sadistic" sensationalistic--overly dramatic. Then I read the post... :)
more...
No comment yet.
Scooped by Jessica Kelly
Scoop.it!

How to Unleash the Power of Storytelling to Create Memorable Content for Your Readers | Scoop.it

How to Unleash the Power of Storytelling to Create Memorable Content for Your Readers | Scoop.it | SocialMoMojo Web | Scoop.it
Creating powerful, engaging content can be tough. Learn how to use the power of storytelling to create memorable content for your readers. 
Jessica Kelly's insight:

If you're a writer, you're likely very familiar with the concept of the hero's. And if you're a writer like me, you may like the reminders in this post -- and, more important (to me, anyway), that nice graphics. :)

more...
No comment yet.