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How to Create Outstanding Social Media Pages [Infographic]

How to Create Outstanding Social Media Pages [Infographic] | SocialMediaDesign | Scoop.it

Each and every social network is different and need to be used in different ways, at different times, promoted differently, etc.

 

This infographic contains guidelines on how to create optimized social media pages for Facebook, Twitter, Pinterest, Google+ and Linkedin.


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Alexander Abramov's curator insight, November 16, 2013 7:36 PM

This infographic contains guidelines on how to create optimized social media pages for Facebook, Twitter, Pinterest, Google+ and Linkedin.

Jim Doyle's curator insight, December 5, 2013 10:10 PM

How to Create Outstanding Social Media Pages [Infographic]

Stéphane Hardel's curator insight, December 15, 2013 3:10 AM

Très social media ce matin ... D'ailleurs comment on fait pour bien les utiliser ? Hein ?

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How To Build a Competitive Business Model on the Footprints of Google, Facebook, Amazon and Apple

How To Build a Competitive Business Model on the Footprints of Google, Facebook, Amazon and Apple | SocialMediaDesign | Scoop.it

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Tom Hood's curator insight, February 22, 7:44 AM

is your next business model a platform?


This great blog post captured by curator Robin Good talks about platforms and the gang of four (Amazon, Google, Apple, and Facebook). 

 

"Today’s dizzying pace of change shows no signs of abating. If anything, it is likely to accelerate. So do everything you can to heed these lessons today, to be as prepared as possible for a vastly different tomorrow."


The ten lessons identified remind me also of the work of Rita McGrath (End of Competitive Advantage) who talks about six key areas in what she calls "The New Strategy Playbook":


1. Continuous Reconfiguration
2. Healthy Disengagement
3. Deft Resource Allocation
4. Innovation Proficiency
5. Discovery Driven Mindset
6. Entrepreneurial Career Management


and also the book, The Power of Pull...

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10 Strategic Ways to Optimize Your Pinterest Page - Infographic | Jeffbullas's Blog

10 Strategic Ways to Optimize Your Pinterest Page - Infographic | Jeffbullas's Blog | SocialMediaDesign | Scoop.it

ComScore has just reported that Pinterest has penetrated the top 50 list of most visited sites in the USA. But are you making the most of your Pinterest account? Tehmina Zaman tells us how to optimize our Pinterest presence . . .


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Social Media Revolution: Revitalizing Modern Business

Social Media Revolution: Revitalizing Modern Business | SocialMediaDesign | Scoop.it

The social media industry has revolutionized the online worlds, including the traditional methods to online marketing. Companies and businesses need to develop strategies of their own or they risk behind left in the dust by competitors.

Adeo Internet Marketing published this infographic to show you why modern business needs social media to help revitalize their online business and rise to the top.


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33 Social Media Career Tips [infographics]

33 Social Media Career Tips [infographics] | SocialMediaDesign | Scoop.it

Facebook, Twitter, Pintrest and Google+ are all sites that are gaining popularity on the Web and employer know it, which is why it’s important to optimize Internet presence with some social media career tips.

As companies search for their next viable candidate, sifting through hundreds and thousands of resumes for the perfect one, a common deciding factor is their presence online. While it is important to make one’s presence known, some commit the seriously sinful acts online, consequently deterring any potential future with a company and even the dream job.

With a few online image-building tips and strategic planning, these infographics can help individuals fight off the status-sharing obsession as well as reveal what employers are looking for in candidates online-wise. The social media career tips also explain how people can Tweet, Like, Pin or Plus 1 to maximize hiring potential for their desired field...


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christa appleton's curator insight, February 18, 2013 2:50 AM

Social media has become an important vehicle for supporting the CV and therefore employability. Its important learners are educated about the importance of a postive online presence, Infographics are great for summing an idea visually making it easy to digest. 

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Why Sales on Social Media Will Be Huge By 2015 [INFOGRAPHIC]

Why Sales on Social Media Will Be Huge By 2015 [INFOGRAPHIC] | SocialMediaDesign | Scoop.it

Shopping on social media may not be big right now, but by 2015, it's expected to explode...

A new infographic by has found that “social commerce sales are expected to bring in $30 billion each year by 2015, with half of web sales to occur through social media,” writes Samantha Murphy of Mashable. Currently, one in three small businesses use Facebook, while there are over 42 million fan pages on Facebook. Seventeen percent of those sell products on the pages.

Facebook fans are 79 percent more likely than a non-fan to purchase a product, and 74 percent of fans are more likely to recommend a company or product. The social media site also drives 26 percent of referral traffic to company websites. Right now ”20 percent of shoppers prefer to purchase products via Facebook than the brand’s website”— and that number is expected to climb.


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Sandra V. Barbosa's comment, November 21, 2012 3:56 PM
Thanks.
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How to Maximize Your New Twitter Profile

How to Maximize Your New Twitter Profile | SocialMediaDesign | Scoop.it

Everything you need to know about the new twitter design and how to use it to share your business story with images . . .


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Facebook Introduces Pinterest-Style, Curated "Collections"

Facebook Introduces Pinterest-Style, Curated "Collections" | SocialMediaDesign | Scoop.it

Robin Good: Facebook has introduced a new curation feature designed to allow its users to collect and organize their favorite "products" into so-called "Collections".

 

According to Hubspot "the new feature called 'Collections,' allows marketers to add “Want” or “Collect” buttons to news feed posts about products."

 

Source: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

The new FB "Collections" is publicly available to everyone, and it is being tested "with 7 retail partners -- Pottery Barn, Wayfair, Victoria’s Secret, Michael Kors, Neiman Marcus, Smith Optics, and Fab.com."

(you need to go to those FB brad pages to test it).

 

It also seems that the feature can be activated in at least three different ways by one of these three upcoming action buttons:

 

a) "Want": adds the product to a Timeline section of a user's profile called “Wishlist”

 

b) "Collect": adds the item to a Collection called “Products”

 

c) "Like": a special version of the standard "Like" button that also adds the item to “Products”

 

N.B.: While Collections are free for business pages to use, they're only visible to the page's fans. You have to "Like" the page in order to see these types of posts.

 

Find out more here: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

and here: http://techcrunch.com/2012/10/08/facebook-collections/

 

 

 

 

 

 


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2012 Update On Social Media Monitoring Tools (infographic)

2012 Update On Social Media Monitoring Tools (infographic) | SocialMediaDesign | Scoop.it

Oneforty recently surveyed 150 social media professionals to learn about what their main concerns were when it came to social media monitoring. Here's the griff . . .


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Namita Patel's comment, March 18, 2012 8:19 AM
Nice snapshot!
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How to Convert a Facebook Personal Profile to a Fan Page

How to Convert a Facebook Personal Profile to a Fan Page | SocialMediaDesign | Scoop.it

Maybe some of you have wondered whether this approach was possible and if so, how to go about it, here is the guide that should put you on the right track. [note MG]

 

After reading Mike Sansone’s blog about how he was inspired by my act to leave Facebook, but chose to convert his personal page to a fan page instead of deletion, I was inspired to create this how-to do it post. Facebook has what they call a “help section” on this, but as usual, it’s completely unhelpful. Before I dive into the few steps it takes to do this, see what you think (left):


So, as you can see, it never really answers the question on how to convert my personal account to a Facebook page. I don’t know about you but Help sections on websites that don’t actually answer the question, I find quite frustrating.

 

Anyway, enough of my rant, here’s how you do it

 

Read more: http://bit.ly/x0t3pO


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The Ultimate Guide to Implementing Facebook Comments on your Blog

The Ultimate Guide to Implementing Facebook Comments on your Blog | SocialMediaDesign | Scoop.it

An excellent guide for creating your own implementation of Facebook comments on your website. Easy to follow and implement. Test, you will be surprised! [note Martin Gysler]

 

Using Facebook Comments on your blog offers your readers a way to instantaneously comment on posts, as well as to share them without having to do any work. If you think this type of commenting system will suit your audience, read on to find out how you can implement it the right way.

 

Step 1: Create A Facebook App

 

Before you actually generate the Facebook Comments code and implement it on your blog, you need to create an app for your site.

 

Go to developers.facebook.com Click Apps Click Create New App Enter an App Display Name and Namespace

 

Read more: http://wp.tutsplus.com/tutorials/the-ultimate-guide-to-implementing-facebook-comments-on-your-blog/


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Carey Leahy's comment, February 4, 2012 2:12 PM
Well done Martin - I think you are 'curating' well in this environment by adding your perspective as a 'note' - I've noted it!
Martin Gysler's comment, February 5, 2012 7:30 AM
Thank you Carey, I'm glad you has noted it... .-)
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Facebook Timeline Banners | Custom Timeline Cover Maker FREE!

Facebook Timeline Banners | Custom Timeline Cover Maker FREE! | SocialMediaDesign | Scoop.it
timelinecoverbanner.com will give you a power to create more creative and customized timeline cover/banner to impress all your friend.

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A User's Guide to Facebook's New Timeline Feature | Entrepreneur.com

A User's Guide to Facebook's New Timeline Feature | Entrepreneur.com | SocialMediaDesign | Scoop.it
As Facebook begins rolling out its much-anticipated user interface, Timeline, now's the time to get to know what's so different about it -- and how to use it.

 

The Timeline interface, which will eventually replace the existing one for all personal Facebook profiles, is your Wall and Profile rolled into one with additional tools for documenting your life -- from the day you were born to the here and now. You can add a cover image at the top of your Timeline, add life events such as your high school graduation or your summer vacations, map places you've been, list pets you've owned, document relationships you started or ended and much more...


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Backup, Archive and Search All of Your Twitter, Facebook and Gmail Data with Norton Labs Ditto

Backup, Archive and Search All of Your Twitter, Facebook and Gmail Data with Norton Labs Ditto | SocialMediaDesign | Scoop.it

Via Robin Good
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Robin Good's curator insight, May 19, 2013 11:48 PM



Ditto is a FREE, automated weekly backup of Twitter, Facebook and Gmail with integrated search capabilities.


To curate, means also ability to archive, preserve and safely store the data/information/content available in your newsradar/collection/lineup. As a matter of fact, if you decided to follow-up on an academic pursuit of your data-curation interests, you would be immediately confronted with the learning of the best methodologies, tools and workflows utilized to preserve and archive digital data.


In addition, given the times we are in, and who controls our data, you can never know what happens next, and whether you are always going to be able to access both your account and the data that's in it.


For these reasons I think it is relevant for anyone involved in professionally managing content / data, such as a content curator does, to have the ability to easily and automatically backup all of his Twitter / Facebook data as well as his own Gmail.


With Ditto, you can export all of your backed up data from Facebook, Twitter or Gmail, into a handy PDF file.



Free to use. (max 3GB of archive space can be used - if you leave out your Gmail, that's plenty of space.)


Find out more: https://ditto.norton.com/


Try it out now: http://ditto.norton.com/services




Dr. Michael Simmons's curator insight, May 20, 2013 12:30 PM

Daunting, but probably the direction in which we need to go.

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9 Trends Now In Social Media

Rather than the usual look ahead at year end, this looks at trends happening right now in social media being implemented by brands globally

Via David Blundell, Gerrit Bes
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Margareth Baulard's curator insight, December 13, 2012 3:04 AM

Les tendances du moment et non pas une rétrospective de 2012 !

Geoffrey Cooling's curator insight, December 16, 2012 8:16 AM

Nice outline of current use

Art Jones's curator insight, March 20, 2013 10:39 AM

Good infornation presented in a great way (Visual)!

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[Infographie] Quels sont les réseaux sociaux leaders en 2012 ?

[Infographie] Quels sont les réseaux sociaux leaders en 2012 ? | SocialMediaDesign | Scoop.it

Si les réseaux sociaux ont indéniablement pénétrés dans nos vies, tous ne sont pas logés à la même enseigne. Bien entendu Facebook fait toujours figure de champion en 2012 et Twitter est toujours le bon challenger. Mais d’autres réseaux d’un nouveau genre ont fait leur apparition, tel Pinterest, qui grandit à vitesse grand-V.

(...)

 


Via Kevin Meyer, Pharmacomptoir / Corinne Thuderoz, Pascal Faucompré, Julien Coualan, Fabien Boschat
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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | SocialMediaDesign | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.


So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


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The 5 Types of Social Followers that Every Business Needs [INFOGRAPHIC]

The 5 Types of Social Followers that Every Business Needs [INFOGRAPHIC] | SocialMediaDesign | Scoop.it

When you’re a brand establishing yourself on social platforms such as Twitter and Facebook, in the very early days you’re usually less concerned about who is following you and more about how many...

It’s superficial, of course, but large numbers of followers on Twitter and Likes on your Facebook Page do have provide a level of social proof that makes you more attractive to new followers, and new Likes – when someone sees that you’re already popular, they’re far more likely to make the leap and get on board themselves.

But for businesses looking to maximize the ROI of their social media strategy, how many is always far, far less important than who. Pretty soon you realise that a big number is meaningless unless it’s actually converting into brand awareness, website footfall and sales – so who should you be looking to attract?

Early adopters, social sharers and power-users are all pivotal in helping your brand reach critical max, but they’re not alone. Indeed, lurkers and even haters can become powerful influencers if you take the time to engage and inspire them.

This infographic takes a look at the five types of social follower that every business needs...


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Facebook Launches Global Pages for Brands

Facebook Launches Global Pages for Brands | SocialMediaDesign | Scoop.it

What is Global Pages?

Global Pages is a streamlined solution to create a better experience for global businesses and their community on Facebook. Essentially, it creates a central hub, allowing brands to have one global brand identity. Brands will be able to customize their Page’s look and feel for each country or geographic region, while maintaining global metrics such as Likes, People Talking About This, and check-ins.

 

How It Works

Instead of the current multi-page model in which brands have created their own localized solution, they will now have the ability to create local country-specific or regional versions of their pages that will sit within one central hub on Facebook, following a unified naming convention.

 

Brands that follow a Global page model will have the opportunity to localize the following features:

Cover Photos Profile Photo Tab Structure Photos Access to local Facebook Insights data Brand Mailbox Vanity URL Milestones About Section

 

What Does This Mean For Brands?

 

Continue Reading .... 

 


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Report: Students On Facebook Study 10 Times Less Than Non-Users

Report: Students On Facebook Study 10 Times Less Than Non-Users | SocialMediaDesign | Scoop.it

We all know that as students progress through their school years, their homework load increases. Fifteen year olds may look longingly back to when they were ten and had a whole lot less work to do at home. According to the handy infographic below, the average 6-8 year old spends 9 hours per week studying, vs. 14 hours per week for college students. That doesn’t seem so awful, especially when you consider that the average student spends 4.39 hours per day watching television.


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Orange | Facebook

Orange | Facebook | SocialMediaDesign | Scoop.it

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Celebritize You's comment, July 1, 2013 10:00 AM
Pretty cool. All the top news headlines in one spot.
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Facebook Timeline For Fan Pages: 21 Key Points For Marketers

Facebook Timeline For Fan Pages: 21 Key Points For Marketers | SocialMediaDesign | Scoop.it

A great post from Mari Smith. After reading this 21 key points, you'll know all what you need, to set your Facebook fan page in a professionnal way. [note mg]

 

If you have not yet converted your Facebook fan page over to the new Timeline design, your page will automatically convert on March 30th, 2012 which is coming up fast. This post covers the majority of basic settings and features you need to know. Even if you’ve upgraded, you’ll find some tips here!

 

First, review this marked up screenshot for a tour of most of the features — click the image to view full size (you may need to click again on the image on the next page):...

 

Read more: http://www.marismith.com/facebook-timeline-for-business-pages-key-points-know/#


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5 Ways Writers Can Break Out of the Tired Old Social Media Box

5 Ways Writers Can Break Out of the Tired Old Social Media Box | SocialMediaDesign | Scoop.it

The social media world is changing daily. In other words, we must be alert and aware of the new tools that could support us in our approach. This interesting article speaks about some "new" tools that can also help us to go towards to success. [note Martin Gysler]

 

It’s time to teach that old dog some new tricks.

 

That old dog I’m referring to is social media.

 

Sure, you’re already blogging, and on Twitter, LinkedIn, Google+, Facebook, and more. Great.

 

But I’m telling you — there’s more to social media than meets the eye. The final chapter on social media hasn’t been written.

 

When I kicked off my writing business in April, I decided to use social media my way.

 

I approached these overused networks as if I’d never heard of them. I made my own rules. I set different expectations. You could say I wrote my own chapter on social media marketing.

 

Read more: http://www.copyblogger.com/creative-social-media/


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How To Integrate Facebook, Twitter And Google+ In WordPress

How To Integrate Facebook, Twitter And Google+ In WordPress | SocialMediaDesign | Scoop.it

Integrating social media services in your website design is vital if you want to make it easy for readers to share your content. While some users are happy with the social media buttons that come built into their design template, the majority of WordPress users install a plugin to automatically embed sharing links on their pages. Many of you will find that a plugin does exactly what you need; others not so much. Some are poorly coded, and most include services that you just don’t need. And while some great social media plugins are out there, they don’t integrate with every WordPress design.

 

If you aren’t comfortable editing your WordPress templates, a plugin is probably the best solution. If you are comfortable making a few edits to your theme, then consider manually integrating social media so that you have more control over what services appear on your website.


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30 Social Media Predictions for 2012 From the Pros

30 Social Media Predictions for 2012 From the Pros | SocialMediaDesign | Scoop.it

How will social media impact businesses in 2012?

Social Media Examiner sought expert opinions from a wide range of pros you're likely familiar with.


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David Blundell's comment, January 5, 2012 12:35 AM
Thanks all for your thanks and re.scooping. Lots of good stuff in these predictions methinks . . .