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Rescooped by Debbie Horovitch from Social Media, Social Business
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In Content Marketing The Title Is THE THING: How To Create Awesome Titles

In Content Marketing The Title Is THE THING: How To Create Awesome Titles | Social Sparkle & Shine: Social Media Concierge | Scoop.it
Titles are a significant part of your content strategy because they draw readers into your content. Discover our 9 secrets for writing awesome blog post titles.

Via Martin (Marty) Smith, Michael Procopio
Debbie Horovitch's insight:

I need to get a LOT better at writing titles that draw people in! It's an important element - but at the same time, the smart, funny titles that are more like headlines, don't do as well for SEO organic results imho

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Jeff Domansky's curator insight, January 23, 2013 10:24 AM

Great tips: Bad titles, of course, bury your content ;=)

Brian Yanish - MarketingHits.com's curator insight, January 23, 2013 1:19 PM

READ THIS - Times up. That is about all the time you have to grab someone's attention in today's fast moving data stream. Don't spend hours writing a great post and forget the KICK BUTT title.

Michael Procopio's curator insight, January 27, 2013 11:35 AM

When I was at HP the editorial team did title tests and found noticable performance improvements.

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Rescooped by Debbie Horovitch from Social Media, Social Business
Scoop.it!

In Content Marketing The Title Is THE THING: How To Create Awesome Titles

In Content Marketing The Title Is THE THING: How To Create Awesome Titles | Social Sparkle & Shine: Social Media Concierge | Scoop.it
Titles are a significant part of your content strategy because they draw readers into your content. Discover our 9 secrets for writing awesome blog post titles.

Via Martin (Marty) Smith, Michael Procopio
Debbie Horovitch's insight:

I need to get a LOT better at writing titles that draw people in! It's an important element - but at the same time, the smart, funny titles that are more like headlines, don't do as well for SEO organic results imho

more...
Jeff Domansky's curator insight, January 23, 2013 10:24 AM

Great tips: Bad titles, of course, bury your content ;=)

Brian Yanish - MarketingHits.com's curator insight, January 23, 2013 1:19 PM

READ THIS - Times up. That is about all the time you have to grab someone's attention in today's fast moving data stream. Don't spend hours writing a great post and forget the KICK BUTT title.

Michael Procopio's curator insight, January 27, 2013 11:35 AM

When I was at HP the editorial team did title tests and found noticable performance improvements.

Rescooped by Debbie Horovitch from Community Managers keeping it sane
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Are Your #cmgr Hiring Expectations Realistic? | Sparkle & Shine

Are Your #cmgr Hiring Expectations Realistic? | Sparkle & Shine | Social Sparkle & Shine: Social Media Concierge | Scoop.it
If you've never hired or worked with a social media community manager before, you'll want to read this post for the 3 main areas where hiring managers struggle to have ...

Via ManonLeroux
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