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Youtoo TV finds success selling the technology to networks and productions companies...
Television (Photo credit: *USB*) There's a debate about how you watch TV that boils down to this: Are you willing to lean forward? Meaning, is the average viewer willing to engage with the television show in new, more active, ways.
Join Brian and he talks with the SVP of Digital for USA about the current and future landscapes of #SocialTV
This is a good read, although full disclosure Alan workd for KIT Digital, a player in the Social TV Space.
Zeebox continues to make a big push into US #SocialTV
A) Is Twitter the defacto Social TV app of choice and B) Is Social TV really failing? (I suspect it is WAY to early to give a verdict)
For Social TV to become more than a Twitter feed it's all about crunching and parsing a lot of real-time data.
"Social TV" service GetGlue says it's now rivaling Twitter when it comes to certain kinds of TV shows. But it may be that many of us are happy not to chat about TV shows at all.
Last week I had the pleasure of doing a keynote at the Televisa Conference in Mexico City.
Britney Spears buzz accelerates because of ‘X Factor’...
Tracy Morgan’s Emmys stunt ignites 25,000 tweets...
Lost RemoteHow social TV buzz really does move the ratings needleLost RemoteTo be fair, Steinberg admits there's some value in social TV data, but he remains unconvinced about its ability to drive ratings, and by extension, any ability to predict...
for all the enthusiasm about social tv, there's a disconnect between people who tweet about tv -- or check in or co-view -- and people who really watch.
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A good round up of the current stats of the #Social TV landscape
Twitter is the de-facto platform for many Social TV participants. Now Twitter plans to solidify that position with a business plan. And this is the guy that will take on that challenge.
Today this dashboard is only in Canada, but if they can prove accurate corelation between social buzz and ratings, this will prove a valuable tool for US TV execs and agencies.
social tv should revolve more around consumers' core interests and less around loyalty points and stickers, according to jeff schroer, co-founder of ibubblr.
Mere days after launching in the US with some seriously heavyweight backers, UK-based Social TV app Zeebox has added media giant Viacom to its list of stateside strategic partners.
Fox has announced a major partnership with analytics shop trueAnthem to track social TV across their properties. The announcement comes just as the fall TV season is about to kick into high gear and social TV buzz will surely follow.
social tv presents big opportunities, but there are big hurdles as well to overcome first, according to evan silverman, senior vp-digital media at a&e.
"Second screen" apps haven't made much headway so far. But now a U.K. import, backed by one of the biggest players in American TV, will try.
Social TV Advertising And Monetization Elements via Never.no Blog. The bottom line is that when ... Social TV check-ins, on the other hand, have no such objective value (except in the mind of their purveyors).
AdAge.comSix Reasons You Should Attend Ad Age's Social Engagement/Social TV ...AdAge.comWe won't be talking about social TV in a vacuum.
Part 1: Driving revenue via Social Share If there is any question that seems to be playing on repeat these days, it’s how do we monetize Social TV?
never.no Reveals Trend Discovery Tools to Help Drive Conversation During ...APP Market“Producers and on-air talent are faced with the tremendous responsibility of keeping a broadcast flowing in front of the camera, and in this age of Social TV, that...
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