Social Media, Marketing and Promotion
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Social Media, Marketing and Promotion
Cutting edge information to improve your Social Media scope, Marketing and Promotion
Curated by Steven Hughes
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Google, Amazon, Twitter and Facebook consider 'nuclear' blackout | ZDNet

Google, Amazon, Twitter and Facebook consider 'nuclear' blackout | ZDNet | Social Media, Marketing and Promotion | Scoop.it

"Internet giants are considering a ‘nuclear option’ against the SOPA bill. Should they press the button internationally?

The online war against SOPA is reaching new levels. In the aftermath of the Reddit ‘Boycott Go Daddy’ campaign, now a number of Internet giants are considering their own moves in the SOPA game.

Wikipedia was the first to consider a blackout of their services, in order to demonstrate what SOPA could potentially do to any website that allowed user-generated content. Now, a number of sites including Google, Facebook, Twitter and Amazon are considering coordinated downtime on their platforms.  ..."

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Blogging Goals for 2012

Blogging Goals for 2012 | Social Media, Marketing and Promotion | Scoop.it

Guest Post More Often
I have been lax about guest posting in 2011, I hadn’t had the time really. In 2012 I want to be able to put out at least 1 guest post per month and show up again on some of my favorite sites like BlogEngage, FamousBloggers, We Blog Better, Basic Blog Tips, or Blazing Minds.


Via Ileane Smith
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Content Curation Will Be One Of The Biggest Trends In Content Marketing for 2012 | Entrepreneur

Content Curation Will Be One Of The Biggest Trends In Content Marketing for 2012 | Entrepreneur | Social Media, Marketing and Promotion | Scoop.it

Below are some of the expected trends this year about Content Marketing.

 

- Crowdsourcing for Content Creation:

It became a valid business model to tap into people's willingness to create content for free or for low pay in return for online exposure. Now, companies of all sizes are eager to try such crowdsourcing to generate content.

 

- Content Curation, Aggregation and Syndication:

Content curation also will be hot in 2012, but content aggregation and online syndication are losing some heat with the release of the Google Panda Farmer algorithm changes last year.

Unlike aggregation and syndication that simply republish links or content, human beings select what they consider the best content in their areas of expertise, share links to the original content and add their own commentary. It's such added value, along with convenience, that is giving content curation momentum.

 

- Brands as Media:

More companies are beginning to understand that social media sites and tools aren't the place for their usual marketing pitches. Instead, companies realize they need to think like publishers, not marketers, to connect their brands with online audiences.

 

- Content Marketing Integration:

Silo marketing is out in 2012, and complete marketing integration is in. There has never been a more pivotal year for companies to take off their blinders and fully mesh all aspects of their marketing--online and offline, traditional and social.

 

Curated by Giuseppe Mauriello

[read full article http://j.mp/zpZ5k4]


Via Giuseppe Mauriello
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Tom George's comment, January 8, 2012 2:06 PM
Nice one Giuseppe I never see any share to W for you that as you know is Wordpress, if you like you can share to IB anytime you want because you are set up already, just a thought. I hope your doing well.
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9 Surprising New Facts About Social Media in America

9 Surprising New Facts About Social Media in America | Social Media, Marketing and Promotion | Scoop.it
(Happy Holidays! I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a "greatest hits" compilation. This is #2. Outstanding research from Tom Webster that debunks some common myths about social media.
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6 Social Media Networks to Watch in 2012 plus Infographics | Jeffbullas's Blog

6 Social Media Networks to Watch in 2012 plus Infographics | Jeffbullas's Blog | Social Media, Marketing and Promotion | Scoop.it
The social media ecosystem is now so extensive and encompassing that I thought that it would be best to stand back and reflect on some significant events and evolutionary social networks that could make a difference in 2012 that are impacting how...
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Think going after a Twitter account is bad? This company wants employee LinkedIn accounts

Think going after a Twitter account is bad? This company wants employee LinkedIn accounts | Social Media, Marketing and Promotion | Scoop.it
Do you think that PhoneDog has no right to sue Noah Kravitz over ownership of a Twitter account he opened while working for the company? If you answered yes, this next story is going ... (What in Sam Hell?

Via Shelly Kramer
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Social Media Marketing | 2011 Social Media Site of the Year: Reddit ...

Social Media Marketing | 2011 Social Media Site of the Year: Reddit ... | Social Media, Marketing and Promotion | Scoop.it
we highlight who we believe is the top social media site of the year. It's not a popularity contest. It's not based on (much) ... Cross Pollination Media | Social Media Strategy | Social Media Marketing · Home · About · Glossary ...
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It Isn't All Social Good We're Doing When Tweeting

It Isn't All Social Good We're Doing When Tweeting | Social Media, Marketing and Promotion | Scoop.it

Via http://su.pr/1l1TDy Gaming Social Media for Results For Every 1,700 Tweets, Someone Dies #BlameTwitter What happens when you compare Twitter's most recent usage stats to all sorts of other terrible things that are bad...

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Traditional social networks fueled Twitter’s spread - MIT News Office

Traditional social networks fueled Twitter’s spread - MIT News Office | Social Media, Marketing and Promotion | Scoop.it
Site’s U.S. growth relied primarily on media attention, geographic proximity of users.
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Flipboard CEO's new media mission: 'we crawl the social networks'

In a conference room at The Times last week, Mike McCue, the chief executive of Flipboard, got an email on his iPhone. It was Apple, telling him that his company's new Flipboard app for the iPhone had been officially approved....
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13 Niche Social Media Networks You Need to Know About

13 Niche Social Media Networks You Need to Know About | Social Media, Marketing and Promotion | Scoop.it
RT @dcconcierge: 13 Niche Social Media Networks You Need to Know About | Network Solutions Small Business Blog http://t.co/sgCr3yEc (via @shashib)...
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Is email still powerful in the age of social networks? (infographic)

Is email still powerful in the age of social networks? (infographic) | Social Media, Marketing and Promotion | Scoop.it
With Twitter at 300 million accounts and Facebook nearing 1 billion users, it’s hard to imagine that email will remain a dominant source of communication in years to come.  In a world of short t... (Interesting data.
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Social Networks: What Maslow Misses | Psychology Today

Social Networks: What Maslow Misses | Psychology Today | Social Media, Marketing and Promotion | Scoop.it
None of Maslow’s needs can be met without social connection By Pamela Brown Rutledge, Ph.D., M.B.A....
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Martin (Marty) Smith's comment, November 27, 2011 6:22 PM
Another great one Anise Thanks.
Anise Smith's comment, November 27, 2011 7:33 PM
Thank you so much, I'm glad that it was useful!
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Five tech industry predictions for 2012

Five tech industry predictions for 2012 | Social Media, Marketing and Promotion | Scoop.it

"The past year in technology was pretty wild.

The really big Internet IPO returned and the massive venture capital funding bubble inflated, which seems difficult considering that the venture capital industry is far smaller than it was three years ago. But look at some of the crazy valuations on revenue-less photo-sharing startups like Color and Path. And there is clearly another bubble inflating in the cloud computing sector, with every company that uses a distributed architecture now calling itself a “cloud company.” So what does 2012 have in store? Here are my predictions. ..."

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#SocialMedia Tools #Oprah Style Favorite Things: Prepare To Scream Like a Girl

#SocialMedia Tools #Oprah Style Favorite Things: Prepare To Scream Like a Girl | Social Media, Marketing and Promotion | Scoop.it

Social Media is evolving every day, or maybe even every minute of every day. It seems that new platforms are popping up all the time, so much so that it can actually be a tad overwhelming to say the least. I find that I am constantly tweaking the platforms that I use and honestly it has been an ongoing process. However I am so excited to say that I have found an amazing cocktail of social media tools recently that has really been working wonderfully for me.

 

Traditional Social Media allows an amazing avenue to share content. I consider it the vehicle to drive the content and can be a powerful thing if used properly. These channels are used to drive content based on particular demographics and I use each channel differently. The cocktail that I have compiled of traditional social media and the following channels has created the ultimate rocking social media tool kit for me!...


Via Martin Gysler
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Martin Gysler's comment, January 6, 2012 11:12 AM

It's my pleasure Anise, when the content is great it must be shared :-). Happy weekend. Martin
Fiona McCallion's comment, January 7, 2012 10:27 AM
Thanks for this, Martin - your scoop.its are always interesting and informative.
Martin Gysler's comment, January 8, 2012 5:19 AM
Hi Fiona! I'm glad you like my scoop.it :-) Happy Sunday!
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iStrategy Blog | Social Media 2012: 17 Tips to be Ready

iStrategy Blog | Social Media 2012: 17 Tips to be Ready | Social Media, Marketing and Promotion | Scoop.it
Social Media 2012: 17 Tips to be Ready...

...


Via Michael Q Todd
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Which Startups Will Rule 2012? | Fast Company

Which Startups Will Rule 2012? | Fast Company | Social Media, Marketing and Promotion | Scoop.it
NUMEROLOGY | Which Startups Will Rule 2012?
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Become a Connector: the importance of building your network JulienRio.com

Become a Connector: the importance of building your network JulienRio.com | Social Media, Marketing and Promotion | Scoop.it

A powerful network is the key to success in most marketing strategies.

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Why Your Non-Profit Needs to Stop Ignoring ... - Social Media Strategy

Why Your Non-Profit Needs to Stop Ignoring ... - Social Media Strategy | Social Media, Marketing and Promotion | Scoop.it
As LinkedIn in the most popular business network website it is used by all types and sizes of business, including non-profit organizations.Ā The latter only.
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There Is No Next Facebook: How Multiple Social Networks Will Peacefully Coexist

There Is No Next Facebook: How Multiple Social Networks Will Peacefully Coexist | Social Media, Marketing and Promotion | Scoop.it
Different applications won't kill each other off, they will fill the many social niches that exist in our lives (There Is No Next Facebook: How Multiple Social Networks Will Peacefully Coexist http://t.co/VvtuRLT8...)...
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Social Media Recipe for Success: Mix in your Most Valuable Asset: Smart Employees

Social Media Recipe for Success: Mix in your Most Valuable Asset: Smart Employees | Social Media, Marketing and Promotion | Scoop.it
What do you get when you mix your company’s top PR, Marketing, Product Development and Sales minds with passionate, creative and knowledgeable employees? A social media action plan that can cover...
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The Klout Perk Effect: What You Get at What Level

The Klout Perk Effect: What You Get at What Level | Social Media, Marketing and Promotion | Scoop.it

Mainly out of curiosity, I have participated in 18 Perks - or so Klout tells me. There was a nice charity drive for AIDS cure research, and I particularly am interested to see what Wahooly does. Talkin' Klout Perks: who gets 'em, what their worth and what they cost > http://su.pr/2JN3nr

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OsakaSaul's comment, December 28, 2011 1:16 AM
Thanks for taking my article - enhanced with Christina's avatar rather than mine - for your scoopit, Steve!
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Facebook Buttons To Die For

Facebook Buttons To Die For | Social Media, Marketing and Promotion | Scoop.it
Friends have been sharing "Proposed Facebook Buttons" Here are my suggestions - what would keep Facebook open on my PC: But what would you like in your Facebook? What buttons and functionality would make Facebook less of a time-kill for you?
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OsakaSaul's comment, December 7, 2011 1:13 AM
I do appreciate the scoop!
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5 Cool Social Media Infographics | Business 2 Community

5 Cool Social Media Infographics | Business 2 Community | Social Media, Marketing and Promotion | Scoop.it
Presenting content online efficiently is about capturing attention and that starts with the headline after that there are a variety of tactics and media to (RT @i_Vista: 5 super interesting #Illustrations on the #Social #Networks-
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Using Social Networks to Improve Operations

Using Social Networks to Improve Operations | Social Media, Marketing and Promotion | Scoop.it
This post is part of the HBR Forum, The Future of Retail. For decades the mystery shopper was the main way retailers assessed operations from a customer's point of view.
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