Social TV is everywhere
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Rescooped by Ludovic Bostral from La Nouvelle Télévision
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Living Social: How Second Screens Are Helping TV Make Fans - Nielsen Social

Living Social: How Second Screens Are Helping TV Make Fans - Nielsen Social | Social TV is everywhere | Scoop.it
How is #socialmedia changing the relationship viewers have with TV? #secondscreen #socialtv http://t.co/d74FEtyqlc http://t.co/eLG2vFSD0K

Via Mattia Nicoletti, Clément Morin
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Rescooped by Ludovic Bostral from SocialTV - SecondScreen
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Nielsen to Incorporate Mobile Viewing into TV Ratings and Dynamic Digital Ratings

Nielsen to Incorporate Mobile Viewing into TV Ratings and Dynamic Digital Ratings | Social TV is everywhere | Scoop.it

Via Phil Khattou
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Rescooped by Ludovic Bostral from screen seriality
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Facebook To Provide Nielsen With Aggregated, Anonymized Data On TV Viewers - AllFacebook

Facebook To Provide Nielsen With Aggregated, Anonymized Data On TV Viewers - AllFacebook | Social TV is everywhere | Scoop.it
Facebook will begin sending anonymized information on the ages and genders of viewers of specific television shows to ratings-measurement outfit Nielsen this fall, the Los Angeles Times reported.

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, July 15, 2014 10:43 PM

The agreement between Facebook and Nielsen, privacy issues apart , it is very important because together with Twitter data gives a partially complete vision to advertising investors on social tv opportunities

Rescooped by Ludovic Bostral from La Nouvelle Télévision
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Is the second screen obsession over-rated?

Is the second screen obsession over-rated? | Social TV is everywhere | Scoop.it
The media industry loves the second screen phenomenon, but most people aren't actually using their tablets to do things related to the programs or advertising they're watching on TV, according to OzTam.

Via Mattia Nicoletti, Clément Morin
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Mattia Nicoletti's curator insight, February 28, 2013 2:26 AM

Australians seem not to like second screen...