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How To Spot Interesting Stories Inside Your Company: Four Characterizing Traits

http://www.anecdote.com/StorytellingForLeaders You can't get the benefits of storytelling without telling stories. So the first step is getting good at spott...

Via Karen Dietz, Robin Good
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Marty Koenig's comment, March 9, 2013 12:13 PM
Right on, I call it THE BIG WHY.
Karen Dietz's comment, March 10, 2013 11:22 AM
Love it Marty!
Leaders Online's curator insight, March 13, 2013 3:48 AM

Om je visie als leider goed over te kunnen brengen is een goede story belangrijk - on- en offline! Hier een paar handige tips om in de gaten te hebben of je het eigenlijk wel een verhaal is - of alleen een promotie-praatje...

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4 Businesses Leveraging Storytelling With Images | Social Media ...

4 Businesses Leveraging Storytelling With Images | Social Media ... | SocialMediaDesign | Scoop.it
The good news is that visual storytelling isn't a high-cost strategy. Consumers aren't looking for the highest-quality visual content. Consumers want stories told in a visual way that encourage, engage, enlighten and entertain.

Via Karen Dietz, NikolaosKourakos
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Jeff Domansky's comment, January 17, 2013 2:15 PM
So true Brian and if we can keep"marketing's" hands off, we can win ;-)
Jeff Domansky's comment, January 17, 2013 2:16 PM
Karen, totally agree on visuals. On voice, quality gear is critical after a great story of course.
Karen Dietz's comment, January 17, 2013 2:34 PM
Yeah, the right audio gear is critical for sure. LOL on keeping marketing's hands off! Sooooooo true :)
Rescooped by Jimun Gimm from Just Story It Biz Storytelling
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8 Ways to Tell Your Company's Story

8 Ways to Tell Your Company's Story | SocialMediaDesign | Scoop.it
In search of content marketing inspiration, I found the SlideShare production: How to Tell Your Company's Story: 8 Questions to Get You Startedby Ann Handley from Marketing Profs. Did the ...

Via José Carlos, Karen Dietz
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Karen Dietz's curator insight, December 18, 2012 10:04 AM

I think the questions posed here to help you figure out your business stories are just terrific. There are 8 of them and will really get you thinking about your business, what makes you unique, and the stories you could possibly tell.


Even if your business or organization (for profit or nonprofit), these questions are important to ask. So how would you answer these questions?


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Parker Donat's curator insight, December 18, 2012 11:43 AM

Many companies don't know where to start when it comes to storytelling. Especially, B2B companies. There is a good way to start and that is asking the right questions. And what a better way than to be ask questions geared toward the underutilized marketing tool of storytelling. 

Karen Dietz's comment, January 16, 2013 10:13 AM
I so agree Parker! Many thanks for your comment. My apologies for not responding sooner. There's a glitch in the program here where I am unaware when someone posts a comment. And yes, success is all about asking the right questions!
Rescooped by Jimun Gimm from E-Learning-Inclusivo (Mashup)
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Visual Storytelling: The Key Weapon to Content Marketing

Visual Storytelling: The Key Weapon to Content Marketing | SocialMediaDesign | Scoop.it

"Thanks to social networks, we’ve naturally been driven to a host of metrics that include attributes of “engagement” and conversations shared online."

 

"This, in turn, has fueled the content marketing race – and ultimately, the quest for producing what is most relevant or valuable to a company’s current and prospective customers."

 

"As we compete in this context to draw attention for our brand and offerings, perhaps one element has remained constant above all others: the power of visual storytelling."


Via Ken Jondahl, Karen Dietz, juandoming
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Karen Dietz's comment, February 2, 2013 5:41 PM
Many thanks for the shout-out Mike! Have an awesome day :)
Dolly Bhasin 's curator insight, February 2, 2013 8:41 PM

The most potent tool for WORK PLACE learning tool too! specially in the knowledge and the sharing economy!

Mike Ellsworth's comment, February 3, 2013 2:27 PM
Firas, thanks for the reScoop!
Rescooped by Jimun Gimm from Just Story It Biz Storytelling
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10 Tips to Help You Make an Impact with Your Story - Giving Voice to Your Story

10 Tips to Help You Make an Impact with Your Story - Giving Voice to Your Story | SocialMediaDesign | Scoop.it

"To truly give voice to your story in a way that feels right for yourself and your business, you need the following ingredients which if you’ll notice, these tips can also be adapted to help you live a more fulfilling and happier life:"


Via Karen Dietz
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Karen Dietz's curator insight, December 19, 2012 12:21 PM

I LOVE this list -- because it is totally different than what you might expect from yet another article with a storytelling list!


Here the author Dorit Sasson focuses on YOUR relationship with the story you want to tell -- and how to get emotionally clear about it before you ever tell it.


Now why in the heck is this important? Because stories are all about conveying emotion and engaging emotions along the way to delivering a key message and meaning.


But if you are not clear about your emotional connection to the story, chances are you will flop when sharing it. You won't connect to your audience. 


So go grab this list. Check off what you can. Work on what you need to. Get way better at storytelling.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Rescooped by Jimun Gimm from Just Story It Biz Storytelling
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Just Story It - Scoops

Just Story It - Scoops | SocialMediaDesign | Scoop.it

Here are the best articles from across the web that I can find on using stories and storytelling in business.

I've chosen them because they actually make a contribution to our knowledge and wisdom about stories, show us how to apply stories to growing our businesses, or give valuable how-to tips.

 

I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat!

 

I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.

 

How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.

 

I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over.  If you wonder if I've seen an article that is not included here, send me a message and I'll respond.

After doing biz story work for over a decade (and with a PhD in Folklore) I hope you find many great insights and tips here. Many thanks for visiting and enjoy the articles!

 

And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq  ;


Via Karen Dietz
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ManufacturingStories's curator insight, September 7, 2013 5:15 AM

Karen is dedicated to the art of Storytelling as a key tool in running a business or any other type of endeavor.  Here at ManufacturingStories.com we fully support this art form as the best way to generate positive and effective change.  Thanks Karen for all of your dedicated and tireless work! It's a tood Story!!

Thorsten Strauss's comment, September 9, 2013 5:15 AM
Hello Karen. "Here are the best articles from across the web that I can find on using stories and storytelling in business." Please scoop a new link to these articles. The link you put in the comments only points at your scoop page. Or was the message that your scoop page IS the collection of the great articles? A bit unclear. (PS: I suggested a scoop for you today)
Karen Dietz's comment, September 11, 2013 5:52 PM
Hi Thorsten -- the link needs fixing and I'm trying to do get that done. Thanks for your patience. The link should actually be to the entire curation. This post is a permanent post that acts as a kind of editorial page. The idea is when people want to direct others to the entire collection, they can scoop/re-scoop this page which should lead people to the site. Thanks for the comment and I'll work on clearing up any confusion! And many thanks for the suggestion, which I thought was fabulous.