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Social Selling:  with a focus on building business relationships online
About establishing and cultivating business relationships online. Also covering lead generation, prospecting, business networking, and social CRM (sCRM).
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Social Selling: Combine Social Media and Marketing to Accelerate Sales

Social Selling: Combine Social Media and Marketing to Accelerate Sales | Social Selling:  with a focus on building business relationships online | Scoop.it
A social selling recap of “How to Combine Social and Marketing Automation to Accelerate Leads and Sales” by Miles Austin, Jamie Shanks, and Matt Heinze
Anita Windisman's insight:

This blog provides a brief recap on the issues and advice offered by leading social selling and marketing automation experts.

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Social Sales - Truth About Sales 2.0

Social Sales - Truth About Sales 2.0 | Social Selling:  with a focus on building business relationships online | Scoop.it
Learn about ten social selling sales resources and tools to help you improve your revenue through social media sales.
Anita Windisman's insight:

Discover 10 great social selling resources and the tools you need to get started...

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The Disappearing Sales Process - Forbes

The Disappearing Sales Process - Forbes | Social Selling:  with a focus on building business relationships online | Scoop.it
Twenty-five years ago, I was but a mere snot-nosed kid out of college who suddenly decided that law school was not in the future. With a recession in full swing, and a need to pay the rent, I took the first job offered and went into sales.
Anita Windisman's insight:

The NEW sales rep needs to transition from a "product pusher" to an insight "provider".

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Dan Pink Hits and Then Misses the New Key to Sales Performance

Dan Pink Hits and Then Misses the New Key to Sales Performance | Social Selling:  with a focus on building business relationships online | Scoop.it
Do you think that personality plays an important part in predicting sales success?
Anita Windisman's insight:

clearly shows that 10% of the people, who are already in sales, shouldn't be selling, and another 22% can't be trained to improve their performance.  So, if 30% of the people, who've chosen to sell, aren't well-suited for sales success, how can "most people" be born for sales success?

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5 Social Selling Mistakes To Avoid: You Have To "Dance" First, Then "Date" Your Prospect

5 Social Selling Mistakes To Avoid: You Have To "Dance" First, Then "Date" Your Prospect | Social Selling:  with a focus on building business relationships online | Scoop.it
Learning to dance was the best thing I ever did in high school! By learning to dance I eased my way into many a first date! Who wants to say yes to a dorky...
Anita Windisman's insight:

Social Selling is process. The first step is to get to know your prospect. View their LinkedIn profile FIRST to gain insights their professional and personal interests. Then, when you do you reach out to them, you'll do so in an informed manner - which will increas the likelihood of a response.

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Rise of the social selling expert

Rise of the social selling expert | Social Selling:  with a focus on building business relationships online | Scoop.it
The drumbeat of big data's promise is quickening and becoming louder. The role of the CMO is increasingly coming under pressure to techno-fy, automate and focus on bridging the gap between marketing and sales teams.
Anita Windisman's insight:

What exactly is a social selling expert?  Part seller, part marketer and part relationship developer!

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Docusign Blog: 10 Ways to Utilize Social Selling in 2013

Docusign Blog: 10 Ways to Utilize Social Selling in 2013 | Social Selling:  with a focus on building business relationships online | Scoop.it

Docusign and LinkedIn are partnering to bring you social media best practices in our upcoming webinar, 10 Ways to Utilize Social Selling in 2013.  Register now!

Anita Windisman's insight:

Join is on our webinar, Thursday February 14th at 10 am Pacific/1 pm Eastern.

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Card munch for LinkedIn

Card munch for LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it

If you have an iPhone and you use LinkedIn, you'll want to Listen, Laugh and Learn with this Data Doctors PRODUCTIVITY tech tip. 

Anita Windisman's insight:

Have you tried Card Munch?  It's a FREE iPhone app that will take a picture of the card, and turn the image into an actual contact. This is a must-have app for anyone in sales!

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Danielle Pedro's curator insight, January 31, 2013 4:56 PM

Great find @AnitaWindisman! 

 

Take a picture of a business card with the free Card Munch app, and automatically connect with that person.

Danielle Pedro's curator insight, January 31, 2013 5:00 PM

Great find @AnitaWindisman!

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The Rise of Social Selling | Business 2 Community

The Rise of Social Selling | Business 2 Community | Social Selling:  with a focus on building business relationships online | Scoop.it
I don’t know if anyone can claim to have created or invented “social selling” even though I was a part in creating Social Selling University, I know I
Anita Windisman's insight:

Did you know?

 

 Best-in-Class sales reps (reps that deployed social selling) companies saw a 16.3% average year-over-year increase in total company revenue, compared to a 4.1% increase for the Industry Average and a 8.7% decrease among Laggards.

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How an Ad Agency Used a 'LinkedIn Bomb' to Land a New Client

How an Ad Agency Used a 'LinkedIn Bomb' to Land a New Client | Social Selling:  with a focus on building business relationships online | Scoop.it
As everyone who watches Mad Men knows, the ad business is tough. Winning over new clients is particularly challenging. But a Lexington, Ky., ad agency used a tool that didn't ex...
Anita Windisman's insight:

Wow...what a way to get a prospect's attention! 

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LinkedIn B2B Content Marketing | Creating a LinkedIn Group

LinkedIn B2B Content Marketing | Creating a LinkedIn Group | Social Selling:  with a focus on building business relationships online | Scoop.it
To start a LinkedIn group — or raise the profile of a group you already have — try these 5 B2B content marketing tips to drive traffic and increase engagement.
Anita Windisman's insight:

Have you started a LinkedIn group for your customers?  It's a great way to dialogue with them.

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Sales Navigator could be LinkedIn's next big revenue stream - Silicon Valley Business Journal

Sales Navigator could be LinkedIn's next big revenue stream - Silicon Valley Business Journal | Social Selling:  with a focus on building business relationships online | Scoop.it
Loren Alhadeff didn't know what to expect when his senior sales reps at Docusign...
Anita Windisman's insight:

Check out this quote from the article as to the benefit of Sales Navigator: "We were able to triangulate through LinkedIn who inside that organization was the decision-maker who corresponded to other insurance companies we do business with," he said. "We were able to close in one month what we had scheduled as a six-month project."

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Say Goodbye to Cold Calling - The Drawing Board | The Dotted Line

Cold calling is ridiculous it makes no sense. There's a better way we call it "Prioritize, Prepare and Personalize." Figure who to call instead of calling ev...
Anita Windisman's insight:

You can "Proritize, Prepare & Personanlize" using LinkedIn....

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10 takeaways from AA-ISP Social Selling Conference #InsideSales2013

10 takeaways from  AA-ISP Social Selling Conference #InsideSales2013 | Social Selling:  with a focus on building business relationships online | Scoop.it

Great day today with inside sales professionals from across North America, focused on how inside sales teams are leveraging social selling strategies, tactics and test practices to find, manage and close more business.

I had high expectations for this event coming in, and the content exceeded my expectations. Great speakers, new ideas, proven strategies that people are putting into practice right now to grow their own businesses and pipelines.

Here are a few things I took away from the day in particular:

Anita Windisman's insight:

One of the insights provided:  "Social Selling needs to be a daily discipline".

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Delivering Packets of Generosity Delivers Better Sales Results | Keith Ferrazzi

Delivering Packets of Generosity Delivers Better Sales Results | Keith Ferrazzi | Social Selling:  with a focus on building business relationships online | Scoop.it

Start by keeping these 2 things foremost:  1.  Find a way to help.  2. Find a way to care."

Anita Windisman's insight:

Remember that "leads" are not titles and contact information, but people, individuals with real aspirations at work and at home, aspirations you can help them reach for their benefit…and yours.

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NEW! Just launched. LinkedIn Sales Navigator eLearning Modules

NEW!  Just launched.  LinkedIn Sales Navigator eLearning Modules | Social Selling:  with a focus on building business relationships online | Scoop.it

Explore these convenient self-paced tutorials designed to help you get the most out of Sales Navigator.

Anita Windisman's insight:

Want to learn more about social selling...be sure to check out these eLearning modules!

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TeamLink - LinkedIn's Newest Sales Feature

LinkedIn introduces TeamLink to help sales professionals expand their connections network and uncover hidden connections within their company.
Anita Windisman's insight:

Are you on a sales team? TeamLink uncovers hidden connections to help you find the best path to higher quality prospects more quickly.

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April 2013 Sales 2.0 Conference to Explore Profitable Buyer and Seller Relationships

April 2013 Sales 2.0 Conference to Explore Profitable Buyer and Seller Relationships | Social Selling:  with a focus on building business relationships online | Scoop.it
Experts in CRM, social selling, and sales leadership will speak at the April 2013 Sales 2.0 Conference in San Francisco. Keynoters include Nimble founder Jon Ferrara and bestselling author Jeffrey Hayzlett.
Anita Windisman's insight:

Interested in learning more about social selling?  This is the conference for you...

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Does Cold Calling Still Work? | The Sales 2.0 Advocate

Does Cold Calling Still Work? | The Sales 2.0 Advocate | Social Selling:  with a focus on building business relationships online | Scoop.it

Mike Volpe (HubSpot’s CMO), Ken Krogue (insidesales.com’s President) and I will engage in a live Google + Hangout debate on this popular topic on Wednesday January 30 at 11 AM PST. To join us and watch online, visit our host’s Google + page (Software Advice’s Managing Editor Derek Singleton.)

 

Anita Windisman's insight:

According to Connect and Sell 2012 Study, 97% of the time cold  calls do not work!  Enter "Social Selling" as your alternative!

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LinkedIn SEO: How to Increase the Visibility of Your Business Profile

LinkedIn SEO: How to Increase the Visibility of Your Business Profile | Social Selling:  with a focus on building business relationships online | Scoop.it
Follow these tips for optimizing your profile on the popular professional networking site.
Anita Windisman's insight:

Remember that selling is about OUTBOUND prospecting and INBOUND lead generation!  These tips can help you to increase the visibility of your profile.

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Start Mapping Your Career With LinkedIn Alumni | Official LinkedIn Blog

Start Mapping Your Career With LinkedIn Alumni | Official LinkedIn Blog | Social Selling:  with a focus on building business relationships online | Scoop.it
Whether you’re a current college student, a prospective student, or a recent graduate, you know that your educational choices – where you go to school and what you study – have a big impact on your future career.
Anita Windisman's insight:

Are you in a sales role? If so, you'll want to check out the NEW features in Alumni Connections that will help you find prospects that attended your academic institution.

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6 Improvements on LinkedIn with Sales Navigator

6 Improvements on LinkedIn with Sales Navigator | Social Selling:  with a focus on building business relationships online | Scoop.it
The ability to leverage social networks is decisively changing the game of sales. In fact, when IBM launched a pilot on social selling, it...
Anita Windisman's insight:

Are you a sales professional?  Have you check out LinkedIn's Sales Navigator yet?  Here are the top 6 most important things you need to know about it....

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Miles Austin's curator insight, July 4, 2013 3:16 PM

Have you tried LinkedIn's Sales Navigator yet? If so, how do you like it?

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A Practitioner's Guide to Social Selling | Social Media Today

A Practitioner's Guide to Social Selling | Social Media Today | Social Selling:  with a focus on building business relationships online | Scoop.it

Complex sales involve a number of different people. You will find multiple decision makers, buyers, each having a completely different role and need than the next one. As a sales professional, it is up to you to work within the ranges of expertise and knowledge to present your solution in a compelling manner. This is where social media and social selling helps!

Anita Windisman's insight:

Are you engaged in active "social listening" to help you gain insights from your customers and prospects? 

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Why your company needs Linkedin’s Sales Navigator

Why your company needs Linkedin’s Sales Navigator | Social Selling:  with a focus on building business relationships online | Scoop.it
We are still in the early days of Linkedin’s new suite of products for sales departments within organizations: Sales Navigator. The suite will become more and more relevant throughout 2013, a...
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Daniel Pink Says That In Today's World We're All Salespeople - Forbes

Daniel Pink Says That In Today's World We're All Salespeople - Forbes | Social Selling:  with a focus on building business relationships online | Scoop.it
Daniel Pink I recently caught up with Daniel Pink, who is the author of five provocative books about the changing world of work, including the New York Times bestsellers "A Whole New Mind" and "Drive".
Anita Windisman's insight:

I just purchased his new book "To Sell is Human" and can't wait to read it.  

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