"Enriched" Television: Two Screens or Nothing [French] | Social TV & Second Screen Information Repository | Scoop.it

Forget talking about television and the second screen says Le Monde. The new epithet of choice is "enriched" televison where all devices are preordained to work with TV content and deliver an enhanced experience. France Television already has a team of 10 people working  on new transmedia narratives and French commerical broadcaster M6 is advocating the feedback loop that social TV creates between audiences and producers.