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Thoora Turns Up Most Relevant Content Around Topics That Matter To Users & More

Thoora Turns Up Most Relevant Content Around Topics That Matter To Users & More | Social on the GO!!! | Scoop.it

This is a great tool for curators!

 

Intro:

 

"With a Web full of stuff, discovery is a hard problem. Search engines were the first tools on the scene, but their rankings still have a hard time identifying relevance the same way a human user would."

 

Excerpt:

 

Digging For Content

 

Thoora was founded in 2008, and it originally launched as a real-time news aggregator, which we covered back in 2009. But this new iteration is about much more than scanning the news.

 

This is a toolkit for users to explore and research topics, and it learns more about them as its users sort out what matters to them. It is a social tool - users can share topics, and the Thoora site features highlights - but the purpose of the tool is to turn up the most relevant content on the topic, no matter how deeply it's buried in the Web.

 

"We like to say that we're at the intersection of aggregation, curation and search," says Carrie Shaw, head of product at Thoora. As far as users are concerned, that's a good description, but the real value of Thoora comes from the learning algorithms at work behind the scenes. As users create topics, discover content and clean up the results, the Thoora engine gets better at recommendations.

 

http://www.readwriteweb.com/archives/thoora.php


Via janlgordon, ABroaderView, Nikola Pohlupkov
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Rescooped by Nikola Pohlupkov from Music business
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Spotify’s Bold New Transition from Streaming Music Service to Music Platform

Spotify’s Bold New Transition from Streaming Music Service to Music Platform | Social on the GO!!! | Scoop.it
Spotify today gave an update on the year to date and announced a host of new features. 5 Million Paying Subscribers As expected Spotify has managed to hit the 5 million paying subscriber mark which...

Via Jérôme Rastoldo
Jérôme Rastoldo's curator insight, December 6, 2012 3:36 PM

A great analysis of Spotify's new features and focus on discovery.

Rescooped by Nikola Pohlupkov from Music business
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The Holy Grail of Music Listening: Social, Discovery, and Recommendations

The Holy Grail of Music Listening: Social, Discovery, and Recommendations | Social on the GO!!! | Scoop.it
Guest post by Sagee Ben-Zedeff (@sageeb) for sidewinder.fm, a music and tech think tank. Ben-Zedeff is the founder and CEO of Serendip Media. Three months ago, Nielsen published one of my favorite reports of the year, Music 360.

Via Jérôme Rastoldo
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Spotify Launches Influencer Following Music Graph, Collection, And Instant Previews To Aid Discovery

Spotify Launches Influencer Following Music Graph, Collection, And Instant Previews To Aid Discovery | Social on the GO!!! | Scoop.it
Spotify employees in the crowd at its New York City press event are chatting about the influencer following system its about to launch, confirming my scoop from late November.

Via Jérôme Rastoldo
Jérôme Rastoldo's curator insight, December 6, 2012 3:17 PM

With 20 million active users, 5 millions paid subscribers and $500 millions distributed to record labels, Spotify is now aiming at making discovery easier.

Rescooped by Nikola Pohlupkov from Content Curation Tools
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Google's algorithmic approach challenged by social curation?

Google's algorithmic approach challenged by social curation? | Social on the GO!!! | Scoop.it

GdeCugis: Interesting take by Hamish McKenzie on Pandodaily. In his opinion, the reason Media Publishers feel bold enough to attack Google and feel entitled to have a revenue share is that Google News is a declining service.

 

He lists Mobile Agregation but also Human Curation as two trends that make its algorithmic filtering less relevant. 

 

So interestingly, while many have attributed to Google's own algorithm changes the demise of services like Wikio, it seems that now Google's own algorithmic approach is challenged by social curation.


Via Giuseppe Mauriello, gdecugis, Therese Torris
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