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Socially
News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Why Do Men And Women Follow Brands On Social Media? [STUDY] - AllTwitter

Why Do Men And Women Follow Brands On Social Media? [STUDY] - AllTwitter | Socially | Scoop.it

Why Do Men And Women Follow Brands On Social Media?

Nicoletta Gay's insight:

In a new study by Disruptive Communications, 44.5% of women and 36.5% of men say that offers and discounts are their main reason for follow brands on Twitter or clicking “Like” on their Facebook Page. Funny/entertaining posts and content ranked second overall, favoured by 25.6% of women and 22.6% of men.

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3 Free Tools to Manage Who You Follow on Twitter

3 Free Tools to Manage Who You Follow on Twitter | Socially | Scoop.it
From weeding out spam accounts to seeing inactive ones, these tools will help you reduce your Twitter follow list in a meaningful manner.
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