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News, trends and insights about #SocialMedia, #DigitalCulture and #ContentCuration.  Stay Tuned!
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Pinterest: How You Can Rock This Social Media Platform - Heidi Cohen

Pinterest: How You Can Rock This Social Media Platform - Heidi Cohen | Socially | Scoop.it
Pinterest is aspirational social media. Here are 7 Pinterest marketing trends based on research and charts to help you rock this platform. Includes tips.
Nicoletta Gay's insight:

7 Pinterest Marketing Trends Based On 2014 Research.

 

What we need to monitor on Pinterest?

1. Audience: women rock Pinterest!
2. Products and categories that get pinned: appeal to the interests that perform best on Pinterest (i.e.: Food&Drink, DIY&Craft, Home Decor);
3. Companies that get pinned on Pinterest: the most repinned brands are closely aligned with Pinterest participants’ aspirations, such as Etsy.com;
4. Pinterest trends by season: people seek and share visual content in advance of events related to a particular activity;
5. Pinterest trends by day: correlate your pins with the hot topic of the day;
6. Pinterest trends by hour: pin content before your audience (aka during work hours) gets active during their after dinner “me time.”
7. Pinterest retains users over time: build your Pinterest following to reap rewards over the long term.

 

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6 new facts about Facebook

6 new facts about Facebook | Socially | Scoop.it
How people are using Facebook and what they like and dislike about the site.
Nicoletta Gay's insight:

1. Some users dislike certain aspects of Facebook, but fear of missing out on social activities (or “FOMO”) isn’t one of them.

2. Women and men often have varying reasons for why they use Facebook – but everything starts with sharing and laughs.

3. Half of all adult Facebook users have more than 200 friends in their network.

4. 12% of Facebook users say that someone has asked them to “unfriend” a person in their network.

5. Facebook users “like” their friends’ content and comment on photos relatively frequently, but most don’t change their own status that often.

6. Half of internet users who do not use Facebook themselves live with someone who does.


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8 social network da tenere d'occhio nel 2014

8 social network da tenere d'occhio nel 2014 | Socially | Scoop.it
Quali sono i social network di cui sentiremo parlare in questo 2014? Ecco le nostre previsioni.
Nicoletta Gay's insight:

#1 Medium (https://medium.com/), piattaforma di blogging

#2 Mobli (http://www.mobli.com/), competitor di Instagram

#3 Shots of Me (http://shots.me/), per selfies-addicted

#4 Impossible (http://www.impossible.com/), per chiedere e offrire aiuto gratuitamente

#5 Nextdoor (https://nextdoor.com/), per mettere in contatto piccole comunità locali

6# Runkeeper (http://runkeeper.com/), personal trainer virtuale

7# Pose (http://pose.com/), fashion magazine interattivo

8# We Heart It (http://weheartit.com/), competitor di Pinterest, ma senza board tematiche e con utenza più giovane. 

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Social media trends 2014: Pheed, Vine, Facebook, Twitter e Snapchat, l'infografica

Social media trends 2014: Pheed, Vine, Facebook, Twitter e Snapchat, l'infografica | Socially | Scoop.it
Pheed, Vine e Snapchat stanno rapidamente crescendo come nuovi social Network. Oggi vi pubblichiamo l'infografica sui social media 2014 che svela fatti e numeri di Facebook, Twitter, Pinterest, Pheed, Vine, Line, Snapchat.
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10 Key Trends to Watch for 2014 (Trends 1 to 5)

10 Key Trends to Watch for 2014 (Trends 1 to 5) | Socially | Scoop.it
What will be the impact on your business of changing global trends such as: shifting macro economics, social and geopolitical trends, globalization, the increasing influence of the BRIC nations, climate change, food/water and other resource...
Nicoletta Gay's insight:

#1 From social everything to being smart socially

#2 Information security: The genie is out of the bottle

#3 Who needs shops anyway?

#4 Redistributing the industrial revolution

#5 Hubonomics: The new face of globalization

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Social Media Infographic 2014 - Trends and Statistics

Social Media Infographic 2014 - Trends and Statistics | Socially | Scoop.it
Social Media Infographic 2014 - Trending new social networks of 2014. Social Media infographic 2014 reveals facts and new statistics of most popular social networks.
Nicoletta Gay's insight:

Most of the new and trending networks are mobile based. Internet and apps usage via smartphones is growing extremely fast.

 

Take a look at what to expect in 2014 from Vine, Snapchat, Pheed, Line and, obviously, Facebook, Twitter and Pinterest

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Video: social media trends 2014

Video: social media trends 2014 | Socially | Scoop.it
Nicoletta Gay's insight:

The Social Media Trends - 2014: Vine, Pheed, Line, Snapchat, Facebook, Pinterest, Twitter

 

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Changes to Facebook ad campaign structure coming in 2014 - Inside Facebook

Changes to Facebook ad campaign structure coming in 2014 - Inside Facebook | Socially | Scoop.it
There will be a new Facebook ad campaign structure coming in 2014.
Nicoletta Gay's insight:

See also: https://developers.facebook.com/blog/post/2013/11/21/platform-updates--new-design-for-follow-button-and-like-box--ios-sdk-improvements-and-more/

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The Year of Social?

The Year of Social? | Socially | Scoop.it
A new eMarketer report explores trends in paid social network advertising over the next year, including why 2013 became the year of “social acceptance,” and what that means for the future.
Nicoletta Gay's insight:

2014: the year of social acceptance?

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Il futuro del content marketing

Il futuro del content marketing | Socially | Scoop.it

Cosa fa un consumatore interessato ad un prodotto prima di acquistarlo? Cerca ulteriori informazioni online.

Nicoletta Gay's insight:

Secondo Media Mosaic l’82% delle imprese prevede di aumentare il budget di spesa per creare e distribuire contenuti negli anni a venire.

Fonte: http://www.media-mosaic.com/blog/travel/content-marketing-how-its-going-to-be-in-2014/ ;

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10 Big, Recent Changes To Twitter, Facebook, And Linkedin You Should Know About

10 Big, Recent Changes To Twitter, Facebook, And Linkedin You Should Know About | Socially | Scoop.it
In search of a better social media strategy? Listen up: these changes will change the way you share.
Nicoletta Gay's insight:

Here are 10 changes that took place in the last couple of months

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What Social Networks Should You Use in 2014? [INFOGRAPHIC]

What Social Networks Should You Use in 2014? [INFOGRAPHIC] | Socially | Scoop.it
We’re now into a whole new year – but which social networks should have your full attention this year?

Via Lauren Moss
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Amy Williamson's curator insight, February 5, 5:43 AM

A must read for anyone working in social media!

Marianne Naughton's curator insight, February 20, 1:54 PM

Thanks

Monica S Mcfeeters's curator insight, March 30, 9:16 AM

Do you wonder where to put most of your online time for the best reach to viewers? Here is helpful info to help you decide.

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10 Key Trends to Watch for 2014 (Trends 6 to 10)

10 Key Trends to Watch for 2014 (Trends 6 to 10) | Socially | Scoop.it
What will be the impact on your business of changing global trends such as: shifting macro economics, social and geopolitical trends, globalization, the increasing influence of the BRIC nations, climate change, food/water and other resource...
Nicoletta Gay's insight:

#6 Sci-Fi is here: Making the impossible, possible

#7 Growing pains: Transforming markets and generations

#8 Panic versus denial: The resource gap grows, the global risks rise – but who is listening?

#9 Fighting unemployability and unemployerability

#10 Surviving in a bipolar world: From expecting consistency to embracing ambiguity

 

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New Skills, Social Curation And Higher Quality – Content Marketing Trends 2014 [INFOGRAPHIC] - AllTwitter

New Skills, Social Curation And Higher Quality – Content Marketing Trends 2014 [INFOGRAPHIC] - AllTwitter | Socially | Scoop.it
New Skills, Social Curation And Higher Quality – Content Marketing Trends 2014 [INFOGRAPHIC]
Nicoletta Gay's insight:

Content Marketing Trend 2014: specific positions and teams dedicated to content marketing, better use of multiscreen and SEO, higher quality throughout the sector and an overall improvement in curation.

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6 Social Networks to Watch in 2014 | Social Media Today

6 Social Networks to Watch in 2014 | Social Media Today | Socially | Scoop.it
Here are six social networks I'm keeping an eye on in 2014.
Nicoletta Gay's insight:

Medium - https://medium.com/

Impossibile - http://www.impossible.com/

Mobli - http://www.mobli.com/

Nextdoor - https://nextdoor.com/

Shots of Me - http://shots.me/

Sportlobster - https://sportlobster.com/

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2014 trends highlight the importance of a B2B Facebook page - Inside Facebook

2014 trends highlight the importance of a B2B Facebook page - Inside Facebook | Socially | Scoop.it
If your B2B company isn't on Facebook yet, learn why it should be — soon.
Nicoletta Gay's insight:

see also: http://www.prdaily.com/Main/Articles/15564.aspx

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Il Social del 2014 sarà mobile, veloce e verticale

Il Social del 2014 sarà mobile, veloce e verticale | Socially | Scoop.it
Sapevate che dal 2010 i lavori retribuiti che includono attività sui social media sono aumentati del 1357% a livello globale?
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5 Social Media Marketing Trends For 2014

5 Social Media Marketing Trends For 2014 | Socially | Scoop.it
Nicoletta Gay's insight:

5 #SMM trends for 2014 (via @business2community)

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