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Socially
News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Digital, Social & Mobile Worldwide in 2015

Digital, Social & Mobile Worldwide in 2015 | Socially | Scoop.it
2014 was a landmark year for growth across all things digital, and We Are Social's new Digital, Social and Mobile in 2015 report indicates that this year will see even more impressive
Nicoletta Gay's insight:

We Are Social's new Digital, Social and Mobile in 2015 report.

Including stats for more than 240 countries around the world, and profiling 30 of the world’s biggest economies in detail, this report is one of the most comprehensive, free compendium of up-to-date digital statistics and data you’ll find.

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The current social media landscape: statistics

The current social media landscape: statistics | Socially | Scoop.it
The last time we heard, Facebook was struggling with ‘waves of disenfranchised youngsters looking for a hipper alternative’.
Nicoletta Gay's insight:

Let’s take a look at some actual statistics to see how healthy social media channels are in 2014.

 

Data sources: We Are Social (http://slidesha.re/1qnaR1V), Econsultancy (http://bit.ly/1uow6XI), Social Media Examiner (http://bit.ly/1ztyu1b) and ExactTarget (http://bit.ly/1yTTSJS). 

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Investimenti Advertising Italia

Investimenti Advertising Italia | Socially | Scoop.it
I dati su gli inve­sti­menti pub­bli­ci­tari per mezzo per il periodo gen­naio — ago­sto 2014. Infografiche
Nicoletta Gay's insight:

Dati Nielsen: andamento negativo degli investimenti in advertising classico per il periodo gennaio — agosto 2014.
Internet conferma invece l’inversione di tendenza avviata a giugno, chiudendo il mese di agosto a +6,8% e il periodo cumulato a +0,9%.

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Content Curation Survey 2014 #contentcuration #stats

The results of the content curation survey 2014. Get the insights on the content curation industry. 282 people took part in this survey.


Via Brian Yanish - MarketingHits.com
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Gilbert Faure au nom de l'ASSIM's curator insight, October 6, 2014 10:22 AM

Scoop.it is first! but too few researchers, teachers, studants are still using it

Brian Fanzo's curator insight, October 6, 2014 2:14 PM

Great Data here.. embrace the power of Content Curation! 

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Twitter, gli utenti attivi crescono del 24% in un anno

Twitter, gli utenti attivi crescono del 24% in un anno | Socially | Scoop.it
Twitter in questo secondo trimestre del 2014 fa registrare un aumento del 24% degli utenti attivi su base annua. E rispetto all'ultimo trimestre, una crescita del 6,3%, 16 milioni di utenti attivi in più che adesso sono 271 milioni. Crescono anche le visualizzazioni del 15%
Nicoletta Gay's insight:

La base degli utenti attivi di Twitter (oggi 271 milioni) nell'ultimo anno è cresciuta del 24%. Visualizzazioni totali in crescita del 15%.

Gli utenti che accedono alla piattaforma da mobile sono il 78% della base totale.

 

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KPCB Internet trends 2014

Nicoletta Gay's insight:

The latest edition of the annual KPCB Internet Trends report (May 28, 2014) includes: 

 

1. Key Internet trends showing slowing Internet user growth but strong smartphone, tablet and mobile data traffic growth as well as rapid growth in mobile advertising.
2. Emerging positive efficiency trends in education and healthcare.
3. High-level trends in messaging, communications, apps and services.
4. Data behind the rapid growth in sensors, uploadable / findable / shareable data, data mining tools, and pattern recognition.
5. Context on the evolution of online video.
6. Observations about online innovation in China.

 

Further information: http://www.kpcb.com/internet-trends ;

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Social media in numbers (May 2014)

Social media in numbers (May 2014) | Socially | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below.
Nicoletta Gay's insight:

Social media stats (May 2013) via Cendrine Marrouat (socialmediaslant.com)

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Social media in numbers (April 2014)

Social media in numbers (April 2014) | Socially | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below.

Via Cendrine Marrouat - SocialMediaSlant.com
Nicoletta Gay's insight:

Statistiche social aggiornate ad aprile 2014

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Cendrine Marrouat - SocialMediaSlant.com's curator insight, April 11, 2014 7:46 PM


Some surprising stats this month (to say the least)...

Pawan Webworld's curator insight, April 12, 2014 8:24 AM

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6 new facts about Facebook

6 new facts about Facebook | Socially | Scoop.it
How people are using Facebook and what they like and dislike about the site.
Nicoletta Gay's insight:

1) Some users dislike certain aspects of Facebook, but fear of missing out on social activities (or “FOMO”) isn’t one of them.

2) Women and men often have varying reasons for why they use Facebook – but everything starts with sharing and laughs.

3) Half of all adult Facebook users have more than 200 friends in their network.

4) 12% of Facebook users say that someone has asked them to “unfriend” a person in their network.

5) Facebook users “like” their friends’ content and comment on photos relatively frequently, but most don’t change their own status that often.

6) Half of internet users who do not use Facebook themselves live with someone who does.

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Istat e Audiweb: come cambia la Società dell'Informazione? I numeri

Istat e Audiweb: come cambia la Società dell'Informazione? I numeri | Socially | Scoop.it
I dati Istat e Audiweb su come è cambiata la società digitale in Italia.
Nicoletta Gay's insight:

Le mappe dinamiche con i dati e le serie storiche dell'Istat e i dati Audiweb di gennaio 2014

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Google+: in Italia lo usano 3.8 milioni di persone al mese (2 milioni da mobile)

Google+: in Italia lo usano 3.8 milioni di persone al mese (2 milioni da mobile) | Socially | Scoop.it
Google+ è il social layer lanciato da Google nel 2011. A quasi 3 anni dalla sua introduzione, abbiamo voluto analizzare la sua crescita in termini di utenti registrati, di persone che lo utilizzano
Nicoletta Gay's insight:

G+ Italia: utenti attivi, tempi e modalità di utilizzo del social layer

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Social Media: 13 Must-Know Statistics from 2013 | SpareFoot

Social Media: 13 Must-Know Statistics from 2013 | SpareFoot | Socially | Scoop.it
Nicoletta Gay's insight:

13 must-know social media statistics from 2013 about SlideShare, Snapchat, Instagram, Pinterest, Facebook, Twitter, Vine, LinkedIn and Google+ 

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Twitter: introiti sopra le attese, ma crescita lenta | Vincos Blog

Twitter: introiti sopra le attese, ma crescita lenta | Vincos Blog | Socially | Scoop.it
Nicoletta Gay's insight:

I risultati della prima trimestrale di Twitter come azienda quotata in Borsa

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Ericsson Mobility Report November 2014

Nine out of ten people aged six and over will have mobile phones by 2020. That is one of the most surprising predictions from the latest Ericsson Mobility Report

Nicoletta Gay's insight:

The Ericsson Mobility Report shows that in 2020 the world will be connected like never before, and that we will be well on the way to realizing our vision of a Networked Society in which every person and business is empowered to achieve their full potential.

For further information: http://www.ericsson.com/mobility-report ;

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Engagement su Instagram: +416% in 2 anni

Engagement su Instagram: +416% in 2 anni | Socially | Scoop.it

Instagram è uno dei canali cresciuti più rapidamente: questo gli ha permesso di guadagnare l’attenzione di utenti e aziende in modo decisivo negli ultimi mesi.

Nicoletta Gay's insight:

[Report Simply Measured] Come 80 Top Brand usano Instagram


Nel 2012 soltanto il 35% produceva almeno un contenuto a settimana, mentre oggi più di 7 brand su 10 condividono immagini o video con la propria community su base settimanale e hanno un seguito di più di 10.000 follower.
L'engagement è più che raddoppiato rispetto al 2013 e la frequenza di utilizzo continua a crescere.

Questo non è dovuto – soltanto – all’incremento del numero di post condivisi, ma ad un aumento della qualità dei contenuti, e a una rapida crescita di utenti attivi.

 

Per approfondimenti: http://bit.ly/1xEY4fo ;

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I dispositivi mobili connessi superano la popolazione mondiale

I dispositivi mobili connessi superano la popolazione mondiale | Socially | Scoop.it
I dispositivi mobili connessi superano la popolazione mondiale. Quelli connessi sono poco meno di 7,3 mld. La popolazione mondiale 7,2 mld

Via Francesco Russo
Nicoletta Gay's insight:

Una leva per crescere? Sicuramente un dato relativo al digital divide su cui riflettere.

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What & Why People Share On Social Media

What & Why People Share On Social Media | Socially | Scoop.it

What people are sharing and how they’re sharing it is changing fast. A new infographic from Go-Gulf, a web design team based in Dubai, has gathered the latest data, which is now available in this newly released (July 2014) social media infographic. Here are the highlights…


Via Lauren Moss
Nicoletta Gay's insight:

Infographic, highlights and useful social media strategy takeaways.

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Rachel Turner Dool's curator insight, October 26, 2014 6:47 AM

Wow! what a list of stats. Some really interesting ones here...

CONETZAR's curator insight, October 30, 2014 6:21 AM

¿Alguna vez te has preguntad qué comparte la gente en las redes sociales? Y, ¿por qué lo comparte?

Esta interesante y completa infografía muestra los elementos más compartidos en las redes sociales durante el año 2013. Estos van desde vídeos hasta opiniones o noticias.

También se analiza lo compartido en las diferentes redes sociales y por qué se eligen esos medios para compartirlo.

Por último, es posible conocer los datos demográficos de los usuarios de redes sociales.

 

Para terminar... un dato curioso: Según este estudio, el país en el que más contenido se comparte a través de las redes sociales es Turquía, con un 93 %. 

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The Best and Worst: Media Habits of the Class of 2014 | Ink: Niche Insight + Analysis

The Best and Worst: Media Habits of the Class of 2014 | Ink: Niche Insight + Analysis | Socially | Scoop.it
This year’s high school graduating class is part of a coveted demographic for tech companies. In a survey of 7,000..
Nicoletta Gay's insight:

Teens and their social media habits: an interesting study by Niche

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Instagram continua a crescere: +25% secondo Global Web Index

Instagram continua a crescere: +25% secondo Global Web Index | Socially | Scoop.it

Global Web Index ha rilasciato il report quadrimestrale che racconta gli ultimi trend legati allo scenario dei social media.

Nicoletta Gay's insight:

Secondo i dati rilasciati dal Global Web Index (GWI Social - Q2 2014: http://bit.ly/1o3l6cc),  Instagram è il canale cresciuto maggiormente negli ultimi 6 mesi: +25% di utenti attivi.

Facebook continua a crescere per numero di utenti registrati e di visite, ma il suo utilizzo attivo è in lieve flessione (-6%). 

Google+ è cresciuto del 10% negli ultimi 6 mesi, posizionandosi così come secondo social network a livello di utenti registrati; mentre Youtube e Twitter sono secondi per numero di persone che li utilizzano attivamente.

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ITU ed il mondo connesso

ITU ed il mondo connesso | Socially | Scoop.it
Entro la fine dell anno si raggiungeranno i tre miliardi di utenti Internet. La banda larga mobile crescerà fino a conquistare una penetrazione del 32 per cento
Nicoletta Gay's insight:

Secondo i dati rilasciati pochi giorni fa da ITU - International Telecommunication Union (https://www.itu.int/net/pressoffice/press_releases/2014/23.aspx), il 2014 farà tagliare il traguardo dei 3 miliardi di utenti Internet, due terzi dei quali saranno afferenti ai paesi in via di sviluppo.

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A Day in the Life of the Modern Smartphone User [Infographic]

A Day in the Life of the Modern Smartphone User [Infographic] | Socially | Scoop.it

Data and information from Citrix about mobile trends shows us we’re not the only ones growing increasingly attached to our mobile devices.

Whether it’s a personal, social or business setting, people are using their smartphones in more places and ways than ever before and the increasing speed of smartphones encourages us to rely on them more often. As the data here shows, we share more phone habits than we might have thought.


Via Lauren Moss
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Julia Sokolova's curator insight, March 31, 2014 4:54 AM

Social media is made up of 63% images and 32% videos 

 

50% of mobile ads are served to 50% of smartphone users 

 

1/2 of the top health apps are fitness apps, which require more data to track a user's status

 

1.5% of a user's mobile data usage comes from network-connected gaming 

 

57% of people blame the mobile operator when a video stalls 

Mónica Vázquez's curator insight, April 2, 2014 2:30 PM

Las apps para fitness en aumento mientras 35% dormimos junto a nuestros celulares

Daniel Vince's curator insight, April 14, 2014 1:52 PM

Interesting Info graphic about smartphone usage.

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How Smartphones are Changing Consumers’ Daily Routines Around the Globe

How Smartphones are Changing Consumers’ Daily Routines Around the Globe | Socially | Scoop.it
Nicoletta Gay's insight:

But it’s not just smartphone penetration that’s growing.

Consumers are also spending more time using them, as time spent using smartphones now exceeds Web usage on computers in the U.S., U.K. and Italy.

[...]

Traditional phone functions are still important, but in Italy and Japan usage of traditional phone functions make up even smaller shares of Android user’s time.
[...] Italian smartphone owners spend a quarter of their smartphone time (26%) engaged with social networking apps.

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50 Stats You Need to Know About Content Marketing

The 50 most important content marketing statistics that will help you prove the value of content and keep you accountable. To see a full list of the sources ...

Via Alessio Carciofi
Nicoletta Gay's insight:

Themes:

1. Content marketing is taking over the market industry

2. Blogging creates more traffic and more leads

3. Content fuels our social web

4. Content increase engagement and brand loyalty

5. Content marketing generates leads

6. Investing in content marketing is critical to building your business

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Alessio Carciofi's curator insight, February 26, 2014 6:33 AM

tutto quello che devi sapere sul content marketing !!!!via News Cred 

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Social, Digital & Mobile in Europe

This report offers a thorough, in-depth review of all the key stats for the Social, Digital and Mobile landscape around Europe in 2014. Packed with more than 27
Nicoletta Gay's insight:

Interesting stats and insights about how much the online world has penetrated our everyday lives.



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