Robin Good: If you want to create valuable content online that meets and intercepts your specific user needs, here is a good set of strategies to follow.
In this guide, Rich Brooks shows three approaches that you can use to identify precisely what are the specific needs and issues of your audience that you should cover with your best content.
#1: Be the resource your customers really need
#2: Answer the unanswered questions
#3: Find the questions your customers are asking
From the original article: "If you want to attract and engage a loyal audience to your blog, you need to be continually creating content that is of interest to them, not necessarily of interest to you.
By researching your keywords, digging a little deeper and uncovering the questions your ideal customer is asking, you can build a blog that builds your business."
Good strategies. 8/10
Full article: http://www.socialmediaexaminer.com/blog-content/
Via Robin Good