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“News and Trends in Social Media”
Curated by Nate Ludens
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Created Dec 13, 2011
Created by Nate Ludens
Updated May 17
Posts 61
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www.nextmobilephones.com - May 17, 10:35 AM

Facebook Pages Manager for iPhone Coming Soon | Next Mobile Phones

Interesting. Nice to see some love for the Page Admins.
Via Miguel Rodriguez
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www.mckinseyquarterly.com - April 30, 10:48 AM

Demystifying social media - McKinsey Quarterly

As the marketing power of social media grows, it no longer makes sense to treat it as an experiment. Here’s how senior leaders can harness social media to shape consumer decision
making in predictable ways.
Via Governance Team
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thenextweb.com - April 17, 10:42 AM

Foursquare 20M users, 2B checkins, a million new signups per month

Celebrating what its users have christened 4sqDay, location-centric service Foursquare has announced that it now has 20 million users accounting for 2 billion checkins and adding another ...

***** So nice to be on the right side of Metcalf's Law (value of a network is square its members). FourSquare has great UI, cool gamification and 20M users. Amazing and great scoop from Khaled. Marty


Via Khaled El Ahmad, Martin (Marty) Smith, Jose H. Flores
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www.webanalyticsworld.net - March 19, 10:59 AM

Growth of Mobile Commerce Infographic

Infographic showing mobile commerce and ten of the latest developments that have sparked its growth and continuing evolution.
Via Miguel Rodriguez
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blogs.wsj.com - March 14, 10:50 AM

Foursquare Moves Beyond Check-Ins

Foursquare, the company for known its location-based social app, is exploring a move that will put those roots in the background as it seeks to instead highlight the trove of data it has collected about its users' habits.
Via Mark Mayhew, Cyndee Haydon www.SandbarsToSunsets.com, Jose H. Flores
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www.theconversationmanager.com - March 9, 10:41 AM

5 ways to involve the customer in your decision-making

Of all companies, 3 percent has some sort of experience with developing a new product together with its consumers, according to an InSites study. In most cases the collaboration is started as a sort of pilot project. If the test proves to be successful, structural collaboration is expanded.
Via Richard Andrews
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www.bluefocusmarketing.com - March 5, 11:10 AM

The Rise of the Employee Brand | Blue Focus Marketing

While the stragglers sit still trying to figure it out, the smart brands have evolved into social brands. However, while the social brands sit patting themselves on the back for their innovation, the really smart brands are busy building engaged communities from inside out. These wise businesses are starting to understand that they need to operationalize their social media functions internally. Realizing that if they want to become social businesses, these brands have decided they need to start tearing down silos and engaging employees.


Via Maddie Grant, Hessie Jones
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www.huffingtonpost.com - February 22, 10:39 AM

New Twitter Apps Released For iPhone, Android, Kindle Fire, Nook Tablet - Huffington Post

eWeekNew Twitter Apps Released For iPhone, Android, Kindle Fire, Nook TabletHuffington PostNew versions of Twitter's mobile apps are coming in to land on a device near you.
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pinterest.com - February 22, 10:32 AM

Personal Branding - Say what? #Infographic

Personal branding is becoming crucial for your online reputation.


Via Maria-Cristina Terenzio, Khaled El Ahmad, Jose H. Flores
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www.sfgate.com - February 20, 10:29 AM

Facebook, It's Time To Face Facts: You Need Apple More Than It Needs You (AAPL) - San Francisco Chronicle

Facebook, It's Time To Face Facts: You Need Apple More Than It Needs You (AAPL)San Francisco ChronicleIt's time for Facebook to go hat in hand to Apple and make a deal to get integrated in iOS and OS X.
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socialmediatoday.com - February 11, 12:32 PM

A Brief Insight Into Facebook Marketing (Infographic) 2012 | Social Media Today

Did you know Facebook is currently the largest single publisher of all U.S. ad impressions? Or that over a quarter of engagement comes from content posted on the Facebook newsfeed?
Via Hessie Jones
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www.huffingtonpost.com - February 8, 10:51 AM

Will Facebook's IPO Change Social Media? - Huffington Post

New York Times (blog)Will Facebook's IPO Change Social Media?Huffington PostFacebook's IPO may well be the biggest and most hyped IPO ever... and for good reason.
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www.simplyzesty.com (via @beesocialbiz) - February 7, 10:51 AM

Top tips for brands on Pinterest – Simply Zesty - Simply Zesty

Your ultimate guide to Pinterest, featuring top tips to optimise your account, gain followers, build a community and make the most of everything Pinte (Top tips for brands on Pinterest Your ultimate guide to Pinterest, featuring top tips to optimise...
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www.fastcodesign.com - April 30, 10:49 AM

Choose flight's Seatmates based on Facebook and LinkedIn profiles

Who will be your seatmate in the plane ? KLM is taking chance out of the equation with its Meet & Seat program, which allows you to select seatmates well before takeoff based upon their LinkedIn or Facebook accounts. Since launching in early February, more than 1,100 profiles have been shared so far.


Via Jb Burdin
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designtaxi.com - April 30, 10:47 AM

Turn Dog Poop Into Free WiFi

To encourage dog owners to be considerate for others, a mexican Internet portal has created a campaign that offers people free WiFi when they pick up their dog poop and drop it into a special box in the park. The weight of the poop is calculated, and gives everyone free WiFi in return—the more the weight, the more minutes of free WiFi.


Via Jb Burdin
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m.techcrunch.com - April 9, 10:59 AM

Twitter Puts Its Foot Down, Takes Five Biggest Spammers To Federal Court - TechCrunch

TechCrunch.com...
Via Jose H. Flores
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www.bloggingtips.com - March 19, 10:58 AM

What is Wordpress? Everything You Need to Know About Wordpress - Blogging Tips

The majority of us already know what WordPress is, but when you put everything into a visual perspective you can appreciate the numbers behind the world’s favorite blogging software. Let’s take a look at some of the numbers behind WordPress and the more than 70 million web sites and blogs that are currently running of it’s content management solutions.


Via Annie Infinite, ABroaderView, Lisa Buben, Jose H. Flores
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www.businessesgrow.com - March 14, 10:49 AM

Are Content Curators The Power Behind Social Media Influence?

"ExactTarget’s research shows that only 7% of online users are megaphones. It’s unclear where exactly these Curators are drawn from in the traditional triangle, but according to ExactTarget, 65% percent of them are creators. I expect the remainder span some part of the commenters."

 

It's true. There's conventional wisdom that on the Web 90% only consume content, 9% primarily comment, and 1% are content creators. So where do the new class of content curators (like yours truly) belong?


Via maxOz, Secunoid, Mike Ellsworth, Jose H. Flores
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topdogsocialmedia.com (via @Bo_Knows_Homes) - March 8, 12:20 AM

5 Ways To Profit With Your Social Media Strategy

Here are 5 surefire ways to turn a profit with your social media strategy from Melonie Dodaro of Top Dog Social Media. (RT@MelonieDodaro 5 Ways to Use Social Media to Make a Profit!
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www.youtube.com - March 1, 10:28 AM

Kevin Allocca: Why videos go viral

http://www.ted.com Kevin Allocca is YouTube's trends manager, and he has deep thoughts about silly web video. In this talk from TEDYouth, he shares the 4 rea...
Via Jose H. Flores
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www.fastcompany.com - February 22, 10:35 AM

Helping Your Employees Find Their "Flow" | Fast Company

We all know the saying "If you want something done, give it to a busy person." It’s sound advice--but it’s also a dangerous habit unless you step back occasionally to see what impact it might be having on the busy person’s experience at work.
Via Sandeep Gautam, Richard Andrews
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www.usatoday.com - February 20, 10:30 AM

Craft brewer has 50 million reasons to 'like' Facebook fans - USA TODAY

USA TODAYCraft brewer has 50 million reasons to 'like' Facebook fansUSA TODAYBy Tom Rotunno, CNBC.com In this age of Facebook and Twitter, capitalizing on new media is both an opportunity and a conundrum for many companies.
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blog.sysomos.com (via @markevans) - February 13, 10:43 AM

The World Beyond Fan Acquisition « Sysomos Blog

The world beyond fan acquisition, likes and followers http://t.co/yfx7AEgf via @sysomos...
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www.web-strategist.com - February 11, 12:27 PM

P&G Layoffs Signal Focus on Digital Industry « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

The industry should see this as a bellwether moment. This spending giant has significantly shifted funding towards digital marketing, and marketers should take note as it indicates that digital marketing will:

See an increase in spend in overall digital marketing. Overall this is an indicator of continued growth towards digital which includes mobile, web and social. In fact, a recent report indicates the overall digital spend to be $40.6 billion. Yet within this, mobile is a fast mover with a growth rate of 50.2%, to a mere $1.8 billion, while social technology and service will rise by 33.3%, to $2.1 billion.

Makes marketing accountable, through analytics and tracking. Unlike traditional mass advertising and carpet bombing styles of marketing, digital marketing can be instantly tracked providing analytics to decision makers, and eventually helping marketers to course correct an effort in real time. Expect future generation analytics software will start to be predictive –rather than just historical.

Will need to integrate paid, owned, and earned. Yet despite the shift towards digital, the savvy agencies and marketers are already thinking in an integrated fashion to use these tools cross channel, cross experience, and cross audience. We even saw for one of the first times, P&G is experimenting cross-brand, by inserting Old Spice into the Bounce category.


Via Governance Team
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www.zdnet.com - February 8, 10:50 AM

Former Google exec: Facebook, Twitter are killing search - ZDNet (blog)

The GuardianFormer Google exec: Facebook, Twitter are killing searchZDNet (blog)By Emil Protalinski | February 7, 2012, 3:46pm PST Summary: Former Google executive Stafford Masie believes that traditional search is dying because users are choosing...
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