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How Are Search Marketers Using Twitter in 2014?

How Are Search Marketers Using Twitter in 2014? | Social & SEO Smart | Scoop.it

For anyone looking to understand or reach professional search engine marketers (SEMs) online, Leadtail’s latest report, Social Media Insights: How Search Marketers Engage on Twitter provides a wealth of valuable information. Based on data collected from over 500 North American search marketers, the report gives us insight into what and whom SEMs are tweeting about. The report includes data about:


  • Popular hashtags used by SEMs
  • Which apps and platforms drive Twitter sharing among SEMs
  • Popular sources of shared content
  • Most retweeted and mentioned publishers and individuals



Via Brian Yanish - MarketingHits.com
No Boxes's insight:

What top SEM's are tweeting about and how. #socialmedia

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malek's curator insight, July 31, 2014 11:48 AM

insight into the daily conversations of search engine marketers.

Social & SEO Smart
Trending information re social media.
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Enhance Search Engagement With A Complementary Paid & Organic Visibility Strategy

Enhance Search Engagement With A Complementary Paid & Organic Visibility Strategy | Social & SEO Smart | Scoop.it
Coordinated search strategies increase visibility and drive conversions. Paid and organic search work in tandem to hit the same marketing goals by increasing page authority, developing user awareness and gathering data to continuously improve campaigns.

For the last 15 years, marketers have brought paid and organic search together to connect brands and consumers at key points in the customer journey. By nature, search engines are used to answer important research questions that can lead consumers to take action.

Via Brian Yanish - MarketingHits.com
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56 Ways to Market Your Business on Pinterest - Copyblogger

56 Ways to Market Your Business on Pinterest - Copyblogger | Social & SEO Smart | Scoop.it
Don't let all the hearts and flowers floating around on Pinterest fool you. Behind all that beauty, Pinterest is fast becoming a heavy hitting marketing tool.
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How Brands Are Using Social Video

How Brands Are Using Social Video | Social & SEO Smart | Scoop.it
Video is a crucial part of any content and social media marketing campaign. If you utilize it, you can connect with customers on a more personal level, provide visual learners with content they will readily digest, and tap into audiences on various platforms.

Video usage is growing at a rapid pace, so now is the time to find your demographic and create content that they’ll enjoy. According to Cisco, video traffic will account for 79% of all consumer traffic on the web in 2018.

Via Brian Yanish - MarketingHits.com
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Apple is launching search engine to destroy Google

Apple is launching search engine to destroy Google | Social & SEO Smart | Scoop.it
Apple is launching a search engine called “Spotlight,” at a pace of 3% a quarter -- if you have an iPhone or Mac you’ve been using it for a while!Google has gone from unstoppable to “about to be stopped,” in the minds of the smartest folks in the industry. Search ads are Google’s cash cow; unfortunately, for them, it seems that Google is not advancing the platform (outside of slamming massive amounts of “paid inclusion”).“Paid Inclusion” is basically the ads that consumers think are content, but are really ads.[ Click to Tweet (
No Boxes's insight:

It's about time,--so excited to see this happen!  It's really annoying, to say the least, to have to scroll through irrelevant, paid ads before seeing and links that might be relevant to your #search.  Bring it on #Apple I can hardly wait!

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5 Infographics to Teach You How to Easily Make Infographics in PowerPoint

5 Infographics to Teach You How to Easily Make Infographics in PowerPoint | Social & SEO Smart | Scoop.it
Learn how to easily create professional-looking infographics in PowerPoint with these 10 free templates.

Via Baiba Svenca
No Boxes's insight:

I love infographics!  Thanks to HubSpot for sharing these.

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Christelle Quillet's curator insight, May 18, 2015 9:40 AM

Outil utile pour créer des posters rendant compte de résultats d'enquête, par ex.

Marcelle Searles's curator insight, May 21, 2015 8:15 PM

a good visual tool

 

Sally Spoon's curator insight, August 6, 2015 12:18 AM

This is a helpful post for those who would like to make infographics in Powerpoint. You can also download 10 free templates.

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The Best and Worst Times to Post on Facebook, Twitter & Pinterest [Infographic]

The Best and Worst Times to Post on Facebook, Twitter & Pinterest [Infographic] | Social & SEO Smart | Scoop.it
When's the best time to post something to social media? Check out this infographic to figure it out.
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INFOGRAPHIC: 64 Facebook Advertising and Marketing Tips

INFOGRAPHIC: 64 Facebook Advertising and Marketing Tips | Social & SEO Smart | Scoop.it

With a new year comes a new infographic from SocialMediaOnlineClasses.com offering 64 tips for advertising and marketing on #Facebook


Via Peg Corwin, Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, March 1, 2015 9:12 AM

aggiungi la tua intuizione ...

Martin (Webfx2)'s curator insight, May 29, 2015 7:33 PM

An Evolution of Business required for the Digital World!

Charles Mungai's curator insight, June 9, 2015 10:02 AM

INFOGRAPHIC: 64 Facebook Advertising and Marketing Tips | http://sco.lt/...

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How to Create an Effective Hashtag Strategy for Instagram

How to Create an Effective Hashtag Strategy for Instagram | Social & SEO Smart | Scoop.it
To take full advantage of Instagram marketing, you need to incorporate hashtags. Here is how to create an effective hashtag strategy for Instagram.
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Pinterest Is Now Pushing Promoted Pins Into Users’ Home Feeds

Pinterest Is Now Pushing Promoted Pins Into Users’ Home Feeds | Social & SEO Smart | Scoop.it
The social bookmarking site is accelerating its advertising efforts in the U.S.; it previously only served paid ads in category and search results.

Via Brian Yanish - MarketingHits.com
No Boxes's insight:

This change in algorithm has been very interesting to me.  It is creating "viral pins", which is interesting. 

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5 trends that could change how businesses use social media in 2015

5 trends that could change how businesses use social media in 2015 | Social & SEO Smart | Scoop.it
Duke University recently published a study on social media that left many managers scratching their heads. Social media spending at companies, the report showed, currently represents 9% of marketing budgets, and that’s forecast to rise to nearly 25% within five years. But half of marketers interviewed said they couldn’t show what impact social media had on their business – at all.

Critics were quick to call the surge in social media spending a case of throwing good money after bad. From my perspective, however, these conflicting stats tell an entirely different story: that social media is evolving at breakneck speed and companies are struggling mightily to keep up. Businesses are reaching larger audiences and seeing increasing benefits, but the shifting social media landscape makes getting consistent results – and measuring them – an enormous challenge.

Via Brian Yanish - MarketingHits.com
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BSN's curator insight, January 8, 2015 6:33 AM

5 trends that could change how businesses use social media in 2015

#business #socialmedia

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How To Remove Embarrassing Photos From Social Media

How To Remove Embarrassing Photos From Social Media | Social & SEO Smart | Scoop.it
Don't be humiliated, and perhaps even suffer job consequences. Remove embarrassing photos from social media with the tips on this infographic!
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The Social Business: Highlights from the Sprout Social Index | Sprout Social

The Social Business: Highlights from the Sprout Social Index | Sprout Social | Social & SEO Smart | Scoop.it
No Boxes's insight:

Wow,--5 out of 6 #social media messages/requests to companies go unanswered?  I hope your #business isn't one of them....

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Facebook Launches Pseudonymous App “Rooms” That Lets You Create Forums About Any Topic | TechCrunch

Facebook Launches Pseudonymous App “Rooms” That Lets You Create Forums About Any Topic | TechCrunch | Social & SEO Smart | Scoop.it
It's not quite anonymous, but forums standalone app Rooms is Facebook's first product that allows you to ditch your real name. Rooms lets you set up a..
No Boxes's insight:

And, no, people, it's NOT private or really anonymous.  It's #Facebook, looking for more information they can use in psychological manipulation. 

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4 Free Tools to Analyze Your Social Media Competitors : Social Media Examiner

4 Free Tools to Analyze Your Social Media Competitors : Social Media Examiner | Social & SEO Smart | Scoop.it
Do you want to improve your social media marketing?

Have you looked at how your competitors are using social?

There are tools to help you determine what’s working for you and your competitors, what isn’t working and why.

In this article you’ll discover four free tools to compare your social media presence with your competitors’.

Via Brian Yanish - MarketingHits.com
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12 Secret Facebook Features Every Marketer Should Be Using #Infographic

12 Secret Facebook Features Every Marketer Should Be Using #Infographic | Social & SEO Smart | Scoop.it
Using Facebook is easy enough -- most of the 1.49 billion monthly active users on the site would agree. But the social media platform is constantly being updated with new features and tools that make using the platform as a marketing and business tool easier and more effective.

Via Brian Yanish - MarketingHits.com
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Facebook - Introducing Place Tips for Businesses

Facebook - Introducing Place Tips for Businesses | Social & SEO Smart | Scoop.it
As people continue to use their phones everywhere and all the time—including while they shop and dine—there’s an opportunity for businesses to connect with customers online while they are in store. So earlier this year we started testing Place Tips, an optional Facebook feature that helps people learn about and connect with the places they visit, including businesses. Since we started our test, local businesses that have tried Place Tips have seen a steady uptick in Page traffic from in-store visitors. Today we’re sharing details on how more businesses can get started with Place Tips.
How Place Tips work
Place Tips gather useful information about a business or landmark—like posts from the business’ Page, upcoming events and friends’ recommendations and check-ins—and show it at the top of News Feed to in-store visitors.
Each person’s Place Tips are unique. At a restaurant, Place Tips can show the menu, reviews and frequently mentioned information about the establishment, like a signature cocktail or popular table. Place Tips for a retail store can help customers find business hours, locate popular items and learn about upcoming events.

Via Brian Yanish - MarketingHits.com
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How Facebook is Killing the Open Web

How Facebook is Killing the Open Web | Social & SEO Smart | Scoop.it
The way we use the web is changing. The rise of social networks and apps have created closed silos where people are spending increasing amounts of time, at the expense of the open web.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, May 26, 2015 10:15 AM

Interesting article, social media is changing the way we find new content.

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Really useful 2015 social media marketing statistics (Infographic) | .rising

Really useful 2015 social media marketing statistics (Infographic) | .rising | Social & SEO Smart | Scoop.it
There are a so many social media statistics floating around on the internet, the large majority of which are out of date and out of context. Check out the most up-to-date and useful nuggets of data you need to know.

Via Bill Cosgrove
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The Ultimate Guide to Ideal Image Sizes for Social Media Posts

The Ultimate Guide to Ideal Image Sizes for Social Media Posts | Social & SEO Smart | Scoop.it
What is the ideal image size for sharing to Facebook, Twitter, Google+, LinkedIn, Pinterest, and Instagram? We've compiled all the latest guidelines here.
No Boxes's insight:

The ULTIMATE guide for social media image size!

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Pinterest Analytics

Pinterest Analytics | Social & SEO Smart | Scoop.it
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Set up a #Pinterest business account to take full advantage of Pinterest #analytics.  Amazing insights and information. http://youtu.be/YIlEklJKbWM

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Social Network Tribes Gaining Momentum - The Latest Findings [Infographic]

Social Network Tribes Gaining Momentum - The Latest Findings [Infographic] | Social & SEO Smart | Scoop.it

This piece is by Jeff Bullas and infographic by Go-Gulf.com


Intro:


There is one thing we do know and that the era of one social network that fits all is gone. The social network tribes are splintering onto different social media platforms because they now have real choice.


What you'll find in the infographic is demographics, monthly visitors on each network, who's on what network


So Who is Using What?


Here are a few findings on 5 major social networks:


Time spent by Average Social networking user per month


**Facebook 405 minutes


**Pinterest  405 minutes


**Twitter        89 minutes


**Linkedin       21 minutes


**Google+         Why You Shouldn't Ignore G00gle+

                               Updated information


There are lots of links to other articles about social networking in this piece that will give you more data on demographics


Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"


Read article and see infographic here: [http://bit.ly/LUujhk]


Via janlgordon
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Beth Kanter's comment, July 5, 2012 6:14 PM
This post caught my eye the other too .. thanks for curating it
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Why Content and Social Media Marketing are the ...

Why Content and Social Media Marketing are the ... | Social & SEO Smart | Scoop.it
SEO is the process of making your web site more accessible to search engines. Google's algorithmic updates the last 3-5 years ("panda" "penguin" "hummingbird") have reshaped the SEO marketing landscape permanently.
No Boxes's insight:

This article states the current definition of #SEO so beautifully & accurately.

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10 Smart Ways to Use Google+ That You Have to Know

10 Smart Ways to Use Google+ That You Have to Know | Social & SEO Smart | Scoop.it
Google+ is one of the fastest growing social networks. If you're getting started, you have to know these tips and tricks to get off to a good start!
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The 2014 Visual Guide for Social Media Networks [INFOGRAPHIC]

The 2014 Visual Guide for Social Media Networks [INFOGRAPHIC] | Social & SEO Smart | Scoop.it

This great infographic features tips for Facebook, Twitter, Google+, YouTube, LinkedIn, Flickr,  Pinterest, Instagram, and Vine.


Check it out at http://www.pagemodo.com/blog/the-2014-visual-guide-for-social-media-networks-infographic/


------------------


Cendrine Marrouat


Via Cendrine Marrouat - SocialMediaSlant.com
No Boxes's insight:

Tips for using #social media platforms.

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Martin (Marty) Smith's curator insight, November 10, 2014 8:55 AM

Great tips and factoids in this SMM summary infographic.

Nine0Media's curator insight, November 10, 2014 3:08 PM

#SEOLocal #SocialMediaTools

Venkatesh Iyer (venkyiyer.com)'s curator insight, November 11, 2014 3:27 AM

Some of the figures in the data can be mind boggling. 350 million photos a day?

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Promoting Your Social Presence

Promoting Your Social Presence | Social & SEO Smart | Scoop.it
  If you’ve invested in social technology and you’re wondering how to get more customers (and non-customers!) to participate, read on.   A lot of marketers have connected the dots to customer care, and that’s great. Customer care and the many interactions that occur—questions, complaints, new ideas,...
No Boxes's insight:

Good ideas as to how you can promote your #social presence.  Important for all businesses to understand that new way customer services is measured. 

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