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Experience the Difference! The Comprehensive Social Selling Program.

Experience the Difference! The Comprehensive Social Selling Program. | social selling | Scoop.it

Current plans available for the program. Targeting, prospecting, and engaging

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Why B2B Brands Must Invest In Social Media In 2013 [INFOGRAPHIC] - AllTwitter

Why B2B Brands Must Invest In Social Media In 2013 [INFOGRAPHIC] - AllTwitter | social selling | Scoop.it
Why B2B Brands Must Invest In Social Media In 2013 [INFOGRAPHIC]
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Digital Tactics Most Popular For B2B Marketing

Digital Tactics Most Popular For B2B Marketing | social selling | Scoop.it
The most popular marketing tactics used by B2B companies are digital, according to [pdf] a survey released in July 2012 by Sagefrog Marketing Group. When asked which of 16
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How Social Sellers Build Their Pipeline with LinkedIn

How Social Sellers Build Their Pipeline with LinkedIn | social selling | Scoop.it
This post describes a customer-centered strategy to grow your prospect list through LinkedIn. Free Account Networking Tool is provided.
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The Disappearing Sales Process - Forbes

The Disappearing Sales Process - Forbes | social selling | Scoop.it
Twenty-five years ago, I was but a mere snot-nosed kid out of college who suddenly decided that law school was not in the future. With a recession in full swing, and a need to pay the rent, I took the first job offered and went into sales.
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Social Selling: Facts and Stats

Social Selling is an innovative technique of identifying and engaging prospects on Social Media
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Making an Introduction: Cold Calling vs Social | Visual.ly

Making an Introduction: Cold Calling vs Social | Visual.ly | social selling | Scoop.it
The difference between making an introduction via cold calling and social media
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Jesper Dalhus's curator insight, May 21, 2014 5:14 PM

Hmm , ret stor forskel skulle jeg mene

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SocialSellsB2B: Customer 2.0 Doesn't Need Your Sales Rep Anymore. Are You Ready For The Change?

There's an interesting article in Forbes that discusses new trends in B2B customer behavior.

As a new research from Google and CEB titled "The Digital Evolution in B2B Marketing" shows, customers complete nearly 60%  through the sales process before engaging a sales rep, regardless of price point.
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Chart/table from: Modern B2B Marketing Said Most Influenced by Tech-Tracked ROI, Social Media

Chart/table from: Modern B2B Marketing Said Most Influenced by Tech-Tracked ROI, Social Media | social selling | Scoop.it
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SocialSellsB2B: Unique Value Propositions vs. Unique Problem Proposition. Or why it should be the Pain instead of the Gain.

That's always was a cornerstone for all sales pitches and starting point for conversations with customers. "Let me show you how we can help you ....", inevitably followed by some great benefit. An offer they can't refuse! It was based on the presumption that everybody was looking  to "Increase, Improve, Upgrade, etc.."  Yes, it's been working for a long time- especially when companies could afford to spend money on various improvements. Too bad, those days are over.
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