Social TV & Second Screen Information Repository
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Social TV & Second Screen Information Repository
A collection of articles and commentary on Social TV and the Second Screen
Curated by Nicholas Barr
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#YAPPFACTOR second screen show review

#YAPPFACTOR second screen show review | Social TV & Second Screen Information Repository | Scoop.it

On Saturday night zeebox produced an unoffical second screen show to play alongside X Factor in the UK.

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Will zeebox make ITV demand Syco surgery?

Will zeebox make ITV demand Syco surgery? | Social TV & Second Screen Information Repository | Scoop.it

Zeebox is guaranteed to grab headlines, boost downloads and stimulate debate with their latest wheeze for the second screen. From a marketing perspective alone, it is worth doffing our caps in respect of the sheer chutzpah of their guerilla tactics.

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