Marketing on social platforms
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Marketing on social platforms
social: sharing, publishing, playing, buying and localization
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4 Niche Social Networks To Keep An Eye On

4 Niche Social Networks To Keep An Eye On | Marketing on social platforms | Scoop.it
Social networks are pretty inescapable for most of us these days – and in this industry, people just don’t know what to do with anyone who isn’t already on Facebook, Twitter, LinkedIn, Google+, Pinterest… need I go on? If you’re like me, you’re usually a bit hesitant to jump on the bandwagon for the next new thing – OMG, I have to create content and engage with people on another social network? – but there are a few niche social networks you should take notice of if you fit the demographics.  
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Who Are Social Gamers? / Flowtown (@flowtown)

Who Are Social Gamers? / Flowtown (@flowtown) | Marketing on social platforms | Scoop.it

A great infographic regarding Social Gamers

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The Apple iPad From a Gamer’s Perspective — Tech Blog

The Apple iPad From a Gamer’s Perspective — Tech Blog | Marketing on social platforms | Scoop.it
As a highly delightful piece of kit the iPad is not just designed to make your friends envious. It is a practical device designed to meet most of your modern computing requirements, and then some. It is also uniquely designed to tap into media in a way that we have become more and more accustomed to through the infinite realm of audio visual resources that are available online
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Why Gamification is the exact opposite of what you think it is.

Why Gamification is the exact opposite of what you think it is. | Marketing on social platforms | Scoop.it
By Steve Patrizi, Chief Revenue Officer at Bunchball
steve.patrizi@bunchball.com, @spatrizi
It’s an understandable perception: you hear the word gamification, and when pronounced correctly...
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Facebook app lets you add 'enemies'

Facebook app lets you add 'enemies' | Marketing on social platforms | Scoop.it
Who says you can only have friends on Facebook -- especially when there are enterprising, rabble-rousing developers who want to shake things up? Ackno...
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4 Tips for Creating a Consistent Transmedia Content Strategy

4 Tips for Creating a Consistent Transmedia Content Strategy | Marketing on social platforms | Scoop.it
A consistent transmedia content strategy will facilitate more meaningful connections with your customers and extend the value of your content and amplify its overall impact.
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Interview with Jérémy Pouilloux: Why Teach Transmedia? | Tracking Transmedia

Interview with Jérémy Pouilloux: Why Teach Transmedia? | Tracking Transmedia | Marketing on social platforms | Scoop.it
Interview with Jérémy Pouilloux: Why Teach Transmedia?
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How To Use Social Media To Promote Your Small Business

How To Use Social Media To Promote Your Small Business | Marketing on social platforms | Scoop.it
Image via CrunchBase You have a small business and you haven’t bought into the social media craze? Guess what? Silence is no longer an option. People are online talking about your company as you ...
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The "Invent with Python" Blog — How to Code a Twitter Bot in ...

The "Invent with Python" Blog — How to Code a Twitter Bot in ... | Marketing on social platforms | Scoop.it
I made a twitter bot that checks every hour for someone who has asked the question, “Why do homeless people have dogs?” and automatically replies, “Because a dog will love you even though you are homeless.” It's running ...
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It's social gaming, stupid - Times LIVE

It's social gaming, stupid - Times LIVE | Marketing on social platforms | Scoop.it
Daily MailIt's social gaming, stupidTimes LIVEZynga, something of a pilot fish feeding on the success of the great internet shark Facebook, makes rudimentary, but compelling, games that people play on the social network.
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Transmedia – replacing our imaginations

With all the different types of media available, a story now has the ability to be told from different angles with all questions being answered. What I mean is, the time where any facet of a narrat...
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Christy Dena's Do You Go Both Ways? "Transmedia Doesn't mean what you think it does...' via Meanland | Tracking Transmedia

Christy Dena's Do You Go Both Ways? "Transmedia Doesn't mean what you think it does...' via Meanland | Tracking Transmedia | Marketing on social platforms | Scoop.it
Posted at Friday 16 Mar by By Christy Dena.   "Transmedia doesn’t mean what you think it does.
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Are You Using the New Google Analytics Version Yet? | Business 2 Community

Are You Using the New Google Analytics Version Yet? | Business 2 Community | Marketing on social platforms | Scoop.it
So, the new version of Google Analytics (GA) has been out for quite some time now and Google are working to improve this all the time. However, I know that many (Are You Using the New Google Analytics Version Yet?
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Dirty Little Secret of Online Ads: Lots of Them Never Get Seen - Forbes

Dirty Little Secret of Online Ads: Lots of Them Never Get Seen - Forbes | Marketing on social platforms | Scoop.it
Folks who make their living from online ads often point out that ad spending online still doesn't match the relative amount of time people spend online vs. watching TV or reading magazines and newspaper.
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Gamification | Gigya

Build user loyalty by incentivizing users with points, badges and special offers for performing positive actions on your site.
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With SXSW Buzzing About Gamification, Venture Investors Weigh In

With SXSW Buzzing About Gamification, Venture Investors Weigh In | Marketing on social platforms | Scoop.it
It means different things to different people, but everyone agrees it means something.
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MediaPost Publications Telling A Brand Story Through Transmedia 03/26/2012

Telling A Brand Story Through Transmedia - 03/26/2012 (RT @MediaPost: Telling A Brand Story Through Transmedia: Transmedia marketing, in which a story is told across a variety...)...
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follow the Transmedia San Francisco Meetup in livestream | live Orange blog – Orange events blog

follow the Transmedia San Francisco Meetup in livestream | live Orange blog – Orange events blog | Marketing on social platforms | Scoop.it
ShareTweetOrange, which attended the latest Transmedia Meetup in New York, will have the pleasure of hosting the Transmedia SF conference today at its San Francisco site.
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MediaPost Publications FarmVille Players Can Now Use Miracle-Gro 03/26/2012

MediaPost Publications FarmVille Players Can Now Use Miracle-Gro 03/26/2012 | Marketing on social platforms | Scoop.it

FarmVille Players Can Now Use Miracle-Gro - 03/26/2012 (Miracle-Gro is the latest brand to enter social gaming http://t.co/zK6aXtED)

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The Hunger Games Transmedia Experience: A Shift In Perpsectives

As a huge (and perhaps obsessive) fan of The Hunger Games, I (like many others) have been toying with writing something on the franchise and its transmedia components. It wasn’t...
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7 Ways to Rescue Your Crucial Social Media Data from Oblivion

7 Ways to Rescue Your Crucial Social Media Data from Oblivion | Marketing on social platforms | Scoop.it
The Library of Congress isn't the only one who can archive tweets. Here are seven ways you can back up your crucial social media data.
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How a Startup Powered Hunger Games Into A Global Social Phenomenon - A Money ... - Forbes

How a Startup Powered Hunger Games Into A Global Social Phenomenon - A Money ... - Forbes | Marketing on social platforms | Scoop.it
ForbesHow a Startup Powered Hunger Games Into A Global Social Phenomenon - A Money ...ForbesLet me share the story of Hunger Games and how it became a global social marketing phenomenon.
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LinkedIn for Online Brand: 7 Steps to Big Impact | How to Grow Your ...

LinkedIn boasts over 150 million members in over 200 countries and territories. And while LinkedIn once focused on translating your real-world.
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'Cash Mobs' Use Social Media To Splurge In Locally Owned Stores

'Cash Mobs' Use Social Media To Splurge In Locally Owned Stores | Marketing on social platforms | Scoop.it
By Kim Palmer CLEVELAND, Ohio (Reuters) - Flash mobs have been blamed as a factor in looting during urban riots.
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Tips on Using Google+ for Business [Infographic] | Smedio

Tips on Using Google+ for Business [Infographic] | Smedio | Marketing on social platforms | Scoop.it
All this while, I maintained that the true test for Google+ would be in the business segment when it takes on the world’s leading social network head-to-head.
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