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Living Stories provide a new, experimental way to consume news, developed by a partnership between Google, the New York Times, and the Washington Post. In Li...
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Google Living Stories is an experimental project by Google that showcased (over a brief period between 2009 and 2010) how technology could be used effectively to provide a new, richer and more effective way to organize, serve and present news stories online.
In the Living Stories model, each story is a stream that is continuously updated over time with new updates, additional stories, images, and other multimedia resources that are published over time.
These are organized on the page in a way that provides maximum accessibility to the reader, allowing him to skim, explore, filter or dig in depth into any category or specific item.
Nonetheless abandoned by Google, Living Stories remains a very inspiring example of how automated news aggregation and manual curation, both required in heavy doses to achieve this type of results, could provide a truly innovative mode of producing and offering access to news information.The greatest news of all is that Google has left the model, examples and infrastructure for using and improving upon it available to everyone for free.
"The Living Stories code is available as open-source for anyone to use on their own sites at: http://code.google.com/p/living-stories/"
Must see. 9/10
Free to study, use and adopt.
More info and examples: http://livingstories.googlelabs.com/
WordPress plugin: https://code.google.com/p/living-stories/wiki/WordpressInstallation
Google extends strengthens its grip on news. Goog luck to small players!
Ready to take a vacation? Found your destination but do not really know what to go and visit once you are there? KLM, has a fantastic, personalized solution that positions the company as a point of trusted reference for whoever wants to find out what's best to pay attention to, at any travel destination.
The initiative, which due to its success has become a permanent KLM offering, offers the ability to anyone using it, to invite his social media friends who have already been at your next detsination to contribute places, events and spots to visit once you get there.
All of their suggestions are printed on a unique, personalized journey map that KLM sends physically to you, and that showcases all of the suggestions and tips of your network of friends, nicely integrated with the map of your destination.
N.B.: Must see Maps cover only KLM official detsinations.
"...perfect solution to collect and organize the best things to see and do at your destination."
More info: http://mustseemap.klm.com/ot_en/create-map/intro
Original video: http://youtu.be/dosrsAy4ENY
Un esempio concreto di come creare contenuto utile per un bisogno del tuo cliente
Get the actual answers to 100s of Matt Cutts Web Master videos: The Short Cutts
Here's a good real-world example of good content that could become one hundred times more useful and valuable for readers if it was just "curated" a bit more. A company called ClickConsult has had in fact the great idea of culling together all of Matt Cutts' videos (the Google Spam team evangelist), in a one-page collector, while complementing all clips with a summarized text answer.
Great idea and cool execution: http://www.theshortcutts.com/
It's impossible to find what you are looking for or to browse in some kind of intelligent way, because all of those 100 video clips are all mixed together. Yes you can search, sort by newest, but there are no groups based on common questions and topics (and there are a lot), no sets, no playlist on any of the hot topics covered.
This is why I thik this is a perfect example of a some good content where if you only add a simple layer of curation, by organizing and grouping related items, this same collection becomes instantly one order of magnitude more useful.
Original collection: http://www.theshortcutts.com/#
What do YOU think?
Robin is Right → this is good content to curate and syndicate to your top socials so your (Authorship) is credited for the social signal + shares and your http://bit.ly/RichSnippet is present when your page Get Ranked on Page 1 of Google
Getty Images touches people in a new campaign created by AlmapBBDO.
Distilled images woven into a story
Getty Images just knocked it out of the park with this. Great use of music, too.