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General Social Media Tips and Tools
Improving the use of social media.
Curated by Shai Coggins
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How To Create Effective Posts on the 4 Main Social Sites [Infographic]

How To Create Effective Posts on the 4 Main Social Sites [Infographic] | General Social Media Tips and Tools | Scoop.it
It can be tough knowing what works on which social site. This infographic lays it out nicely. It will show you how to create effective posts on each site.


If you want to be very effective at posting on Facebook, Twitter, Pinterest and Google+, it can take a bit more finesse and patience than expected. Just like you learn through trial and error what topics your blog readers gravitate to, you have to take time to learn about your social media audiences as well.

With this infographic, learn how to create effective posts on each major site to maximize reach and potential.


Via Lauren Moss
Shai Coggins's insight:

Great insights on content in social media.

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Samuel Pustea's comment, July 10, 2013 1:20 PM
Yes, almost all of us post to all of those 4 social media sites. ;)

I love the little details one can learn in making the best social updates int heir network.

Almost all the social updates I do are based on the testing I have done.

Samuel from internetdreams.com
Amanda N Snyder's comment, July 10, 2013 3:00 PM
Social networking is a never-ending experiment. You are free to enjoy the journey because there is no ultimate destination!
Antoine Gravet's curator insight, September 10, 2013 11:20 AM

La recette pour créer des posts, publications optimales sur les réseaux sociaux Pinterest, Facebook, Twitter et Google+ avec les créneaux horaires pour être vu. Guide pour le CM à imprimer et à garder sur soi ;)

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The Social Media Monster [Infographic]

The Social Media Monster [Infographic] | General Social Media Tips and Tools | Scoop.it
It's no surprise that social media consumes a good amount of our time, and it's perfectly fine when you have nothing else to do, but when you are at work its a big no-no.

This infographic illustrates just how distracting social media can be in the workforce. According to a study conducted by Microsoft, social media causes an average of four interruptions per hour. Also, over 40% of disrupted tasks were not immediately resumed.

So how much are all these interruptions going to cost the economy? A whopping $650 billion dollars a year is lost due to interruptions (aka Facebook).

It all makes sense though, with over 1 billion Facebook posts per day, 62 billion emails sent every day, and 400 million tweets per day, it's understandable why people are gettin distracted. Many businesses are taking matters into their own hands and blocking social sites on their networks so employees cannot view them. However, if you just unplug every once in a while and wait until after work to check your Facebook or Twitter, your productivity will increase and your boss will be happier...


Via Lauren Moss
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The 5 Types of Social Followers that Every Business Needs [INFOGRAPHIC]

The 5 Types of Social Followers that Every Business Needs [INFOGRAPHIC] | General Social Media Tips and Tools | Scoop.it

When you’re a brand establishing yourself on social platforms such as Twitter and Facebook, in the very early days you’re usually less concerned about who is following you and more about how many...

It’s superficial, of course, but large numbers of followers on Twitter and Likes on your Facebook Page do have provide a level of social proof that makes you more attractive to new followers, and new Likes – when someone sees that you’re already popular, they’re far more likely to make the leap and get on board themselves.

But for businesses looking to maximize the ROI of their social media strategy, how many is always far, far less important than who. Pretty soon you realise that a big number is meaningless unless it’s actually converting into brand awareness, website footfall and sales – so who should you be looking to attract?

Early adopters, social sharers and power-users are all pivotal in helping your brand reach critical max, but they’re not alone. Indeed, lurkers and even haters can become powerful influencers if you take the time to engage and inspire them.

This infographic takes a look at the five types of social follower that every business needs...


Via Lauren Moss
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