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When's the Best Day and Time to Post on Social Media? | AddThis ...

When's the Best Day and Time to Post on Social Media? | AddThis ... | Social Networking | Scoop.it
Think about your own behaviors and habits on social networks. When are you most likely to share content and using what social media network? When do you have breaks at work? What social network do you find yourself ...
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Research Shows Blogging a Top Focus for Marketers - Social Media ...

Research Shows Blogging a Top Focus for Marketers - Social Media ... | Social Networking | Scoop.it
Latest study results for social media marketing: discover what tactics, tools and strategies social media marketers are using.
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How to Use Content + Social Media for Link Building - Search Engine Journal

How to Use Content + Social Media for Link Building - Search Engine Journal | Social Networking | Scoop.it
Search Engine Journal
How to Use Content + Social Media for Link Building
Search Engine Journal
Now you can, thanks to social media.
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LIST: Top Social Media Sites for Marketers - Plus Tools & References - LIST My Social Media

LIST: Top Social Media Sites for Marketers - Plus Tools & References - LIST My Social Media | Social Networking | Scoop.it
Top Social Media Sites for Marketers - Plus Tools, News & Reference Sites (A Must Have Reference of Top Social Media Sites, Social Media Tools Sites and Social Media News & Reference Sites http://t.co/uwv1HV2P0f)...
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How Your Business Can Use the New Facebook Cover Photos | Social Media Examiner

How Your Business Can Use the New Facebook Cover Photos | Social Media Examiner | Social Networking | Scoop.it
New Facebook cover photos: Here are some examples of what you can do with your Facebook cover photo and how to leverage the new rules to boost your business. (How Your Business Can Use the New Facebook Cover Photos | Social Media...
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more tweets, more votes: social media as a quantitative indicator of political behavior

more tweets, more votes: social media as a quantitative indicator of political behavior | Social Networking | Scoop.it
Unit of analysis: US House elections in 2010 and 2012. X-Axis: (# of tweets mentioning the GOP candidate)/(# of tweets mentioning either major party candidate). Y-axis: GOP margin of victory. I hav...
Werner Boersch's insight:

What the Politicans do, can you do too!

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Does your business need a Facebook page?

Does your business need a Facebook page? | Social Networking | Scoop.it
Instead of asking how to use Facebook, let’s ask the more fundamental question: do you really need to be on Facebook for your business to succeed? (Communication = necessary. Facebook?
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Elizabeth Hutchinson's curator insight, June 9, 2013 6:26 AM

It's about time my department created a Facebook page. Want to know why....read this. 

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46 Ways to Kill It With Content | Search Engine Watch

46 Ways to Kill It With Content | Search Engine Watch | Social Networking | Scoop.it

Excerpted from article:

“The snake which cannot cast its skin has to die.”Fredrich Neitzsche.
While I certainly don’t agree with everything Nietzsche shared, his famous quote above captures nicely where digital marketing is right now.

 

As an industry, change is something we live with day in day out, but we're in a period of unprecedented shift. Google is moving to a model of rewarding relevance and value based on the semantic web while rendering manipulative techniques of old redundant.

 

It’s time to do #RCS or Real Company Stuff (the polite version). And content investment leads that charge, which means you’ll need to know how to make the most of creating it.

 

What follows are a few killer tips to help with that transition and help everyone “cast off” that skin, starting with this quick-fire list of actions you should be considering taking as you grow your content investment..."

 

The author of the article analyzes 46 ways in these sections below:

- Idea Creation;

- Creating Structure;

- Content Strategy;

- Content Execution;

- Measure Effectiveness.

 

Read full article here:

http://searchenginewatch.com/article/2207432/46-Ways-to-Kill-It-With-Content

 


Via Giuseppe Mauriello
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Facebook Settings and Features you Didn’t Know Existed | Social Media Sun

Facebook Settings and Features you Didn’t Know Existed | Social Media Sun | Social Networking | Scoop.it
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Should Facebook Use Your Activity As Ads?

Should Facebook Use Your Activity As Ads? | Social Networking | Scoop.it

Sponsored Stories: Should users be allowed to opt-out?

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Why is Google+ a Sweet Spot for Professional Networking?

Why is Google+ a Sweet Spot for Professional Networking? | Social Networking | Scoop.it

The question becomes, “Which platform can give you the biggest leap forward for your time invested?”
Right now, the answer is Google+. 
Over the last two weeks InternMatch has been using Google+ to host our internship hangout, and it has been amazing to discover just how open people are to networking and sharing content on the service.


Via The New Company
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lelapin's comment, March 5, 2012 11:08 PM
Looks like Google+ is a great concept ... everybody seems to ignore. The first indicator that says a social platform is successful is its number of users and right now this does not seem to be the case. Accounts does not equal users and last stats about amount of time spent on Google+ do confirm this point.
Now I totally agree with you hangouts and circles are terrific tools for networking, they're just cut out for that. If only people could move away from Facebook and adopt them.
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5 Tips For Using LinkedIn's Mobile Site

5 Tips For Using LinkedIn's Mobile Site | Social Networking | Scoop.it
StepBuzz creates social media marketing solutions for clients and agencies.
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New Study Confirms: Time = Money = Less Happiness | Graphics and Innovation

New Study Confirms: Time = Money = Less Happiness | Graphics and Innovation | Social Networking | Scoop.it
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CEO spills secret on how to connect to anyone - NEWS.com.au

CEO spills secret on how to connect to anyone - NEWS.com.au | Social Networking | Scoop.it
CEO spills secret on how to connect to anyone
NEWS.com.au
I first realised the power of networks when I started getting into tech start-ups as a teen.
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How Our Phones Leave a Telltale Trail

How Our Phones Leave a Telltale Trail | Social Networking | Scoop.it
Phone metadata, the information at the center of a debate unleashed over a National Security Agency data-collection program, gives police and spies alike one of the most powerful investigative tools ever devised.
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Facebook joins #conversation: Social network site to use hashtags allowing ... - The Independent

Facebook joins #conversation: Social network site to use hashtags allowing ... - The Independent | Social Networking | Scoop.it
Sydney Morning Herald
Facebook joins #conversation: Social network site to use hashtags allowing ...
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How to Use Linkedin to Network and Meet in Person

How to Use Linkedin to Network and Meet in Person | Social Networking | Scoop.it
How to Use Linkedin to Network and Meet in Person - We know that networking is one of the ways to build... http://t.co/b8jkNKkAjf
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CATHLEEN SLONE's curator insight, June 11, 2013 7:04 AM

Are you successfully networking? #innov8u #careers #networking #mobility #linkedin

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Study: Mobile Users & Older Generations Are Driving Social Media Growth Around The World

Study: Mobile Users & Older Generations Are Driving Social Media Growth Around The World | Social Networking | Scoop.it
A new GlobalWebIndex study analyzing international social media behavior revealed that mobile use and older Internet users are driving growth for Facebook, Google+, Twitter, Pinterest and LinkedIn.
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What Social Networking Looks Like in Real Life... [COMIC]

What Social Networking Looks Like in Real Life... [COMIC] | Social Networking | Scoop.it
vintage social networking (What Social Networking Looks Like in Real Life… http://t.co/8JP6jSygav)
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Thana Jarjour's curator insight, June 13, 2013 9:14 PM

social networking

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Facebook snoopers and the rise of the social network Stasi - Telegraph.co.uk (blog)

Facebook snoopers and the rise of the social network Stasi - Telegraph.co.uk (blog) | Social Networking | Scoop.it
Facebook snoopers and the rise of the social network StasiTelegraph.co.uk (blog)Here's a thought for Social Media Week: Social networking has fostered a culture where users effectively inform on themselves.
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The Top Five Reasons Why Your Readers Aren’t Sharing Your Content

The Top Five Reasons Why Your Readers Aren’t Sharing Your Content | Social Networking | Scoop.it

Sometimes trying to get people to share your content feels like pulling teeth.

 

If you’re finding that your content isn’t being shared, these are most likely the reasons why:

 

1. You only talk about yourself

Everyone has been around constant self-promoters before—they aren't fun to talk to. Part of the reason they aren’t interesting is because they don’t involve you in the conversation.

To increase your site’s shareability, start addressing the topics your readers want to learn and talk about. People will then view you as a resource and be more likely to promote you.
*The Golden Rule prevails here: talk about others as much as you would like them to talk about you.

 

2. You pick topics that aren’t timely

In the age of the 24/7 news cycle, the pressure is always on to write timely content.

People like to share content that is relevant to what’s going on in their community at that moment, not content that was “so two days ago.”

*Use an editorial calendar to help plan out your post schedule and ensure your posts are timely.

 

3. Your headlines aren’t catchy

You don’t have to have gimmicky headlines, but you need to them to be interesting and relevant enough to capture the small attention span of your audience. Keep your headlines less than eight words to make them punchy and memorable, just like your favorite tweets on Twitter.

*See the criteria for a great headline: It’s exclusive and specific. Keeping your headlines short and sweet will make it much easier for your readers to share your content

 

4. You write huge blocks of text

Now that everyone is used to reading online, people have tiny attention spans. Most people want to scan your post before reading it so they don’t waste their time reading something that isn't relevant to them.

*Having a few bullet points with multimedia will help your readers take home the main messages and easily share them with others.

 

5. You don’t make it easy to share

Do you have sharing buttons in an easy-to-use location on your site? Choose the right social media sharing buttons for your audience and place them where your audience can easily see them.

 

Ginny Soskey -- http://bit.ly/LLCwWX

Source: http://bit.ly/NdQNfl


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Social Media Marketing Industry Report 2012 | Graphics and Innovation

Social Media Marketing Industry Report 2012 | Graphics and Innovation | Social Networking | Scoop.it
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Facebook Introduces Interest Lists, 'Your Own Personal Newspaper'

Facebook Introduces Interest Lists, 'Your Own Personal Newspaper' | Social Networking | Scoop.it
Facebook has just announced a new feature to help users curate the content that most matters to them. Interest Lists feature Pages and public personalities, with pre-curated options or the ability to personalize and create new lists.
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Seth's Blog: The illusion of privacy (and what we actually care about)

You probably have very little privacy at all, giving it up a long time ago. If you've got a charge card, the card company already knows what you do, where you go, how you spend your money, what your debt...
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5 Ways to Market Your Brand on LinkedIn

5 Ways to Market Your Brand on LinkedIn | Social Networking | Scoop.it
LinkedIn provides plenty of marketing opportunities, but lets take a look at some of the lesser-known tools.
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