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News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Google+ mostra le visualizzazioni di pagine e profili | Vincos Blog

Google+ mostra le visualizzazioni di pagine e profili | Vincos Blog | Socially | Scoop.it
Nel tentativo di far capire a tutti che non è una città fantasma, Google+ ha aggiunto un nuovo dato accanto al numero di follower dei profili e delle pagine.
Nicoletta Gay's insight:

Google+ ha aggiunto un nuovo dato accanto al numero di follower dei profili e delle pagine.

Si tratta del dato totale, cumulato, di visualizzazioni generate dalla pagina/profili e dai suoi singoli contenuti, da ottobre 2012.


La nuova #vanitymetric di G+ secondo @vincos

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Con Jelly non è importante cosa sai, ma chi conosci (e quante cose sanno i tuoi contatti)

Con Jelly non è importante cosa sai, ma chi conosci (e quante cose sanno i tuoi contatti) | Socially | Scoop.it
Avete una domanda? Jelly vi aiuterà a trovare la risposta che cercate, o meglio, lo faranno tutti i vostri contatti (o contatti dei vostri contatti) che vorranno darvi una mano. Cos’è Jel
Nicoletta Gay's insight:

La prima settimana di Jelly: cos'è, come funziona, la sua utilità per i brand, le prime analisi.

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Metrics That Matter

Metrics That Matter | Socially | Scoop.it
You’ve got banners, websites, and mountains of data. But do you know what your marketing is doing? For the next 30 days, we'll talk with marketers about the metrics that matter.
Nicoletta Gay's insight:

Interesting reading! 

See also: http://mashable.com/2013/11/25/visitor-profiles-metrics/

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Twitter Metrics: Mentions vs. @Replies

Twitter Metrics: Mentions vs. @Replies | Socially | Scoop.it
Each week, we break down a different metric, discussing why it’s important, how it’s calculated, and what it means for your business. Find the full collection HERE.
Nicoletta Gay's insight:

@Replies and Mentions account for 2/3 of your engagement metrics

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La differenza tra reach e impression | Vincos Blog

La differenza tra reach e impression | Vincos Blog | Socially | Scoop.it
È incredibile, ma tra gli addetti ai lavori, riscontro sempre tanta confusione quando si parla di Reach e Impression. Eppure si tratta di due metriche
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Blogmeter Social Analytics: product updates

Da oggi sono presenti alcune importanti novità all’interno della piattaforma Blogmeter Social Analytics.
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Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | Socially | Scoop.it
One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.

This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy.

It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.


Via Lauren Moss
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deb talbot's curator insight, December 4, 2013 4:54 PM

I attended on the 7 Habits of Highly Effective People Course 10 years ago, and its still relevant even in todays online world, probably more so these days!

Kwang Hyun's curator insight, December 13, 2013 1:46 AM

Quick guide to how to do the social media marketing. The companies all over the world are following this guide and they have been successful. I think this is a great article to describe how we use social media as our business tool.

Stéphane Hardel's curator insight, December 15, 2013 6:48 AM

Social marketing

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Facebook rolls out new Page Insights to all Pages

Facebook rolls out new Page Insights to all Pages | Socially | Scoop.it
Facebook today rolled out a new version of Page Insights designed to help create better content and provide administrators with more information about the users that visit their Pages. ...
Nicoletta Gay's insight:

Facebook rolls out Page Insights with simpler metrics, better publishing tools, and engagement stats to all Pages

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