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Death of the Traditional Salesman: Rise of The Social Media Entrepreneur

Death of the Traditional Salesman: Rise of The Social Media Entrepreneur | Social Selling:  with a focus on building business relationships online | Scoop.it
Question: Is it true that everyone is in sales? Answer: Yes, and if they know what's good for them, they better be!

 

An article that describes how sales, marketing and I would say customer service is moving out of the traditional silos of their respective departments and spreading throughout modern social businesses.

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Thierry Malinur's curator insight, December 21, 2012 7:41 AM

Cet article décrit bien l'intérêt d'incentiver les fonctions techniques ou support de l'entreprise aux ventes, à défaut à la generation de lead. Ce n'est rien d'autres que de la cooptation appliquée aux ventes. Beaucoup d'entreprises ont mis en place ce type de bonification depuis des décennies.  Ici, chaque collaborateur se voit attribuer un compte linkedin personnel (au final propriété de l'entreprise). C'est une solution discutable. La vraie question est l'intégration aux outils CRM des profils sociaux personnels de tous les collaborateurs comme nouveau canal d'adressage des cibles. A quand les programmes d'affiliation à destination des collaborateurs ? 

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Social Selling:  with a focus on building business relationships online
About establishing and cultivating business relationships online. Also covering lead generation, prospecting, business networking, and social CRM (sCRM).
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Sales Navigator How-to: Spotlight Warm Leads and Hot Opportunities on LinkedIn

Sales Navigator How-to: Spotlight Warm Leads and Hot Opportunities on LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
As social selling rapidly becomes the new norm for the sales profession, salespeople are discovering LinkedIn’s potential to connect them with prospects and clients. Studies show that 96% of salespeople use LinkedIn at least once a week to prospect
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Shorten the Path to Success by Building a High-Quality Pipeline

Shorten the Path to Success by Building a High-Quality Pipeline | Social Selling:  with a focus on building business relationships online | Scoop.it
As a sales professional, you know business can be unpredictable. One month you’re closing multiple deals; the next month you’re struggling to hit quota. There are times when you get a flood of leads and times when that flood is reduced
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How Sales Navigator Changed the Game for My Team

How Sales Navigator Changed the Game for My Team | Social Selling:  with a focus on building business relationships online | Scoop.it
About the Author: Greg Davis is the North American Director of Sales for LinkedIn’s Sales Solutions – Financial Services. His passions are for people, culture, and customers, and he appreciates the deep relationships the last 20 years in the sales
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Social Selling: Craft Perfect LinkedIn Messages Using Network Profiles

Social Selling: Craft Perfect LinkedIn Messages Using Network Profiles | Social Selling:  with a focus on building business relationships online | Scoop.it
About the Author: Jack Kosakowski is quite possibly the most passionate man in social selling. He lives and breathes it as Regional Sales Manager for Act-On Software, and as Social Sales Advisor for Chill Puck. His content seems to be
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How I Get a 50% Return on InMails

How I Get a 50% Return on InMails | Social Selling:  with a focus on building business relationships online | Scoop.it
After doing multiple webinars for LinkedIn on this very topic, I thought I'd put it on 'paper' and share tips on successful best practices on how I achieve a 50% return on InMails. And no, in no way am I paid or sponsored by LinkedIn for this post.First off, I have LinkedIn's Sales Navigator. If you're in sales and prospect (or want to start) on LinkedIn, this subscription is a must. It's truly the best money I budget for myself and my team, hands down. 90% of my prospecting comes from LinkedIn;
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Announcing the Insider’s Guide to Sales Navigator

Announcing the Insider’s Guide to Sales Navigator | Social Selling:  with a focus on building business relationships online | Scoop.it
LinkedIn is an invaluable resource for salespeople. Over 350 million professionals use LinkedIn to make connections and advance their careers, which makes it the ideal network for social selling. In fact, salespeople who practice social selling on LinkedIn have more
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Social Selling Tips of the Week: Play the Angles

Social Selling Tips of the Week: Play the Angles | Social Selling:  with a focus on building business relationships online | Scoop.it
Legendary pool player Minnesota Fats was probably a mathematical genius. At the heart of it, winning a game of pool comes down to a little bit of luck and a whole lot of applied geometry. The ball hits a rail at
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Salespeople: Harness the Power of Third-Party Endorsements

Salespeople: Harness the Power of Third-Party Endorsements | Social Selling:  with a focus on building business relationships online | Scoop.it
A recent article in Forbes magazine defines “social proof” as “a psychological phenomenon where people assume the actions of others reflect correct behavior for a given situation.” Social proof can take many forms and can be delivered through any number of
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Introducing LinkedIn Sales Navigator for Android

Introducing LinkedIn Sales Navigator for Android | Social Selling:  with a focus on building business relationships online | Scoop.it
Social selling is not just about having sales intelligence, but it’s about having it exactly when you need it. Whether you are prepping ahead of a meeting, traveling to visit a client, or just want insights while away from your
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Four Steps to Engage with Your Network Daily

Four Steps to Engage with Your Network Daily | Social Selling:  with a focus on building business relationships online | Scoop.it
Your professional network is one of the most valuable social selling assets you have. An engaged and active network can help you fill the pipeline and close sales by promoting your credibility, providing warm introductions, and keeping you top-of-mind with
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Five Minutes With: Mike Derezin, VP Sales Solutions at LinkedIn

Five Minutes With: Mike Derezin, VP Sales Solutions at LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
Mike Dezerin talks about social selling solutions at LinkedIn and the fear of not hitting sales targets
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From Social Slacking to Social Selling: How to Stay Productive on Social Media

From Social Slacking to Social Selling: How to Stay Productive on Social Media | Social Selling:  with a focus on building business relationships online | Scoop.it
For the social selling professional, social networking sites provide a web that can connect you with clients and prospects. But they’re also a different kind of web: the kind you can get stuck in, draining your energy and momentum.in

You probably
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How to Get Active in LinkedIn Groups

How to Get Active in LinkedIn Groups | Social Selling:  with a focus on building business relationships online | Scoop.it
If you want to connect with people who love reading, join a book club. If you want to get in shape or improve your mile time, join a running group. There are even organized groups for basket weavers and people who
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3 Steps to Launch a Successful Social Selling Revolution

3 Steps to Launch a Successful Social Selling Revolution | Social Selling:  with a focus on building business relationships online | Scoop.it
I firmly believe in the power of digital media to disrupt the status quo and drive innovation towards better business outcomes. This digital revolution creates new challenges and opportunities alike—and as the Global Head of Digital Strategy, it often falls at
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Social Selling Tips of the Week: Build Your Reputation

Social Selling Tips of the Week: Build Your Reputation | Social Selling:  with a focus on building business relationships online | Scoop.it
“You can’t buy a good reputation; you must earn it.” –Harvey Mackay

Harvey Mackay is a best-selling author and businessman, and also a prototypical social seller. He began his career with a Bachelor’s Degree in History, selling envelopes for a small Minneapolis
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Your Playbook for Connecting with Each Member of the Buying Committee

Your Playbook for Connecting with Each Member of the Buying Committee | Social Selling:  with a focus on building business relationships online | Scoop.it
Today, the average B2B purchase involves more than five decision makers. For sales pros, this means 'getting to power' is no longer enough. People constantly change jobs and titles, and new people can be brought into decisions without notice. This means
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Social Selling Tips of the Week: Get into Gear

Social Selling Tips of the Week: Get into Gear | Social Selling:  with a focus on building business relationships online | Scoop.it
If you learned to drive a manual-transmission car when you were a kid, you probably approached your first lesson with a mix of excitement and terror. When you stop on your first steep hill, the terror usually wins out. You push
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Social Selling Tips for Success: Sell to Your Audience

Social Selling Tips for Success: Sell to Your Audience | Social Selling:  with a focus on building business relationships online | Scoop.it
The advent of social networks has changed the rules of the sales game. Customers used to seek advice from a salesperson before they made a purchase. They are now more likely to use their social networks to get recommendations.

If you want
Anita Windisman's insight:

From the article:  studies show that 79% of sales people who use social media outsell their peers.

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6 Ways to Build a Socially Sound Sales Team

6 Ways to Build a Socially Sound Sales Team | Social Selling:  with a focus on building business relationships online | Scoop.it
If you ask managers if they want their sales teams to become more social, their answer is unequivocal and definite: NO! ABSOLUTELY NOT!

Why is that?

Social selling is a reality today but Sales Managers are still cringing when it comes to social
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Social Selling Challenge of the Month: Ask for 3 New Introductions

Social Selling Challenge of the Month: Ask for 3 New Introductions | Social Selling:  with a focus on building business relationships online | Scoop.it
Maybe you drink the same coffee every morning. Despite commercials for more luxurious brands, you stick with what you know. Then, a co-worker tells you how amazing the coffee she drinks is. Because you trust her judgement, and because it would
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Social Selling Tips of the Week: Let’s Get Tactical

Social Selling Tips of the Week: Let’s Get Tactical | Social Selling:  with a focus on building business relationships online | Scoop.it
On the surface, chess is a pretty simple game. The pawns move one or two spaces in a straight line; the knights make their little L-shape, and so on. Whoever gets the other’s king first wins.

It’s an easy game to pick
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The Art of Social Selling with Sales Navigator

The Art of Social Selling with Sales Navigator | Social Selling:  with a focus on building business relationships online | Scoop.it
Selling in the digital age presents a unique set of challenges for sales teams, but it also presents a wealth of opportunities. As buyers become more connected, more apt to do their own research, and more self-directed in their decision making
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Social Selling Tips of the Week: Level Up

Social Selling Tips of the Week: Level Up | Social Selling:  with a focus on building business relationships online | Scoop.it
If you played video games as a kid, you remember the thrill of getting a power-up. Most games from the 80’s start your character tiny, vulnerable, and slow, dwarfed by the enemies you’re supposed to fight. Then you hit a question
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How to Save Leads with LinkedIn Sales Navigator’s Lead Builder

How to Save Leads with LinkedIn Sales Navigator’s Lead Builder | Social Selling:  with a focus on building business relationships online | Scoop.it
Imagine standing in front of an auditorium full of people, trying to figure out which ones might be potential buyers. “Everyone who works in the widget industry, raise your hand,” you say. Then you follow with, “Everyone who has the following
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Social Selling Tips of the Week: On Your Mark

Social Selling Tips of the Week: On Your Mark | Social Selling:  with a focus on building business relationships online | Scoop.it
“On your mark…” Anyone who ran track & field in school can’t help but feel a little thrill of anticipation at these three simple words. With the follow-up command, “get set,” your body goes into motion, ready to explode off of
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