'As long as sales has existed, so has the sales cycle…We manage to it, train and forecast to it, buy systems to automate it, and untold numbers of companies have been founded to help us manage it more effectively. The trouble
In a competitive selling environment, efficient sales lead generation is critically important for sales pros. And one of the best ways to convert sales prospects into ready-to-buy leads is to get them to like you.
As Thanksgiving is around the corner, it’s time to come together with family and friends to celebrate everything for which we are thankful. At LinkedIn, we are giving thanks for the positive outcomes sales professionals are experiencing through social selling.
Previously, we published the post “5 things Dale Carnegie can teach you about social selling.” This post, based on Carnegie’s classic book How to Win Friends and Influence People, adapted key takeaways from the bestseller in order to demonstrate the
Remember learning the ‘w’ words in elementary school? Who, what, when, where, why. Five important words that can help us put the pieces of any puzzle together, including those in the realm of sales and social selling.
In our series on the Buyer’s Journey, we have covered social selling topics related all phases of the busying cycle. In our last post, we discussed the exciting third stage of the sales cycle: “The Opportunity.”
In a selling environment where 90% of decision makers no longer respond to cold calls or emails, social selling adoption has become a necessity for connecting with B2B buyers. Brynne Tillman, CEO Social Sales Link, tells us that “LinkedIn is a
Obstacle course races are all the rage right now. Why run a boring 5K when you can spice it up with mud pits, walls to climb and live electrical wires? But even though races like the Warrior Dash look intimidating, they’re
Sales clichés are ubiquitous -- and they rarely help close the deal. Look at your stereotypical 'cheesy salesperson' and you'll see these phrases pop up every so often. Their goals never revolve around the customer and their tactics appear annoying or
Recently, Celina Guerrero of Social to Sales shared her sales funnel organization tactics on the LinkedIn Sales Solutions blog. In her post, Celina described how she divides her social selling efforts into two camps:
Since the turn of the 20th century, companies have been giving away accessories – swag, in the contemporary parlance – to help consumers remember their brand. Early forms of swag included buggy whips and horse hats, promotional items that went the
I have over 1,250 LinkedIn connections. Most people would consider me an active LinkedIn user. Still, I don't have the faintest idea what I'm doing on LinkedIn. In search of answers, I surveyed hundreds of fellow users....
Using social selling tools, more sales pros are identifying the right prospects and are using their networks to engage them in meaningful conversations that produce sales. Naturally, sales managers are all for scaling adoption of the selling activities that are
What is the last book you couldn’t wait to get your hands on? Was it How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits? Or perhaps Agile Selling: Get Up to Speed Quickly in
Becoming a social sales superhero requires a dedication to the craft. Are you ready to learn and improve your skills? This week’s top social selling tips provide insights on evolving practices, leveraging LinkedIn for referrals, and avoiding crucial mistakes. Check out
If you are like most sales professionals, the vast majority of your contacts are neither “hot” prospects nor customers. Rather, they are your friends, they are your “no decisions,” they are your prospects who are “ready to talk next year,” they
The ability to establish and maintain strong relationships with buyers has always been essential for a successful sales career, and this certainly hasn’t changed in the social selling era. But now that B2B buyers escort themselves through roughly two-thirds of the
Aside from referrals, 100% of my new business comes from my activities on LinkedIn, Forbes and SlideShare. Almost every day, someone emails me and asks if I have time to speak with them. It's now 7:45 a.m., and I've already received an inquiry today. Three years ago, this wasn't the case. [...]
“Content is king.” We’ve all heard the phrase. But what about branding? In this week’s top social selling tips, you’ll see why personal branding, a cousin to content, is also a ruler of the social sales kingdom. As we see