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News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
Curated by Nicoletta Gay
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Dal B2B al H2H. Human to Human.

Il business to business sta diventando human to human. Le aziende sanno conversare con un linguaggio vicino a quello delle persone? 


Via Stefano Principato
Nicoletta Gay's insight:

I mercati sono conversazioni. Le conversazioni sono umane. I mercati sono Human2Human.

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Stefano Principato's curator insight, April 12, 2014 2:42 AM

Qual è il valore del tuo personal branding? Esiste un modo per misuralo?

Rosario Rizzo's curator insight, April 13, 2014 4:20 PM

Presentazione interessante e ricca di spunti per chi ha paura di lanciarsi ad aprire un blog e acquisire potenziali clienti

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Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud

Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud | Socially | Scoop.it

Why Your Business Needs A Business Social Media Presence. Online consumers are more likely to buy things from brands they know or have followed through social media for some time.

 

An infographic published by Mr. Youth, a word of mouth marketing firm, polled 4500 adults to uncover the impact of social media on purchases. They discovered that social media not only influences brand reputation and PR, but often can lead directly to a sale.

 

Over 90% of respondents either received or made recommendations to friends and families on Facebook. 65% of these social recommendations directly led to a purchase. On top of that, 80% of those who received a response to a social media post by a brand made a purchase as a result of that interaction.

 

With numbers as striking you’d think businesses would be quick to comprehend. Yet according to the study, brands only respond to half of their social media posts, divided almost equally between Facebook and Twitter. The full report will be available in two weeks....


Via Jeff Domansky
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Pallab Kakoti's curator insight, March 14, 2014 8:19 AM

#SocialMedia marketing is the lifeline for brands looking to target the online audience for anything from product promos, launch campaigns & many more parallels by leveraging objective, reach & impact. The key is in the analysis to determine the campaign ROI and keeping these dynamics in mind, a business website is the digital connection that businesses must incorporate to nullify reservations about a product purchase by referring to online reviews, product demos, customer experiences and so on.

 

Work of Mouth marketing is still one of the most influential catalyst that incites intent to check out a new product or brand based on references. A business website is the connection required to establish  a working relationship between the buyer & the seller. By integrating #social sharing icons & buttons, the process to recommend services to friends & family becomes much easier and simpler to complete. This irrevocably creates the influence of digital marketing & social media marketing for brands with instant real time reach & interaction with buyers & random online visitors across the fabric of the web.

Samantha W's curator insight, March 17, 2014 5:58 AM

Don't lose out , an online presence is crucial to the success of your business.

John Thomas's curator insight, March 22, 2014 7:54 AM

Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud

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Chart Of The Day: Entrepreneurs Motivations To Use The Internet - GlobalWebIndex | Analyst View Blog

Chart Of The Day: Entrepreneurs Motivations To Use The Internet - GlobalWebIndex | Analyst View Blog | Socially | Scoop.it
Nicoletta Gay's insight:

Entrepreneurs are far more likely to use the internet to “promote their business”, “network for work” and “research for work”, demonstrating what an important tool the internet is today to enable business creation and growth.

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Snapchat sarà la prossima frontiera del marketing?

Snapchat sarà la prossima frontiera del marketing? | Socially | Scoop.it
Snapchat non è solo l'app più amata dai teenager per fare sexting. Molte aziende lo stanno utilizzando per il couponing, lo storytelling e la fidelizzazione.
Nicoletta Gay's insight:

Couponing, Stories, fidelizzazione: nuovi modelli di business?

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Newsdeck helps companies share news - 10,000 Words

Newsdeck helps companies share news - 10,000 Words | Socially | Scoop.it

Does your company still share news the old way, via long email threads or embedded links? Well, a free corporate news sharing app from Newsdeck just might be the answer. 

“Newsdeck users appreciate the app for its ‘closed environment,’ given the fact that it is confined to a department or an enterprise.


Via ZAP s.a.
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ZAP s.a.'s curator insight, March 28, 2014 6:59 AM

Newsdeck was featured in an article by 10,000 Words Technology (Media Bistro) from New York. 

ZAP s.a.'s curator insight, April 7, 2014 10:07 AM

Newsdeck was featured in an article by 10,000 Words Technology (Media Bistro) from New York. 

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Why Business Blogging is Awesome Sauce [Infographic] - Business 2 Community

Why Business Blogging is Awesome Sauce [Infographic] - Business 2 Community | Socially | Scoop.it
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Social Media and Business Building and Development | Social Media Today

Social Media and Business Building and Development | Social Media Today | Socially | Scoop.it
Social media is now a crucial part of any successful businesses marketing plan.
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