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Rescooped by Ludovic Bostral from SOCIAL MEDIA, what we think about!
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20 Ways to Master Google+

20 Ways to Master Google+ | Social TV is everywhere | Scoop.it
Google+: what you need to know about the Google+ platform to enhance your user experience.

 

Google+ is rapidly evolving.

 

If you’re looking for easy ways to improve your knowledge and experience with this hot new social network, keep reading.

 

The fast-paced development of Google+ has become a force to be reckoned with. Social media marketers and community managers will undoubtedly feel the pressure to keep up.

 

In this post, I’ll share 20 tips and resources to help you keep learning about Google+ and ways to enhance your user experience.

 

#1: First things first: Get started with Google+...


Via Martin Gysler
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Rescooped by Ludovic Bostral from SOCIAL MEDIA, what we think about!
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The Art Of Seductive Landing Pages

The Art Of Seductive Landing Pages | Social TV is everywhere | Scoop.it

People don’t just want to be educated about what you offer. They want to be seduced.

Yes, seduced.

Being seduced is an exhilarating experience. 

 

First, recognize that seduction is not synonymous with deception. Being seduced is fun. Being deceived is not. It’s unfortunate that shady advertisers have conflated the two. But the world’s best brands pursue “honest seduction,” touching us emotionally as a way to begin a genuine, mutually rewarding relationship.

 

So while I fully recommend incorporating the best principles of content marketing in your conversion optimization — educating, informing, and leading thoughts — I implore you to communicate more than that. Impart the spirit of your organization, your brand, speaking to the heart as well as the mind.

Here are two suggestions to make your landing pages more seductive...


Via Giuseppe Mauriello, Martin Gysler
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Rescooped by Ludovic Bostral from SOCIAL MEDIA, what we think about!
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25 Ways to Use Facebook to Brand and Build Your Business

25 Ways to Use Facebook to Brand and Build Your Business | Social TV is everywhere | Scoop.it

Facebook is a great place to connect with existing friends and reconnect with old ones. It is amazing how many connections have been rekindled within Facebook. While Facebook is a great social tool, it is also a highly effective business tool if utilized correctly. Statistics reflect that Facebook is a huge network just waiting for your business to tap into. Facebook has grown to over 400 million active users, the average user is spending approximately 55 minutes a day on Facebook and more than 80,000 websites have implemented Facebook connect. Businesses are just beginning to catch on to the social media wave. You can promote your business, product or service, land jobs and connect with your customers because, trust me, they are there!...


Via Martin Gysler
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