Social TV is everywhere
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NBC: Olympics Show Wide Second-Screen Use

NBC: Olympics Show Wide Second-Screen Use | Social TV is everywhere | Scoop.it
Slightly more than half of the people who watched the Sochi Olympics on NBC also used a computer, tablet or smartphone to get information about the games while the TV was on, the network said Wednesday. NBC closely studies how Americans follow the action partly because the Olympics are a...

Via Mattia Nicoletti
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Rescooped by Ludovic Bostral from screen seriality
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NBC Olympics seals social TV deal with Facebook

NBC Olympics seals social TV deal with Facebook | Social TV is everywhere | Scoop.it
NBC and Facebook have agreed to integrate NBC's Olympics content in various ways across the social network, to drive conversation about the Sochi Games and NBC's coverage of the event.

Via Mattia Nicoletti
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