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News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Social Refresh: Twitter, LinkedIn e la centralità della persona.

Social Refresh: Twitter, LinkedIn e la centralità della persona. | Socially | Scoop.it

Due social network completamente diversi, ma accomunati da un aspetto fondamentale: la centralità del singolo nei loro nuovi aggiornamenti. 

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Una interessante riflessione sul nuovo layout di Twitter e sulla possibilità di pubblicare post visibili sul proprio profilo LinkedIn.

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Google+: in Italia lo usano 3.8 milioni di persone al mese (2 milioni da mobile)

Google+: in Italia lo usano 3.8 milioni di persone al mese (2 milioni da mobile) | Socially | Scoop.it
Google+ è il social layer lanciato da Google nel 2011. A quasi 3 anni dalla sua introduzione, abbiamo voluto analizzare la sua crescita in termini di utenti registrati, di persone che lo utilizzano
Nicoletta Gay's insight:

G+ Italia: utenti attivi, tempi e modalità di utilizzo del social layer

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Italiani e mobile: la fotografia di Cisco

Italiani e mobile: la fotografia di Cisco | Socially | Scoop.it
Italiani e device mobili: un binomio da sempre vincente di cui Cisco ha ulteriormente approfondito le caratteristiche attraverso l'indagine 
Nicoletta Gay's insight:

Studio "Connected Life Market Watch" su mobile e wi-fi condotto da Cisco Consulting Services, focalizzato sul monitoraggio delle abitudini degli utenti di telefonia mobile in Italia e sull'utilizzo dei dispositivi, delle applicazioni e delle tecnologie di accesso mobile.

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Come siamo cambiati nel 2013: più vecchi, meno social ma molto più “mobile”

Come siamo cambiati nel 2013: più vecchi, meno social ma molto più “mobile” | Socially | Scoop.it
Il 2013 e’ stato per molti un anno di conferme.
Nicoletta Gay's insight:

Gli italiani online descritti da @DtNever su dati GlobalWebIndex 2013 via @TechEcon

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GWI Social Summary - January 2014

Nicoletta Gay's insight:

GlobalWebIndex’s quarterly report on the latest global trends in social network usage – providing insights on topline and regional levels of engagement as well as key behaviors, demographic changes and device usage.

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3 Million Teens Leave Facebook In 3 Years: The 2014 Facebook Demographic Report

3 Million Teens Leave Facebook In 3 Years: The 2014 Facebook Demographic Report | Socially | Scoop.it
3 years ago, we published a report on 2011 Facebook Demographics & Statistics that covered gender, location, education, and more (US only).
Nicoletta Gay's insight:

Top Insights:

1) US Teens (13-17) on Facebook have declined -25.3% over the last 3 years.

2) Over the same period of time, US 55+ has exploded with +80.4% growth in the last 3 years.

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Social, Digital & Mobile Around The World (January 2014)

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Global Digital Statistics stats, data and behavioural indicators for social, digital and mobile channels around the world (January 2014) via @wearesocialsg

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Facebook’s Cutesy Annual Report To Partners Reveals First Country-By-Country Mobile Stats | TechCrunch

Facebook’s Cutesy Annual Report To Partners Reveals First Country-By-Country Mobile Stats | TechCrunch | Socially | Scoop.it
TechCrunch has obtained never before published metrics showing Facebook's international growth. Facebook sent some partners a playfully illustrated eMagazine..
Nicoletta Gay's insight:

#Facebook in Italia: da mobile 10M giorno, 16M mese (32% degli utenti mobili)

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I 24 Social con il Maggior Numero di Utenti Attivi

I 24 Social con il Maggior Numero di Utenti Attivi | Socially | Scoop.it
Business Insider, testata all digital della quale in Italia si parla troppo poco e che invece rappresenta una case study da seguire con attenzione, ha pubblicato l'estratto di un rapporto, disponib...
Nicoletta Gay's insight:

Indagine BusinessInsider: http://www.businessinsider.com/a-global-social-media-census-2013-10?nr_email_referer=1&utm_source=Triggermail&utm_medium=email&utm_content=emailshare

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Audiweb, italiani in migrazione dal pc al mobile

Audiweb, italiani in migrazione dal pc al mobile | Socially | Scoop.it
In flessione il numero di utenti connessi via computer per effetto della diffusione di smartphone e tablet. Complessivamente sono 27,7 milioni i navigatori. Il...
Nicoletta Gay's insight:

graduale migrazione dell’audience online che dal pc inizia a spostarsi anche sui nuovi connected device, smartphone e tablet, la cui fruizione sarà rilevata da Audiweb da inizio 2014.

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India Leads Worldwide Social Networking Growth

India Leads Worldwide Social Networking Growth | Socially | Scoop.it
eMarketer forecasts continued double-digit growth in social network usage around the world, and the numbers in India are growing faster than anywhere else.
Nicoletta Gay's insight:

This year, eMarketer estimates, 1.61 billion people will log in to social networking sites at least monthly, from any electronic device. That’s a 14.2% gain on social networker numbers from 2012, and double-digit growth is expected to continue for another year. By 2017, 2.33 billion people will use social networks.


Read more at http://www.emarketer.com/Article/India-Leads-Worldwide-Social-Networking-Growth/1010396#iOJlLf2HyZulIwFi.99

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Perché i numeri sui social media contano (fino ad un certo punto) | we are social

Perché i numeri sui social media contano (fino ad un certo punto) | we are social | Socially | Scoop.it
Più di 1/5 della popolazione mondiale (22.7%) ha utilizzato almeno un social network durante il 2013. L’Italia ha un tasso di penetrazione superiore al 34%,
Nicoletta Gay's insight:

Dati:

- eMarketer (http://www.emarketer.com/Article/UK-Loses-Top-Social-Networking-Spot-Western-Europe/1010397#SbtQVLLtlFJZ6LB5.99

- SocialBakers (http://www.socialbakers.com/blog/1944-samsung-reaches-25m-facebook-fans-becomes-no-1-brand-in-europe)

-  Qmee (http://blog.qmee.com/what-do-you-do-online/)

- Nielsen (http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2013%20Reports/Nielsen-Global-Trust-in-Advertising-Report-September-2013.pdf)

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Nielsen TV: Second Screen Use Is a Boon For TV Advertisers

Nielsen TV: Second Screen Use Is a Boon For TV Advertisers | Socially | Scoop.it
Nicoletta Gay's insight:

Second-screen usage is the latest way consumers engage with television content

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Sono ciò che “Mi Piace” su Facebook - SocialMediaLife.it

Sono ciò che “Mi Piace” su Facebook - SocialMediaLife.it | Socially | Scoop.it

My personality è il progetto dell'Università di Cambridge per lo studio di un algoritmo in grado di ricavare dai like i tratti essenziali della personalità

Nicoletta Gay's insight:

"My personality", progetto della Cambridge University per lo studio di una strategia di profilazione socio-demografica attraverso i like su Facebook.

 

Potete provarlo a questo link: http://youarewhatyoulike.com/

 

Maggiori info sul progetto My Personality: http://mypersonality.org/wiki/doku.php?id=start 

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SocialMediaLife.it's comment, February 16, 2014 9:07 AM
Grazie della ricondivisione Nicoletta
Nicoletta Gay's comment, February 16, 2014 9:16 AM
grazie a voi per l'interessante articolo :)
SocialMediaLife.it's comment, February 17, 2014 4:25 AM
:-)
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Twitter: introiti sopra le attese, ma crescita lenta | Vincos Blog

Twitter: introiti sopra le attese, ma crescita lenta | Vincos Blog | Socially | Scoop.it
Nicoletta Gay's insight:

I risultati della prima trimestrale di Twitter come azienda quotata in Borsa

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6 new facts about Facebook

6 new facts about Facebook | Socially | Scoop.it
How people are using Facebook and what they like and dislike about the site.
Nicoletta Gay's insight:

1. Some users dislike certain aspects of Facebook, but fear of missing out on social activities (or “FOMO”) isn’t one of them.

2. Women and men often have varying reasons for why they use Facebook – but everything starts with sharing and laughs.

3. Half of all adult Facebook users have more than 200 friends in their network.

4. 12% of Facebook users say that someone has asked them to “unfriend” a person in their network.

5. Facebook users “like” their friends’ content and comment on photos relatively frequently, but most don’t change their own status that often.

6. Half of internet users who do not use Facebook themselves live with someone who does.


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I 10 anni di Facebook visti dall'Italia: statistiche e trend | Vincos Blog

I 10 anni di Facebook visti dall'Italia: statistiche e trend | Vincos Blog | Socially | Scoop.it
Facebook compie dieci anni: in Italia c'erano 200.000 utenti, oggi sono 26 milioni. Ecco come sono cambiati i suoi utenti
Nicoletta Gay's insight:

Come è cambiato Facebook in Italia? L'analisi di @vincos in occasione dei primi di 10 anni dal lancio nel nostro Paese.

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I giovani stanno abbandonando Facebook o stanno iniziando ad usarlo in modo diverso?

I giovani stanno abbandonando Facebook o stanno iniziando ad usarlo in modo diverso? | Socially | Scoop.it
Negli scorsi mesi abbiamo visto decine di titoli che sancivano l’inarrestabile declino di Facebook, il suo abbandono da parte dei suoi utenti più giovani in favore di altre piattaforme (come Sn
Nicoletta Gay's insight:

Report GWI Social (Global Web Index) - january 2014: http://insight.globalwebindex.net/gwi-social-january-2014 ;

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What Social Networks Should You Use in 2014? [INFOGRAPHIC]

What Social Networks Should You Use in 2014? [INFOGRAPHIC] | Socially | Scoop.it
We’re now into a whole new year – but which social networks should have your full attention this year?

Via Lauren Moss
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Amy Williamson's curator insight, February 5, 2014 5:43 AM

A must read for anyone working in social media!

Marianne Naughton's curator insight, February 20, 2014 1:54 PM

Thanks

Monica S Mcfeeters's curator insight, March 30, 2014 9:16 AM

Do you wonder where to put most of your online time for the best reach to viewers? Here is helpful info to help you decide.

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Language Data Reveals Twitter’s Global Reach | MIT Technology Review

Language Data Reveals Twitter’s Global Reach | MIT Technology Review | Socially | Scoop.it
Twitter’s footprint is growing fast, although English speakers in the U.S. remain the largest demographic. The trick now is to turn its global presence into advertising dollars.
Nicoletta Gay's insight:

Semiocast has detected tweets in 61 languages, sent from most countries in the world.

 

Data: Semiocast (languages and tweets by country, from a 10 percent sample); Twitter (monthly active users and ad revenue); and eMarketer (network rankings).

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The latest 3 years of Twitter: 3.4 milioni di utenti attivi in Italia

The latest 3 years of Twitter: 3.4 milioni di utenti attivi in Italia | Socially | Scoop.it

Il numero degli utenti attivi di Twitter in Italia si sta avvicinando ai 10 milioni: è interessante notare come il 35% (3.4 milioni) lo utilizzino effettivamente (utenti attivi al mese).

Nicoletta Gay's insight:

Dato interessante: il 64% degli utenti italiani attivi accede a Twitter da mobile (stiamo parlando di circa 2.2 milioni di users)

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The Evolution Of Social Media (2008-2013) [INFOGRAPHIC] - AllTwitter

The Evolution Of Social Media (2008-2013) [INFOGRAPHIC] - AllTwitter | Socially | Scoop.it
The Evolution Of Social Media (2008-2013) [INFOGRAPHIC]
Nicoletta Gay's insight:

Social media, as we know it today, has only really come to be a force in the last five years or so, with the period from 2008 until the present day effectively changing everything we thought we knew about online communication, brand messaging and marketing

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A snapshot of one minute on the internet, today and in 2012

A snapshot of one minute on the internet, today and in 2012 | Socially | Scoop.it
Industry reports from investment banks are turgid things, rarely fit for human consumption. A recent report about big data from boutique bank GP Bullhound, however, contains this gem.
Nicoletta Gay's insight:

See also: http://vincos.it/2013/11/27/2013-aumentano-le-persone-e-i-contenuti-condivisi-in-rete/

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Metrics That Matter

Metrics That Matter | Socially | Scoop.it
You’ve got banners, websites, and mountains of data. But do you know what your marketing is doing? For the next 30 days, we'll talk with marketers about the metrics that matter.
Nicoletta Gay's insight:

Interesting reading! 

See also: http://mashable.com/2013/11/25/visitor-profiles-metrics/

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Chart Of The Day: Entrepreneurs Motivations To Use The Internet - GlobalWebIndex | Analyst View Blog

Chart Of The Day: Entrepreneurs Motivations To Use The Internet - GlobalWebIndex | Analyst View Blog | Socially | Scoop.it
Nicoletta Gay's insight:

Entrepreneurs are far more likely to use the internet to “promote their business”, “network for work” and “research for work”, demonstrating what an important tool the internet is today to enable business creation and growth.

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