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Socially
News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Visualizing the Value of a Twitter Follower

Visualizing the Value of a Twitter Follower | Socially | Scoop.it
Visual storytelling can take on many shapes, sizes and styles. Some stories are best told with charts and other data visualization techniques that show the
Nicoletta Gay's insight:

Visually recently teamed up with Twitter to tell Twitter’s story of The Value of a Follower (http://bit.ly/1i6JVUf)

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3 Free Tools to Manage Who You Follow on Twitter

3 Free Tools to Manage Who You Follow on Twitter | Socially | Scoop.it
From weeding out spam accounts to seeing inactive ones, these tools will help you reduce your Twitter follow list in a meaningful manner.
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10 surprising new Twitter stats to help you reach more followers

10 surprising new Twitter stats to help you reach more followers | Socially | Scoop.it
This post was originally published on the Buffer blog.





Since social media is changing so often, it can be hard to keep up with stats and trends that affect how you use it. ...
Nicoletta Gay's insight:

1. Twitter engagement for brands is 17% higher on weekends

 

2. Tweets with image links get 2x the engagement rate of those without

 

3. Tweets with less than 100 characters get 17% more engagement

 

4. Twitter’s fastest growing demographic is 55–64 year-olds

 

5. Tweets with hashtags get 2x more engagement

 

6. 66% of user-generated tweets that mention brands come from mobile users

 

7. Twitter users who mostly use a mobile device are 181%  more likely to be on Twitter during their commute

 

8. Amplifiers are 122% more likely to send direct messages

 

9. Your tweets have a 12x higher chance of being retweeted if you ask, and 23x higher if you actually spell out the word “retweet”

 

10. Tweets that include links are 86% more likely to be retweeted

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