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Articles on how Social Media is Driving Search from http://JCPRinc.com
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TweetLevel: Making Sense of Twitter Influence Beyond #SEO

TweetLevel: Making Sense of Twitter Influence Beyond #SEO | Social Search & SEO | Scoop.it
The idea behind TweetLevel is that influence without context is irrelevant, and its features make this particular Twitter analytics very useful for SEOs.
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10 Reasons Why #PublicRelations #PR is a ‘Must-do’ for #SEO in 2013

10 Reasons Why #PublicRelations #PR is a ‘Must-do’ for #SEO in 2013 | Social Search & SEO | Scoop.it
Until recently SEO and PR often made uneasy bedfellows, although this has been changing as more people realize how much they have to offer each other. These are the best reasons SEO professionals should get to grips with public relations in 2013.
Josepf J Haslam's insight:

I agree with these conclusions; PR Firms that "get it" will win the whole Internet Marketing game...

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Most #Bing searchers click No. 1: Content marketing key to #SEO ascent

Most #Bing searchers click No. 1: Content marketing key to #SEO ascent | Social Search & SEO | Scoop.it
Bing's No. 1 option in SERPs generate up to 75 percent click-through rates - brands not at the top must get creative to attract web users online.
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Google Rewards App Developers Using #Google+ Sign-In With Better Visibility On Google Search #SEO

Google Rewards App Developers Using #Google+ Sign-In With Better Visibility On Google Search #SEO | Social Search & SEO | Scoop.it
What are the most popular activities done or content consumed by apps? Google’s now bringing that information to its search results, assuming the app developer makes use of Google+ Sign-In, that is.
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Tap Enthusiasm Using Social Media To Create Influence With SEO - MediaPost Communications

Tap Enthusiasm Using Social Media To Create Influence With SEO - MediaPost Communications | Social Search & SEO | Scoop.it
Hospitality 1st
Tap Enthusiasm Using Social Media To Create Influence With SEO
MediaPost Communications
However, one oft-overlooked benefit from social media within a non-profit context is the SEO value of the activity.
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Enterprise SEO Tools 2013: A Buyer's Guide - Search Engine Land - Search Engine Land

Enterprise SEO Tools 2013: A Buyer's Guide - Search Engine Land - Search Engine Land | Social Search & SEO | Scoop.it
Inman.com
Enterprise SEO Tools 2013: A Buyer's Guide - Search Engine Land
Search Engine Land
Are you responsible for SEO in your large organization?
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#Advisor's : Social Media Is Catalyst for #Investment Changes Among #Affluent

#Advisor's : Social Media Is Catalyst for #Investment Changes Among #Affluent | Social Search & SEO | Scoop.it
Nearly 70% of affluent investors who use social media for financial information have reallocated investments or have started or changed their relationship with investment providers based on content they’ve received through those channels.
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Embracing Social Sales Inside And Outside The Organization - @Forbes

Embracing Social Sales Inside And Outside The Organization - @Forbes | Social Search & SEO | Scoop.it
Social media is often thought of as an external, customer-facing sales tool.
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8 Tips to Make Your PDF Page SEO Friendly - Search Engine Journal

8 Tips to Make Your PDF Page SEO Friendly - Search Engine Journal | Social Search & SEO | Scoop.it
There is common confusion about how search engines treat PDF pages on the site. Some marketers believe that SEO and PDF are incompatible or website cannot
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#LinkedIn #SEO: How to Increase the Visibility of Your Business Profile

#LinkedIn #SEO: How to Increase the Visibility of Your Business Profile | Social Search & SEO | Scoop.it
Review LinkedIn SEO: How to Increase the Visibility of Your Business Profile and type your comment: Editor's note: Google isn't the only way for your business to be discovered online.
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Social Media Impact on Search - Google Tells You in New Book

Social Media Impact on Search - Google Tells You in New Book | Social Search & SEO | Scoop.it
“Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results.
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Why #PPC Pay Per Click Is Such A Beautiful Tool For #SEO

Why #PPC  Pay Per Click Is Such A Beautiful Tool For #SEO | Social Search & SEO | Scoop.it
SEO and PPC fans often find themselves in different parts of the building, on different floors and sometimes on a different planet. This shouldn’t really be the case, but is.
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#Facebook Graph Search and Traditional #SEO: Better Together?

#Facebook Graph Search and Traditional #SEO: Better Together? | Social Search & SEO | Scoop.it
Recently, Facebook announced its new graph search tool, which allows users to search through interests, locations and recommendations of Friends and
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Logic+Emotion: Interactions, Engagement & Ecosystems

Logic+Emotion: Interactions, Engagement & Ecosystems | Social Search & SEO | Scoop.it
A "media" model composed of paid, owned and earned efforts is nothing new—however it’s useful to think about this landscape in tandem with the different ways we interact and engage which are enabled through technology.
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Expert’s Corner: How Manufacturers Are Harnessing Social Media

Expert’s Corner: How Manufacturers Are Harnessing Social Media | Social Search & SEO | Scoop.it
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When It Comes to SEO, Content is King

When It Comes to SEO, Content is King | Social Search & SEO | Scoop.it
Companies that once saw blogging as something they couldn't afford due to lack of time, resources, or interest must now rethink their position and start seeing it as something they can't afford not to do if they want to survive the new economy.
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How Social Media Impacts Your Search Rankings #SEO

How Social Media Impacts Your Search Rankings #SEO | Social Search & SEO | Scoop.it
NBC Chicago (blog)
How Social Media Impacts Your Search Rankings
NBC Chicago (blog)
Even though we cannot easily measure direct effects of posting on social media to your overall website ranking everything is moving toward social signals.
Ally Greer's curator insight, May 5, 3:56 PM

My favorite thing from this post is the advice from Krista Neher, CEO of Boot Camp Digital"Don't write boring content."


How many times have we heard this? As a content-focused marketer and the curator of #leancontent, I've probably given and/or quoted this advice upwards of 8 million times.


Something Krista stressed, though, is that this advice goes for any content at all. This doesn't only apply to writing blogposts, infographics, and videos - it also applies to Tweets, Facebook posts, and literally anything you're putting out onto the web.


Lately, I've been spending just an extra minute or two on Tweets and Facebook posts to make sure that they're interesting and not just "Title | Link | What do you think?"


Anything you broadcast online is public. Don't forget it.

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Social Search Engine Marketing Throws Search Experts A Lifeline - MediaPost Communications

Social Search Engine Marketing Throws Search Experts A Lifeline - MediaPost Communications | Social Search & SEO | Scoop.it
MediaPost Communications Social Search Engine Marketing Throws Search Experts A Lifeline MediaPost Communications Anchor-B Aside from smartphones and tablets, social search engine optimization has emerged as the next focus for many marketers in...
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4 Reasons Why #Google+ is a Killer #B2B Social Media Platform

4 Reasons Why #Google+ is a Killer #B2B Social Media Platform | Social Search & SEO | Scoop.it
Recent studies indicate that, while many companies were asleep at the switch, Google+ has emerged as the killer platform for B2B social media marketing.
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Create and Optimize Visual Content: a new #PR skill | we have @JCPR !

Create and Optimize Visual Content: a new #PR skill | we have @JCPR ! | Social Search & SEO | Scoop.it
Forbes called the rise of visual content the breakout trend of 2012.
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SEO Audit Tips: 8 Examples of Why Your Source Code Matters

SEO Audit Tips: 8 Examples of Why Your Source Code Matters | Social Search & SEO | Scoop.it
When performing SEO audits, it’s incredibly important to dig into a website’s source code to understand what's present. Unfortunately, coding gremlins may be sitting below the surface, causing big SEO damage.
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.@MattCutts on What’s Needed for #SEO Success in 2013 and Beyond - Live

.@MattCutts on What’s Needed for #SEO Success in 2013 and Beyond - Live | Social Search & SEO | Scoop.it
SMX West is in its final day and it's been a great three days of sessions. Today's pannel, What’s Needed for SEO Success in 2013 and Beyond is filled with
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Search and #SEO Social, What Marketers Need to Know About the Changing Landscape

Search and #SEO Social, What Marketers Need to Know About the Changing Landscape | Social Search & SEO | Scoop.it
Social Media Marketing podcast 28: In this episode Lee Odden shares insights into the world of SEO and content marketing.
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SEO Pricing: 600+ Agencies Share Costs of Services & Pricing Models

SEO Pricing: 600+ Agencies Share Costs of Services & Pricing Models | Social Search & SEO | Scoop.it
Near the end of December 2011, we ran a survey on this blog asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures.
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#SEO Tactics #infographic

#SEO Tactics #infographic | Social Search & SEO | Scoop.it
The 2012 SEO Tactics infographic from Response Mine Interactive breaks down the tactics they u...
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US Online #Ad Spending #Statistics

US Online #Ad Spending #Statistics | Social Search & SEO | Scoop.it
Detailed Infographic covering the latest US Online Ad Spending Statistics for Search Engines, Online Display Advertising, Online Video Ads and Social Media Ad
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Shoppers Combine Search, Social Media to Fuel Decisions

Shoppers Combine Search, Social Media to Fuel Decisions | Social Search & SEO | Scoop.it
A whopping 86 percent of consumers say search engines are very important in the buying process, while just one percent use social media alone.
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