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These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.
Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.
What talents in digital marketing companies will look for in 2014
More And More People Connected To The Web For Longer Amounts of Time is a pretty great graphic and summary of our most Internet marketing future. This excellent article from trusted source Brian Solis implies the death of things such as: * The static web (everything moves all the time now).
* The lecture web (all content is conversation now).
* The textual web (visuals, visuals and visuals rule).
* The one size fits all web (mobile, social and local now).
* The work web (web worming into all hours now).
The web's working its way into everything from our refrigerator telling us it is time for service to our Social, Local and Mobile dreams and desires is the ubiquitous web, the infinite waterfall web, the web whose presence is taken for granted and ever-present. In a way we will know we've succeeded as Internet marketers when the word "Internet' is no longer part of our job description. When we return to being "marketers" again because Internet is understood we've safely arrived at our destination - The Next Web.