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Socially
News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
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Why is MINI's social strategy so immense?

Why is MINI's social strategy so immense? | Socially | Scoop.it
I was going to call this ‘why MINI’s social media strategy is maximum fun’ but as soon as you describe something as ‘fun’ it kind of stops being that.
Nicoletta Gay's insight:

The great success of MINI's social campaigns on Instagram, Facebook, Youtube, Pinterest, Tumblr and native adv

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Why is Ford's social media strategy so good?

Why is Ford's social media strategy so good? | Socially | Scoop.it
How does a 110 year old car manufacturer, the fifth largest in the world, remain relevant, engaging and remotely approachable in the digital age?
Nicoletta Gay's insight:

Ford does some excellent work on many different social media channels, tailoring its output and connecting to each channel’s audience with the right content and tone of voice (i.e.: Vine, Tumblr, Instagram, Facebook and Twitter)

 

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How To Create Perfect Posts for Blog, YouTube, Tumblr, Vine, Google+, Facebook & Twitter: Version 4 [Infographic] - mycleveragency

How To Create Perfect Posts for Blog, YouTube, Tumblr, Vine, Google+, Facebook & Twitter: Version 4 [Infographic] - mycleveragency | Socially | Scoop.it
So here is the newest addition to our Perfect Posts series – some quick-glance information and best practices to help you drum up engagement across social.
Nicoletta Gay's insight:

There is no One-Size-Fits-All trick or strategy, however, there are some guidelines that can help you create the "perfect" social content.

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A handy guide to optimize your strategy on 11 social media sites (Infographic)

A handy guide to optimize your strategy on 11 social media sites (Infographic) | Socially | Scoop.it
When it comes to your social media strategy, you should never put all your eggs in the Facebook's basket. A lot of your audience may be there, but recent events have proven that the social network may not be a viable option for businesses with small wallets.

Via Cendrine Marrouat - www.socialmediaslant.com
Nicoletta Gay's insight:

Useful recap!

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Internet Marketing News's curator insight, February 24, 2014 12:52 PM

A handy guide to optimize your strategy on 11 social media sites.

#socialmediamarketing #socialmedia

Francesca Mattonelli's curator insight, February 26, 2014 6:03 AM

Ogni piattaforma ha le sue best practice, ma qui si fa di più: si pensa agli obiettivi!

Paula Silva's comment, March 4, 2014 12:06 AM
Will you check this scoop? Thank you so much. http://sco.lt/5okJ17
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I 24 Social con il Maggior Numero di Utenti Attivi

I 24 Social con il Maggior Numero di Utenti Attivi | Socially | Scoop.it
Business Insider, testata all digital della quale in Italia si parla troppo poco e che invece rappresenta una case study da seguire con attenzione, ha pubblicato l'estratto di un rapporto, disponib...
Nicoletta Gay's insight:

Indagine BusinessInsider: http://www.businessinsider.com/a-global-social-media-census-2013-10?nr_email_referer=1&utm_source=Triggermail&utm_medium=email&utm_content=emailshare

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15 Brands Rocking Tumblr

15 Brands Rocking Tumblr | Socially | Scoop.it
Almost every major brand has a Twitter or Facebook account. That's a given. Maybe even a YouTube, Instagram or Pinterest presence.
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Instagram continua a crescere: +25% secondo Global Web Index

Instagram continua a crescere: +25% secondo Global Web Index | Socially | Scoop.it

Global Web Index ha rilasciato il report quadrimestrale che racconta gli ultimi trend legati allo scenario dei social media.

Nicoletta Gay's insight:

Secondo i dati rilasciati dal Global Web Index (GWI Social - Q2 2014: http://bit.ly/1o3l6cc),  Instagram è il canale cresciuto maggiormente negli ultimi 6 mesi: +25% di utenti attivi.

Facebook continua a crescere per numero di utenti registrati e di visite, ma il suo utilizzo attivo è in lieve flessione (-6%). 

Google+ è cresciuto del 10% negli ultimi 6 mesi, posizionandosi così come secondo social network a livello di utenti registrati; mentre Youtube e Twitter sono secondi per numero di persone che li utilizzano attivamente.

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Why your brand should definitely be on Tumblr: 10 fantastic examples

Why your brand should definitely be on Tumblr: 10 fantastic examples | Socially | Scoop.it
This article will only have one use of the term ‘millennial’ and I’ve just used it up already.
Nicoletta Gay's insight:

What’s the appeal of Tumblr? What are the benefits? Are there any brands currently excelling on the platform?

 

Tumblr has a huge youth demographic that’s growing rapidly. This demographic also has a higher than average disposable income and very little competition from other brands.


Tumblr’s social focus means that its skew towards short form content can help it gain the most engagement.

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How Big is Tumblr? - Social Media London

How Big is Tumblr? - Social Media London | Socially | Scoop.it

Tumblr, a blogging/micro-blogging site is a big deal in the social media market. But how big? This infographic by websitehostreview.com outlines some of the important numbers. 

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Tumblr 2013 Year in Review

Tumblr 2013 Year in Review | Socially | Scoop.it
Nicoletta Gay's insight:

Tumblr’s Year in Review is a showcase of the best stuff on the Internet from 2013.

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The Complete Guide to Tumblr Etiquette

The Complete Guide to Tumblr Etiquette | Socially | Scoop.it
Learn how to use tags, post commentary, manage your ask box and more with this quick and easy guide to Tumblr etiquette.
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