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Ready For The Visual Marketing Revolution? 12 Tips From Infographics Experts Column Five

Ready For The Visual Marketing Revolution? 12 Tips From Infographics Experts Column Five | SocialMediaDesign | Scoop.it

Making Warby Parker's Annual Report VISUAL
As Beyonce proved when she rethought her last album to be more visual the visual marketing revolution is here (Beyonce covered here http://sco.lt/7Pci1p). Here are 12 GREAT Visual Marketing Tips from Column 5 the Infographics experts:

1. Be Visual. 
2. Show YOUR Personality.

3. Only share NEWSWORTHY news.

4. Let People See Your Engine (able to look behind the curtain).

5. Focus on and Feature Your POEPLE.

6. Make IT Easy To Share (and IT is everything).

7. Present DATA in context.

8. Don't forget the TANGENTIAL. 
9. Share the LOVE. 
10. Product Tie-Ins should happen NATURALLY and ORGANICALLY.

11. Share VALUES.

12. Pat yourself on the BACK every now and again. 

My favorite is FEATURE YOUR PEOPLE. Clients ask me and/or complain they have no good content. Nonsense you have amazing content sitting at desks or on the shop floor.

 

Telling your product's story by proxy, by telling the stories of the people that work on it, is a brilliant way to create STICKY content that isn't self-serving and feels more TRUE.  

 


Via Martin (Marty) Smith
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The top 20 data visualisation tools

The top 20 data visualisation tools | SocialMediaDesign | Scoop.it

From simple charts to complex maps and infographics, Brian Suda's round-up of the best – and mostly free – tools has everything you need to bring your data to life...

A common question is how to get started with data visualisations. Beyond following blogs, you need to practice – and to practice, you need to understand the tools available. In this article, get introduced to 20 different tools for creating visualisations: from simple charts to complex graphs, maps and infographics. Almost everything here is available for free, and \you may have installed already...


Via Lauren Moss, Beth Kanter
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Randy Rebman's curator insight, January 28, 2013 12:33 PM

This looks like it might be a good source for integrating infographics into the classroom.

Caroline Matet's curator insight, April 22, 2013 4:08 PM

Le top 20 des outils pour faire ses propres data visualisations

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ARCHITECTING THE FUTURE-Hardin Tibbs, Keynote

Hardin Tibbs reflects on his influence from Buckminster Fuller, saying that he gave people the license to think "Big" and how he started his own journey along such lines.

 

shared by David McConville


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26 Things to Note Before You Develop a Website – Infographic

26 Things to Note Before You Develop a Website – Infographic | SocialMediaDesign | Scoop.it

If you are just getting started on the journey of developing your website, you may feel overwhelmed with all the things you need to figure out and plan before you even get started. There are definitely enough details to consider that it’s worth making a list so you don’t forget any of them. Or, instead of making your own list. This infographic from Pixaal showing the basic things to note before someone or company develop a website...


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Laser Focus Coaching's comment, April 25, 2013 5:53 PM
Great point Jayne.
Josie's comment, April 26, 2013 4:59 PM
Great points! I definitely would incorporate them into my workshops for entrepreneurs who may be just getting started or wondering why their site does not work!
AndySernovitz's curator insight, May 3, 2013 6:44 AM

There are definitely enough details to consider that it’s worth making a list so you don’t forget any of them. Or, instead of making your own list. This infographic showing the basic things to note before someone or company develop a website...

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When You Are On The Go, Less Is Always More: Curated Computing Is The Future of Portable Devices

Robin Good: The age of curated UI design for portable devices is already here.

 

But I had never thought of it this way. Until I ran into this interesting video clip from Sarah Rotman (back from May 2010) that made me think about curation in the realm of UI and content delivery design. 

 

"Forrester Research Analyst Sarah Rotman Epps talks about how Apple's iPad and other tablet devices will usher in a new era of personal computing.

 

Forrester Research calls this "Curated Computing"-- a mode of computing where choice is constrained to deliver less complex, more relevant experiences.

 

There's more at stake here than just tablets: Curated Computing will be the dominant design principle behind future form factors like wearable devices.

 

Product strategists that don't want to cede the future of devices to Apple should start thinking like museum curators and editors: Sometimes less is more." 

 

 

Is this really about "curation"?

 

What's your take on this?

 

Read more on the original "curated computing" Forrester concept here: http://blogs.forrester.com/sarah_rotman_epps/10-05-14-curated_computing_designing_for_the_post_ipad_era 


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