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Rescooped by Ludovic Bostral from screen seriality
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Facebook To Provide Nielsen With Aggregated, Anonymized Data On TV Viewers - AllFacebook

Facebook To Provide Nielsen With Aggregated, Anonymized Data On TV Viewers - AllFacebook | Social TV is everywhere | Scoop.it
Facebook will begin sending anonymized information on the ages and genders of viewers of specific television shows to ratings-measurement outfit Nielsen this fall, the Los Angeles Times reported.

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, July 15, 2014 10:43 PM

The agreement between Facebook and Nielsen, privacy issues apart , it is very important because together with Twitter data gives a partially complete vision to advertising investors on social tv opportunities

Rescooped by Ludovic Bostral from La Nouvelle Télévision
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Facebook, Youtube, Twitter : comment les groupes TV anglais s’engagent sur le social

Facebook, Youtube, Twitter : comment les groupes TV anglais s’engagent sur le social | Social TV is everywhere | Scoop.it

Via Phil Khattou, La Nouvelle Télévision
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Rescooped by Ludovic Bostral from SocialTV - SecondScreen
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Etude #SocialTvVision 2014

Etude OmnicomMediaGroup et Mesagraph sur les Interactions Sociales Face aux Programmes TV. Plusieurs insights clés : usages Facebook plus importants que Twitte

Via Phil Khattou
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Facebook ‘Trending Unit’ New Player in Social TV Battle - Lost Remote

Facebook ‘Trending Unit’ New Player in Social TV Battle - Lost Remote | Social TV is everywhere | Scoop.it
Facebook ‘Trending Unit’ New Player in Social TV Battle

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, December 18, 2013 1:25 PM

Facebook is developing a live social tv strategy... Will Twitter be afraid of it?

Rescooped by Ludovic Bostral from Social TV Conference
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TOK.tv | The Second Screen Battle: User Behavior is the Secret Weapon

TOK.tv | The Second Screen Battle: User Behavior is the Secret Weapon | Social TV is everywhere | Scoop.it
#secondscreen experiences modify & control habits, instead of getting the most out of existing behaviors: http://t.co/PCAXPFSfWL

Via Mattia Nicoletti, #SocialTVConf
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Mattia Nicoletti's curator insight, November 14, 2013 11:57 AM

"Here comes the point: most of the second screen experience so far aim to modify and control habits, instead of give value to usual behaviors and trying to getting the most out of them. Twitter’s success in Social TV comes from users’ spontaneous habit to comment about what they are watching: Twitter is quick, brief and easy to use. But it can’t control all the watching experience moments."

Rescooped by Ludovic Bostral from SOCIAL MEDIA, what we think about!
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25 Ways to Use Facebook to Brand and Build Your Business

25 Ways to Use Facebook to Brand and Build Your Business | Social TV is everywhere | Scoop.it

Facebook is a great place to connect with existing friends and reconnect with old ones. It is amazing how many connections have been rekindled within Facebook. While Facebook is a great social tool, it is also a highly effective business tool if utilized correctly. Statistics reflect that Facebook is a huge network just waiting for your business to tap into. Facebook has grown to over 400 million active users, the average user is spending approximately 55 minutes a day on Facebook and more than 80,000 websites have implemented Facebook connect. Businesses are just beginning to catch on to the social media wave. You can promote your business, product or service, land jobs and connect with your customers because, trust me, they are there!...


Via Martin Gysler
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Rescooped by Ludovic Bostral from SocialTV - SecondScreen
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Etat des lieux de la Social TV et présentation du Market Insight

Etat des lieux de la Social TV et présentation du Market Insight | Social TV is everywhere | Scoop.it
Seevibes annonce le lancement de son Market Insight et la publication d'un livre blanc social TV.

Via Phil Khattou
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Rescooped by Ludovic Bostral from La Nouvelle Télévision
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For Real-Time Super Bowl Marketing, Brands Chose Twitter Over Facebook

For Real-Time Super Bowl Marketing, Brands Chose Twitter Over Facebook | Social TV is everywhere | Scoop.it
Facebook has been working hard to convince users and advertisers that it's a venue for real-time conversations, not just a place for talking about something before and after the fact.On the evidence from Super Bowl Sunday, it still has quite a ways to go before it catches up with Twitter as a live medium, however. In fact, it appears to be losing ground.

Via La Nouvelle Télévision
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Retour sur le dispositif digital du Téléthon 2013 : moyens, organisation et résultats - French SocialTV

Retour sur le dispositif digital du Téléthon 2013 : moyens, organisation et résultats - French SocialTV | Social TV is everywhere | Scoop.it
Les coulisses du dispositif digital du Téléthon 2013 et les résultats dans une infographie

Via Phil Khattou, La Nouvelle Télévision
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Facebook Now Reaches More Young People Each Day Than The 4 Biggest TV Networks Combined

Facebook Now Reaches More Young People Each Day Than The 4 Biggest TV Networks Combined | Social TV is everywhere | Scoop.it
Here's another chart from the FUTURE OF DIGITAL deck we presented at Business Insider's IGNITION conference this week.The chart shows the staggering reach and influence of Facebook.Specifically, the (Facebook now reaches more young people than TV ...

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, November 15, 2013 5:19 AM

Facebook reaches more more young people than free television according to a research of BI Intelligence

Rescooped by Ludovic Bostral from SocialTV - SecondScreen
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Acheter des publicités sur Facebook entièrement synchronisées avec les publicités TV

Acheter des publicités sur Facebook entièrement synchronisées avec les publicités TV | Social TV is everywhere | Scoop.it
Les agences et annonceurs pourront acheter des espaces publicitaires sur Facebook entièrement synchronisés avec les publicités TV

Via Phil Khattou
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