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"Making progress: Rethinking State and School District Policies Concerning Mobile Technologies and Social Media" - The American Association of School Librarians (AASL) has joined with the Consortium for School Networking (CoSN) and other leading education associations in releasing a new report aimed at helping inform and guide education decision makers as they revise policies related to the use of mobile technologies and social media in schools.
According to the 2010 Social Media Marketing Report , 67% of marketers plan to increase their use of social media channels including blogs, Twitter, and Facebook.
As more companies integrate social media into their marketing and communications plans, emphasis needs to be on creating a social media strategy. Without a strategy, you’ll undoubtedly be sucked into a social media time sink.
So how exactly do you develop this strategy?
It’s easy. Here’s a practical approach to developing a social media strategy for your business...
Imagine one fine day Facebook or Twitter suspends your account. You apply for reactivation and then wait until the account is restored, but there is a good chance of your account never seeing the light of the day leaving you with no option but to open a fresh account and start all over again.
Social media plays a dominant role in our lives and it is estimated that 22 percent of all time online, or one in every four and half minutes is spent on a social network. Shutting down a Twitter or a Facebook account literally erases one’s online identity along with the data has been shared with friends over the years...